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Aharame
Aushadham
      Ancient Indian Life Sciences



Food is the
best Medicine
Today in so called modern
chaotic life for majority having
plenty of
HURRY         CURRY

WORRY         BURRY
We must constantly put
  efforts to maintain
  good health as the
 popular saying goes
“Prevention is always
  better than cure”
There is no pill for all ills but
there is an ill followed by the
       use of every pill
               Prof BM Hegde. MB, MD, FCCP,FCCP, FCCP
                  Former VC Manipal Health University
We must watch the
factors like
AIR           WATER
Attitude      FOOD
EXERCISE      SLEEP
 Good Family Relations
Ancient Indian Wisdom
said you are what you think
and also what you eat.
Right food will give proper
health. Today cooking
medium plays a very vital
role in our life
For good health we need four major
constitutes       of    food      like
Carbohydrates, Vitamins, Minerals
& Fats. Fats in limited qty. are very
essential to carry on vital body bio-
chemical activities
Latest dietary
Recommendations with
 special reference to
 RICE BRAN OIL
Types of Fatty Acids
Saturated (SFA)   Unsaturated (UFA)

                          
                          
     Poly               Mono
  Unsaturated        Unsaturated
    PUFA                  MUFA
All SFAs are solid at room temp.
Eg. Ghee, Palm Oil, Vanaspathi
•They      raise     our    total
Cholesterol Levels
•Have high Oxidation stability
•They can be in small quantity
in our food
•Excess disturbs our health
All MUFAs are liquid at room temp.
Eg. Olive Oil, Mustard Oil, Rice
Bran Oil
Lower Bad Cholesterol, Improve
Good Cholesterol
Good Oxidation Stability
So they should in reasonable qty.
as cooking media for our food
All PUFAs are liquid at room
temp.
Eg. Sunflower Oil, Saffola Oil,
Soya Oil, Corn Oil
They Lower Total Cholesterol
Poor Oxidation Stability
Limited use is OK
Negative effects of sole &
prolonged use of PUFA Oils.
Reduction of good
cholesterol-HDL
Production of more free
radicals
As per recommendations of National
Institute of Nutrition NIN- Hyderabad
Indian Counsel of Medical Research-ICMR
         Fat Composition
1. SFA                  27-33%
   PUFA                 27-33%
   MUFA                 33-40%
2. Omega 6/ Omega 3     5-10%
3. Maximum Natural Oxidants
 Report of NIN-WHO workshop on dietary fats & non communicable diseases, July 7-8, 2005, Hyderabad
Rice Bran Oil
Rice Bran is an layer between
the paddy husk and white rice
Fatty Acids % by weight                       Ratio of Essen. F A       Source NIN-WHO workshop
                                                                           Hyd July 7-8, 2005

 Recommended       SFA 27-33%   PUFA 27-33%    MUFA-33-40%    Omega-6 /       Natural Oxidants
                                                              Omega-3.
                                                               5-10%
  Ghee/ Butter         67           03              30              2                 ----
   Vanaspathi          60           ---             40              -                 ----
    Palm Oil           50           10              40              -             Tocopherols,
                                                                                  Tocotrienols

  Sunflower Oil        12           69              19           68              Tocopherols
  Soyabean Oil         15           61              24           08              Tocopherols
    Corn Oil           13           59              28           58              Tocopherols
 Cotton Seed Oil       26           55              19           54              Tocopherols
   Mustard Oil         03           29              68              1            Tocopherols
    Olive Oil          16           11              73           10              Tocopherols
 Ground Nut Oil        22           33              45           32              Tocopherols


 Rice              22 35 43 22
                                                                              Tocopherols
                                                                              Tocotrienols

 Bran                                                                          Oryzanol


