4. Meaning of communication
• Communication involves both the giving out of
message from one person and the receiving and
understanding of those message by an other. If a
message given out by one person but that message
not received or not understand by another, then
communication has not taken place.
6. Communication process
• The transmitter/sender who sends the message.
• The medium of communication. It is the method of
communication, e.g. voice, letter and presentation
etc...
• The receiver who receives the message.
• Feedback means that the receiver has received the
message and responds to it. This confirms that the
message has been understood.
7. Steps of Communication
• 1st) Identify your Purpose;
• 2nd) Analyze Your Audience.
• 3rd) Choose Your Idea.
• 4th) Collect data to support your Idea
• 5th) Organize your Message.
8. Ways of Communication
Written Communication
Oral Communication
Non verbal Communication
Electronic Communication
9. Written communicate
It is defined as form of communication providing message in
written form. i.e. letters, mails and written documents.
• Written communicate has the advantage of providing
records and etc.
• we can carefully prepare the message and direct it to a
large audience through mass mailing and presentation.
• Disadvantages :-
• The written message may create mountain of paper may be
poorly expressed by ineffective writers and may provide no
immediate feed back.
i.e. budget
• It may take long time to understand
10. • We can communicate orally by talking face to face.
• The meeting are held by the organization the
communicate each other by orally.
• Face to face meeting gets immediate feedback by
the members and clarify the points.
i.e. Teaching of teacher in classroom and the
presentation I am giving you.
12. Electronic Communicate
• We can also communicate each other by electronic
–mail, message, calling on the mobile phone and
by the media.
• Information getting by the media.
13. Formal Communication
• Formal Communication: A type of
verbal presentation or document intended
to share information and which confirms to
established professional rules, standards and
processes and avoids using slang terminology.
i.e. charts, policy manuals and meetings.
• Informal Communication : A casual form of
information sharing typically used in personal
conversations with friends or family members.
i.e. conversation with friends and family members.
14. Barriers and break down in
communication
• The often problem is done in communicate is
unclear message is sent and the receiver does not
understand the message
15. Types of barriers and break down in
communication
• 1st ) lack of planning to communicate
People who start talking and writing without planning
and stating the purpose of the message
• 2nd ) Unclearified assumptions
• No communication takes place where the unclear
message has been sent.
• People who does not understand the message and
or they do not
16. 3rd) poorly expressed message
• No matter how clear the idea in the mind of the
sender of communication , it may still be marked by
poorly chosen words , awkward sentence structure,
and failure to clarify the implication of the message.
• Lack of clarity.
• Lack of communicating skill.
17. 4th) Distrust threat and fear
• Distrust can be result of inconsistent behavior by
the superior, or it can be due to past experience in
which the subordinate was punished for honestly
reporting unfavorable but the true information to
the boss in the light of threat weather real or
imagined people tighten up become defensive and
distort information .
18. Impersonal communication
• Effective communication is more then simply
transmitting information to the employees . It
requires face to face communication in an
environment of openness and trust.
• Example a president friendly with his employees
during coffee.
19. Communication Networks
• During the past 20 years considerable research has
been done on communication networks in small
groups . A network is a structure situation in which
people transmit information in specific pattern
20. Wheel or star network
• Each of the four communicates with the person at
the centre. This may be similar situation to an
organizational setting in which subordinates
communicates with their superior
• centralization
21. Chain network
• The two member at the end points of the network
can only communicate with the person between
them and the central person . Two person in the
middle relay information to the top.
• Centralization
• i.e. All szabist campus communicates to the main
branch in Karachi through HOC.
22. Circle network
• In the circle network communication each person is
able to communicate with two others and it can be
decentralization.
i.e. the people who you may informally socialize
with in your office area may be a part of your circle
network. Circle networks are not described as
teamwork.
23. All Channel Network
• The all channel network decentralization.
• An all-channel network is found in teams.
Teamwork is characterized with high levels of
intense communication. Each team member
communicates with every other team member.
Information flows in all directions.
24. Guidelines for improving
communication
• 1st) clarify ideas before attempting to communicate
• 2nd) Examine the purpose of communication
• 3rd)understand the physical and human
environment when communicating.
• 4th) In planning communication, consult with others
to obtain their support as well as fact
25. Cont…
• 5th) when ever possible communicate
something that helps or is valued by the receiver .
• 6th) communication to be effective.
• 7th) communicate message that are of short run and
long run importance.
• 8th) action must be congruent with communication.
• 9) be a good listener (concentration, understanding
etc)
26. The importance of communication in an
organization
• Communication as the people linked together in an
organization to achieve a common purpose.
i.e. increase in motivation of employees
• Group activity is impossible with out
communication.
• Without communication change cannot be affected.
27. The purpose of communication in
organization
• The purpose of communication in organization is to
effect change to influence action towards the
success of the organization.
• Example: When a company is in crises it is
necessary to have a good communication of boss
and his employees to develop.
28. Responsibility for communication in an
organization
• Organizational leaders have a major
responsibility to set the right tone for
effective communication.
• Superior must communicate with sub-
ordinate and the sub-ordinate must
communicate the superior for better
output.