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How Twitter
 changed my life




               @minxuan

My Twitter Hype Cycle
5 Stages of Twitter Acceptance
1.  Denial

   “I
think
twi/er
sounds
stupid.
Why
would
anyone
care
what

   other
people
are
doing
right
now?”

2.  Presence

   “Ok,
I
don’t
really
get
why
people
love
it,
but
I
guess
I
should

   at
least
create
an
account”

3.  Dumping

   “I’m
on
Twi/er
and
use
it
for
pasEng
links
to
my
blog
posts
and

   poinEng
people
to
my
press
releases”

4.  Conversing

   “I
don’t
always
post
useful
stuff,
but
I
do
use
Twi/er
to
have

   authenEc
1x1
conversaEons”

5.  Microblogging

   “I’m
using
Twi/er
to
publish
useful
informaEon
that
people
read

   and
converse
1x1
authenEcally”

Getting Started
What do people tweet about?
What
are
you
doing?

What
has
your
a/enEon?

              In
140
characters.

h/p://

 What
has
your
a/enEon?

Tweet to your Public Timeline


   Or
SMS
40404

Reply using @
Private Message using d
ReTweet using RT
Who should I follow?
How I use
  Twitter
Enhance my social circle
Expand my social network
Learn from the Influencers
      What
do
they
read?


   What
are
they
talking
about?

Staying On Top of the News
The Best of the Web
For Work: Know our Users
Personal Development




Remember
be/er,
Think
be/er,
Write
be/er

Some Tricks
How to cut through the noise?
Don’t use Twitter.com
For every pain you face,
  There is a twitter app!




 Otherwise, create it!
Find your own Voice
Some
  Fascinating 
   Stories
US Airways Plane Crash
Mumbai Terrorist Attacks
 960
tweets/min

Collective Behavior & Mobilization
Free

@chrisEnelu
@huwgilbert
posted
our

 response.
My
best
friend
commi/ed

suicide
‐
this
is
a
topic
very
close
to
my

     heart.
My
deepest
apologies.




  
@chrisEnelu
Huw
from
Pepsi
here.


    We
agree
this
creaEve
is
totally

inappropriate;
we
apologize
and
please

    know
it
won’t
run
again.
#pepsi

http://twitter.com/tweetlah
                              Facebook: Tweetlah

                         More
informaEon
@audreytan





Gathering Singaporean Twitters, Twitters-to-Be
                   from all around the world!
Twank You!




              @minxuan

Credits & Notes
Slide
1.
Backgrounds
from

Slide
2.
h/p://www.pink‐sheep.com/twi/er‐nonsense/what‐do‐you‐mean‐no‐internet


Slide
4.
InfluenEal
MarkeEng
Blog
–
h/p://www.rohitbhargava.typepad.com



Slide
14.
Other
RecommendaEon
Sites:
By
LocaEon
–
Twi/erLocal,
Directories
–
Twello

Slide
16.
Faster
than
text‐messaging
(1
to
many)

















Stay
connected
to
people
you
care
about


















See
a
new
side
of
your
friends

Slide
17.
For
more
ways
to
visualize
your
twi/er
network:


h/p://flowingdata.com/2008/03/12/17‐ways‐to‐visualize‐the‐twi/er‐universe/

Slide
21.
If
they’re
unhappy
–
ask
them
why,
If
they’re
confused
–
help
them,


If
they
ask
quesEons,
answer
them,
If
they’re
happy
–
ask
them
to
spread
the
word
:D

Slide
24.
@guykawasaki
Download
from
h/p://www.tweetlater.com



Slide
25.
Download
from
h/p://www.tweetdeck.com

Slide
26.
An
almost
complete
list
of
twi/er
apps:
h/p://twi/er.pbwiki.com/Apps

Slide
32.
h/p://www.cnn.com/2008/TECH/04/25/twi/er.buck/index.html

Slide
33.
h/p://adage.com/globalideanetwork/post?arEcle_id=133043


Slide
34.
h/p://farm4.staEc.flickr.com/3217/2531094926_144140293b.jpg



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How Twitter changed my life in 5 stages