  Oil
Processing of Oils: 2 Types
• Chemical Process
• Physical Process
In conventional chemical refining
  Acids, Alkalis/ Caustic soda are
  used to make oils cooler, lighter
  this    destroys      antioxidants,
  medicinal properties so it is not
  good for our health
Latest physical Refining
process     no      harsh
chemicals are used, this
will retain natural anti-
oxidants,       medicinal
properties and is good for
our health
Physical Properties of RBO
•Golden yellow colour
•Odourless
•Tasteless maintains food
natural taste
•Uptake is less by 5-15%
CFTRI- Mysore compared Hypocholestremic
effects of Physically refined RBO & Chemically
refined RBO and Ground Nut Oil
 Parameters     Ground Oil   Chemically   Oryzanol rich
 Mg/100 ml                    Refined      Physically
                               RBO        refined RBO
    HDL          33.08        38.58         50.57
   Good
 Cholesterol    +/- 6.69     +/- 7.14      +/- 3.57
    LDL          23.48         26.73        15.75
    Bad
 Cholesterol    +/- 8.51      +/-7.71      +/- 6.68
Triglycerides    272.8         140.0        118.7
                +/-59.7       +/-51.5      +/-34.55
Human trails NIN shows reduction in total cholesterol,
triglycerides by using RBO as compared to conventional
cooking oils.

    Subject          Cholesterol mg/dl   Triglycerides
  1. Control Group       244.0+/- 14        295.5+/-33
       Basal
   After 30 days         249.6+/-16         286.3+/-35
 % of change from            2.3               -3.1
       basal
  2. Experimental
    Group Basal         247.3+/- 10.5      349.8+/-42.4
 30 days after RBO       182.7+/-8.4       212.9+/-20.0
   % Of change
    Decrease
   After 30 days           26.1%              39.1%
Japanese Journal
of Nutrition Vol. 20,
No. 4, page 11-13
says that RBO
lowers cholesterol
faster than PUFA
rich edible oils
Japan National Research
Institute of Brewing to
conclude “ Rice bran fractions
have     beneficial    dietary
component that reduces
Hypertension, Hyperlipidemia
& Hyperglyceremia
Pennington Research Center
Europe found that with the
addition of 7% Oryzanol Rice
Bran Oil (RBO) concentrate
to the diets found reduction
of bone loss in rats
(Osteoporosis)
Oryzanol present only
in RBO is a powerful
Cholesterol balancing
agent, reduces GI
Disorders including
stress       induced
gastric and duodenal
ulcers
Oryzanol is sold
abroad as an
agent for body
building      in
humans, nervous
stability   and
menopause
problems
Tocotrienols present in RBO are
• Reduces Cholesterol
• Powerful anti-oxidants
• Anti Cancer
• Anti Ageing
• Anti Thrombotic
RBO is already enjoying
popularity    in   Japan,
Korea,     Taiwan    and
Thailand. Japanese call
RBO as HEART OIL. In USA
RBO acquired the status
of HEALTH FOOD
Some Indian brands
Sundrop- Using 80% RBO
- 20% Sunflower Oil
Saffola- Using 80% RBO-
20% Kardi Oil
Pepsico India’s Frito-Lay
snack division which is
having 80%+ share Rs. 2000
Cr. of Indian salty snack
market has eliminated 5000
TPA saturated fats and
switched to RBO in 2008
R C M Right Concept
Marketing socially highly
responsible,     customer
centered, quality oriented
company sharing profits
with consumers
“What looks similar need not be
same. Chemical equivalency is
never same as physical utility
of any product”
RCM offers the best product
with lot of responsibility right
from selection of raw material,
type of processing, preserving
Is committed to reduce the
disease burden of society by
launching healthy cooking oil
100% Rice Bran Oil
Health Guard
Reduce your waist line &
    Increase your Life line
By choosing right cooking medium
RCM’s 100%
Rice Bran Oil
India’s 100% RBO
Health Guard
first patented RBO
Vide P. No. 194862
    of 12/01/01
What for you are waiting
come grab HEALTH GUARD
your kitchen doctor, your
natural health insurance to
protect your health your
family, friends, near & dear
for product supplies call
Bellavistan Murthy
  Wellness Consultant

