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I love…dogs
…to travel
…food
…theatre
…technology
I have done work for…RMB
I work for…
and co-owner of…
and I am
   fanatical about
User Experience Design
1.   What is UXD?
2.   Why is UXD so important?
3.   What is the process?
4.   What are the trends?
5.   How do you get into UX?
What is
UXD?
What is UXD?
User Experience Design (UXD or UED) is a broad
 term used to explain all aspects of a person’s
    experience with the system, including the
 interface, graphics, industrial design, physical
  interaction, and the manual. It also refers to
     the application of user-centered design
   practices to generate cohesive, predictive
     and desirable designs based on holistic
       consideration of users’ experience.
“person’s experience with the
     system, including the
 interface, graphics, industrial
  design, physical interaction,
        and the manual”
Focus on:
•   interface
•   graphics
•   industrial design
•   physical interaction
5 quality components
• Learnability first time users

• Efficiency task speed

• Memorability return users able to continue

• Errors how many errors do users make

• Satisfaction how was the experience
Why is
  UXD so
important
Why is it important to have UXD?
On the Web, it is a necessary condition
  for survival. If a website is difficult to
         use, people leave. If the
homepage fails to clearly state what a
company offers and what users can do
 on the site, people leave. If users get
      lost on a website, they leave.
What is the
process for
   UXD?
Plan
Define your project scope
Plan



Create your hypothesis around the
issues your users may have
Plan




Decide which tests you would like to
use to prove your hypothesis
Research
Gather your stats
Research
Listen to what people have to say
Research
What are the trends?
Design
Build what is required
Design


Keep the rules in mind
Design




Ask people what they think
Users are not designers
and designers are not users
Adapt




Adapt or die
Measure




You know you are making progress
What are
 the UX
trends?
Mobile in General
It goes without saying that
whether you are in App design
or Mobile web design, there is
no shortage of work…only a
shortage of ideas.
Responsive
Responsive web design is a web design
approach aimed at crafting sites to
provide an optimal viewing experience
across a wide range of devices (from
desktop computer monitors to mobile
phones)
Responsive
Augmentation
Gestural Interfaces
How do
you get
started?
Find and interact with experts
Get certified…
Read…
User Experience Design - Why, How and Where

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User Experience Design - Why, How and Where

Notas do Editor

  1. Learnability: How easy is it for users to accomplish basic tasks the first time they encounter the design?Efficiency: Once users have learned the design, how quickly can they perform tasks?Memorability: When users return to the design after a period of not using it, how easily can they reestablish proficiency?Errors: How many errors do users make, how severe are these errors, and how easily can they recover from the errors?Satisfaction: How pleasant is it to use the design?