CEO Capacity Building Workshop 2013 for Business Assocaitions

1. Secretary General’s Conference
2103

2. Defining 21st Century Chambers and Association
Key challenges faced by Secretary General in Pakistan
Generic Roles of a Chamber/Association
Vision and Mission is this just a piece of document
Why is it important to Think Strategically
How Secretary Generals Can build strong organizations
Financial and Risk Management, and Budgeting
Legal compliance under New DGTO Rules

4. ONLINE
SURVEY FINDINGS

5. Yes
47%
No
53%
0% 0%
Do you have Financial Accounting Manual

6. Stable
26%
Increasing
61%
Decreasing
13%
0%
Is your membership

7. Yes
66%
No
34%
0% 0%
Do you prepare a formal budget for your trade
association

8. Yes
47%
No
53%
0% 0%
Do you have HR & Employee Manual

9. Yes
50%
No
50%
0% 0%
Do you have Code of Conduct for Office Bearer

10. Yes
61%
No
39%
0% 0%
Do you have Code of Conduct for Staff

11. Yes
61%
No
39%
0% 0%
Does your organization has a surplus Income

12. Define A Chamber – What it is

13. Chamber is a bridge
between Government
and Business
Community

14. Understanding Chamber Business
A chamber is a voluntary membership
based business organization that
serves their member’s collective
interests

15. Generic Roles of a Chamber/Association
• Work proactively to improve the sector's / region’s profitability and
competitiveness (R&D)
• Work effectively to represent the sector's interests at all levels of
the legislative regulatory process (Policy Advocacy)
• Supply sound information and advice for members (PR &
Communications)
• Promote exports and other market opportunities (Trade facilitation)
• Promote training and education (Training)
• Work to ensure practice of principals of good governance (Ethics)

16. Group Exercise #1
Key Challenges as Secretary Generals

17. Your Challenges as Secretary Generals
• Remain ethical
• Improve Skills
• Protect Staff
• Hire quality HR
• Be creative
• Build a professional organization
How many of you read your own emails?

18. Strategic Direction

19. SS
• To be the best Chamber in SAARC Countries through
growth in business volumes, turnovers, exports and
contribution in tax revenues.
• To promote trade commerce and industry of the region in
particular and of the whole nation in general
• To be a forum of active exchange on matters relating to
xxxxx. To promote, support and protect common interests
of member companies carrying on the business of xxxxx in
Pakistan and to endeavor to increase xxxx awareness and
penetration in the country.
• To make XXX a leading trade organization in the country
adopting best international practices for the promotion of
trade and industry

20. Vision/Mission
Goals, objectives and strategies
Action Plans and Accountability
Strong and Vibrant Organization

21. 21st Century Business Associations
1. Expectations - What our members expect from our association?
2. Vision – is our mission is member driven or board driven?
3. Mission – is our mission aligned with our vision?
4. Communication with Board members – do we communicate
vision/Mission with board members?
5. Trustworthiness – do we do what we say?
6. Communication – do we communicate effectively with our
stakeholders?
7. Partners – are our partners are satisfied?
8. Board members – Are our broad members credible?
9. Committees – how many committees should we have?
10. Performance – Do we have a performance review system?
11. Monitoring – Do we have an effective monitoring system?
12. Leadership Development – Do we have succession planning in place?
13. Financial Management – ??
14. Governance and Ethics – Do we have any codes and do we implement?
15. Appreciation – Do we rejoice success?

22. Role of Office Bearers
• Develop specific objectives and business plan.
• Support and Execute business plan.
• Proactively participate in policy advocacy
initiatives.
• Promote Chamber’s image.

23. Role of Staff
Support and Implementation:
• Operations
• Staff and financial management
• Strategic planning
• Membership development
• Program/service development and delivery
• Policy recommendations to the MC/EC
• Research and Development
• Member communication

24. Breakout #1
Key Issues with Business
Associations

25. Key Issues with Business Associations
• Inability to run chamber as a Business
• Lack of Vision, Mission, Objectives, Strategic Plan
• Poor financial management (budgeting, fund
raising, expense projection)
• Poor networking (no membership drive)
• Lack of staff capacity (inability to attract and retain
quality staff)
• Inability to attract member attention / support
• Inability to attract donor funds
• No will to excel
• Unethical practices
• Founder’s syndrome

26. Typical Areas of Concern
• Compensation (Hiring/Firing/promotion)
• Conflict of Interest
• Solicitation
• Buying/Selling/travel
• Financial Integrity (gifts/donations)
• Investment Policies
• Accountability
• Strategic Management

27. How many business associations
are there in Pakistan?
One Way to Increase Efficiency

28. ORG
President
Office
Secretariat
Membership
Finance
R&D
HR and Admin
Technology
Media Publication
& Library
Department

29. Lunar Landing Challenge

30. In the following situation, your "life" and "death" depends upon how well
you can prioritize items for survival in a relatively unfamiliar environment. This
problem is fictional, although the ranking to which you will compare your
results was done by a number of space experts.
The Situation
You are a member of a lunar exploration crew originally scheduled to join
the mother ship on the lighted surface of the moon. Due to mechanical
difficulties however, your ship was forced to land at a spot some 320 kilometers
from the actual landing point. During the process, much of the equipment
aboard was damaged, and, since survival depends on reaching the mother
ship, the most critical items available must be chosen for the 320 km trip.
Your Task
There are 15 items left intact and undamaged after landing. Your task is to
rank these items according to their importance in aiding you to reach the
mother ship, starting with "1" the more important, to "15" the least important.
You should assume that your crew is your group, you have agreed on
priority, and all 15 items are in good condition.