98480 13958
healthxlnc@gmail.com

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Benefits of Rice Bran Oil

  • 1. Aharame Aushadham Ancient Indian Life Sciences Food is the best Medicine
  • 2. Today in so called modern chaotic life for majority having plenty of HURRY CURRY WORRY BURRY
  • 3. We must constantly put efforts to maintain good health as the popular saying goes “Prevention is always better than cure”
  • 4. There is no pill for all ills but there is an ill followed by the use of every pill Prof BM Hegde. MB, MD, FCCP,FCCP, FCCP Former VC Manipal Health University
  • 5. We must watch the factors like AIR WATER Attitude FOOD EXERCISE SLEEP Good Family Relations
  • 6. Ancient Indian Wisdom said you are what you think and also what you eat. Right food will give proper health. Today cooking medium plays a very vital role in our life
  • 7. For good health we need four major constitutes of food like Carbohydrates, Vitamins, Minerals & Fats. Fats in limited qty. are very essential to carry on vital body bio- chemical activities
  • 8. Latest dietary Recommendations with special reference to RICE BRAN OIL
  • 9. Types of Fatty Acids Saturated (SFA) Unsaturated (UFA)   Poly Mono Unsaturated Unsaturated PUFA MUFA
  • 10. All SFAs are solid at room temp. Eg. Ghee, Palm Oil, Vanaspathi •They raise our total Cholesterol Levels •Have high Oxidation stability •They can be in small quantity in our food •Excess disturbs our health
  • 11. All MUFAs are liquid at room temp. Eg. Olive Oil, Mustard Oil, Rice Bran Oil Lower Bad Cholesterol, Improve Good Cholesterol Good Oxidation Stability So they should in reasonable qty. as cooking media for our food
  • 12. All PUFAs are liquid at room temp. Eg. Sunflower Oil, Saffola Oil, Soya Oil, Corn Oil They Lower Total Cholesterol Poor Oxidation Stability Limited use is OK
  • 13. Negative effects of sole & prolonged use of PUFA Oils. Reduction of good cholesterol-HDL Production of more free radicals
  • 14. As per recommendations of National Institute of Nutrition NIN- Hyderabad Indian Counsel of Medical Research-ICMR Fat Composition 1. SFA 27-33% PUFA 27-33% MUFA 33-40% 2. Omega 6/ Omega 3 5-10% 3. Maximum Natural Oxidants Report of NIN-WHO workshop on dietary fats & non communicable diseases, July 7-8, 2005, Hyderabad
  • 15. Rice Bran Oil Rice Bran is an layer between the paddy husk and white rice
  • 16. Fatty Acids % by weight Ratio of Essen. F A Source NIN-WHO workshop Hyd July 7-8, 2005 Recommended SFA 27-33% PUFA 27-33% MUFA-33-40% Omega-6 / Natural Oxidants Omega-3. 5-10% Ghee/ Butter 67 03 30 2 ---- Vanaspathi 60 --- 40 - ---- Palm Oil 50 10 40 - Tocopherols, Tocotrienols Sunflower Oil 12 69 19 68 Tocopherols Soyabean Oil 15 61 24 08 Tocopherols Corn Oil 13 59 28 58 Tocopherols Cotton Seed Oil 26 55 19 54 Tocopherols Mustard Oil 03 29 68 1 Tocopherols Olive Oil 16 11 73 10 Tocopherols Ground Nut Oil 22 33 45 32 Tocopherols Rice 22 35 43 22 Tocopherols Tocotrienols Bran Oryzanol Oil
  • 17. Processing of Oils: 2 Types • Chemical Process • Physical Process In conventional chemical refining Acids, Alkalis/ Caustic soda are used to make oils cooler, lighter this destroys antioxidants, medicinal properties so it is not good for our health
  • 18. Latest physical Refining process no harsh chemicals are used, this will retain natural anti- oxidants, medicinal properties and is good for our health