31. Lunar Survival Items
• Compass, magnetic
• First aid kit w/ hypodermic needles
• Flares, signal
• FM receiver/transmitter (solar-powered)
• Food concentrate
• Heating unit, portable
• Map (stellar map, moon’s constellations)
• Matches (1 box)
• Milk (1 case dehydrated milk)
• Oxygen (2 50kg tanks)
• Parachute silk
• Pistols (2 .45 caliber)
• Raft, Life (automatic inflating)
• Rope, Nylon (20 meters)
• Water (25 liters)

32. Space Survival
Ranking of Items by Experts
Oxygen 1 Fills respiration requirements
Water 2 Replenishes loss by sweating, etc
Map 3 One of principal means of finding directions
Food 4 Supply daily food required
FM receiver 5 Distress signal transmitter, possible
communication with another ship
Rope 6 Useful in tying inured together, help in
climbing
First aid kit 7 Oral pills or injection medicine available
Parachute 8 Shelter against sun’s rays
Raft 9 CO bottles for self propulsion across chasms,
etc,
Flares 10 Distress call when line of sight possible
Pistols 11 Self propulsion devices could be
made from them
Milk 12 Food mixed with water for drinking
Heating unit 13 Useful only if party landed on dark
side
Compass 14 Probably no magnetized poles, therefore
useless
Matches 15 Little or no use on moon

33. What is your daily routine?
At work

34. Key Thing that Great Leaders
do!
Build Great Institutions
Create Great Teams
Make things happen

35. Unaligned Vision and Mission

36. Measuring Performance
• How do you prove that you are a successful
organization?
Setting Annual KPIs

37. Governance
• What are Governing Documents?
• Mission Statement: The mission statement --- or statement of purpose
• Articles of Incorporation: The articles of incorporation (sometimes referred to
as the charter or constitution) are the primary rules governing the
management of a corporation, and are filed with a state or other regulatory
agency.
• Bylaws: A bylaw is a rule governing the internal management of the
organization.
• Policies: A policy interprets the governing documents and is usually
maintained in the form of a policy manual; for example, a policy on investing
the organization’s savings. The policy development process includes the
identification of recurring issues and the best alternatives selected by the
board.

38. Key Policy Documents
• Board of Directors
• Bylaws
• Calendar
• Chapters (Regional Offices)
• Committees
• Human Resource (staffing)
• Finances
• Government Affairs and policy advocacy
• Meetings & Conventions
• Membership Development and retention
• Communication, PR, Social Media and Publications
• Reimbursements

39. Leadership – What does it mean?
Leadership, is the ability to motivate a
group of people towards common
objectives

40. “There is no such thing as a perfect
leader, either in the past or present, in China
or elsewhere. If there is one, he is only
pretending, like a pig inverting spring onions
into his nose in an effort to look like an
elephant.” —Liu Shao-Chi — Which means
we must consistently strive to improve
ourselves”.

41. Did you ever Ask yourself
“Why am I unable to do what I want to
do?

42. Stumbling Blocks
YOU
Lack of Skills Political FightsOuch!

43. How Many think they have
been unlucky?

44. Its for YOU if you fall
under these categories
Ouch!
Stuck
with
Can’t Do
Ouch!
Unaware
Ouch!
Ouch!
Fears
Ouch!
Lethargic
Ouch!
Yes BOSS!
Ouch!
Peer Pressure
Ouch!
Leg Puller

45. Choosing the Right Luggage

46. You’re going to get hit!
The Problem With Dodging Bullets

47. Choice #2
Wear Bulletproof Armor

48. How to become Bullet Proof?
Start making decisions
Stop leg pulling 
Start delegating
Start training staff
Start training office bearers
But you can do all that only if……….
You are Brave Enough to Say No!

49. Membership

50. • Why members subscribe?
• They need services 

51. Why Focus on Members?
• A member voluntarily invests money by
payment of dues on a regular basis in
exchange for a perceived value from the
chamber.
• Members are the first element of an
organizational structure.
• Members are both owners and customers.

52. What Services does your
organization offer to
members?

53. Chamber Services
• Networking opportunities
• Advocacy
• Member to Member Discount Program
• Learning opportunities
• Community development through effective CSR
• Trade leads
• Referral services
• Employment exchange
• Subsidized consultancy services
• Promotion and advertising

54. Are we offering services
based on our member
requirement?

55. Membership Life Cycle
55