  • 19. Physical Properties of RBO •Golden yellow colour •Odourless •Tasteless maintains food natural taste •Uptake is less by 5-15%
  • 20. CFTRI- Mysore compared Hypocholestremic effects of Physically refined RBO & Chemically refined RBO and Ground Nut Oil Parameters Ground Oil Chemically Oryzanol rich Mg/100 ml Refined Physically RBO refined RBO HDL 33.08 38.58 50.57 Good Cholesterol +/- 6.69 +/- 7.14 +/- 3.57 LDL 23.48 26.73 15.75 Bad Cholesterol +/- 8.51 +/-7.71 +/- 6.68 Triglycerides 272.8 140.0 118.7 +/-59.7 +/-51.5 +/-34.55
  • 21. Human trails NIN shows reduction in total cholesterol, triglycerides by using RBO as compared to conventional cooking oils. Subject Cholesterol mg/dl Triglycerides 1. Control Group 244.0+/- 14 295.5+/-33 Basal After 30 days 249.6+/-16 286.3+/-35 % of change from 2.3 -3.1 basal 2. Experimental Group Basal 247.3+/- 10.5 349.8+/-42.4 30 days after RBO 182.7+/-8.4 212.9+/-20.0 % Of change Decrease After 30 days 26.1% 39.1%
  • 22. Japanese Journal of Nutrition Vol. 20, No. 4, page 11-13 says that RBO lowers cholesterol faster than PUFA rich edible oils
  • 23. Japan National Research Institute of Brewing to conclude “ Rice bran fractions have beneficial dietary component that reduces Hypertension, Hyperlipidemia & Hyperglyceremia
  • 24. Pennington Research Center Europe found that with the addition of 7% Oryzanol Rice Bran Oil (RBO) concentrate to the diets found reduction of bone loss in rats (Osteoporosis)
  • 25. Oryzanol present only in RBO is a powerful Cholesterol balancing agent, reduces GI Disorders including stress induced gastric and duodenal ulcers
  • 26. Oryzanol is sold abroad as an agent for body building in humans, nervous stability and menopause problems
  • 27. Tocotrienols present in RBO are • Reduces Cholesterol • Powerful anti-oxidants • Anti Cancer • Anti Ageing • Anti Thrombotic
  • 28. RBO is already enjoying popularity in Japan, Korea, Taiwan and Thailand. Japanese call RBO as HEART OIL. In USA RBO acquired the status of HEALTH FOOD
  • 29. Some Indian brands Sundrop- Using 80% RBO - 20% Sunflower Oil Saffola- Using 80% RBO- 20% Kardi Oil
  • 30. Pepsico India’s Frito-Lay snack division which is having 80%+ share Rs. 2000 Cr. of Indian salty snack market has eliminated 5000 TPA saturated fats and switched to RBO in 2008
  • 31. R C M Right Concept Marketing socially highly responsible, customer centered, quality oriented company sharing profits with consumers
  • 32. “What looks similar need not be same. Chemical equivalency is never same as physical utility of any product” RCM offers the best product with lot of responsibility right from selection of raw material, type of processing, preserving
  • 33. Is committed to reduce the disease burden of society by launching healthy cooking oil 100% Rice Bran Oil Health Guard
  • 34. Reduce your waist line & Increase your Life line By choosing right cooking medium RCM’s 100% Rice Bran Oil
  • 35. India’s 100% RBO Health Guard first patented RBO Vide P. No. 194862 of 12/01/01
  • 36. What for you are waiting come grab HEALTH GUARD your kitchen doctor, your natural health insurance to protect your health your family, friends, near & dear for product supplies call
  • 37. Bellavistan Murthy Wellness Consultant 98480 13958 healthxlnc@gmail.com