A brief introduction to how digital storytellers can use Creative Commons licenses to share their stories with the world.

1. http://open.umich.edu
Emily Puckett Rodgers,
Open Education Coordinator
Open.Michigan
Office of Enabling
Technologies
Digital Storytelling
Workshop
November 14, 2011
“Sharing” by ben_grey
Except where otherwise noted, this work is available under a Creative Commons Attribution 3.0 License.
Copyright 2011 The Regents of the University of Michigan

2. Open is going mainstream
open.umich.edu/find
openmi.ch/ocwc-members11
lib.umich.edu/license

3. Digital Storytelling: Share well
digital story (dig·i·tal sto·ry)
A short, first person video-narrative created by combining recorded voice, still and
moving images, and music or other sounds. ~storycenter.org
CC: BY philxthomas, tree

4. Copyright: Why it Matters
Standard Practice Guide: Who Holds Copyright at or in Affiliation with the University of
Michigan (9/21/2011)
SCHOLARLY WORKS means works authored by FACULTY within the scope of their
employment as part of or in connection with their teaching, research, or scholarship.
Common examples of SCHOLARLYWORKS include: lecture notes, case examples, course
materials, textbooks, works of nonfiction, novels, lyrics, musical compositions/arrangements and
recordings, journal articles, scholarly papers, poems, architectural drawings, software, visual
works of art, sculpture, and other artistic creations, among others, regardless of the medium in
which those works are fixed or disseminated. openmi.ch/um-spg-copyright11
Copyright holders hold exclusive right to do
and to authorize others to:
1. Reproduce the work in whole or in part
2. Prepare derivative works, such as translations, dramatizations, and
musical arrangements
3. Distribute copies of the work by sale, gift, rental, or loan
4. Publicly perform the work
5. Publicly display the work
US Copyright Act of 1976, Section 106

5. Digital Storytelling: Why this matters
vimeo.com/dmca
youtube.com/t/copyright_permiss
ions
youtube.com/t/copyright_owners

6. Open Licenses: Some Rights Reserved
Public All Rights
Domain Reserved
least restrictive most restrictive
Learning
Creativity
Sharing
CC: BY SA NC by roserevolution Kusudama Ornaments

7. Digital Storytelling: Bumpers
Add a “bumper” to your
video or add the license
information in the “More
Info” section of the video
hosting site.
Include: license title and
a URL to the license.
wiki.creativecommons.org/CC_video_bumpers

8. Digital Storytelling: Bumpers
Examples of how to add
license information on
YouTube.

9. Add a CC license to your content on SlideShare and
YouTube.
Login, navigate to “edit presentation detai
youtube.com/t/creative_commons

10. Search: More and more people are sharing their
work, legally, so you can use it.
Advanced Search:
Flickr Advanced Image Search Google Advanced Image
Search
OERs: text, music, articles, etc.
OER Commons
Photos: Sure Bets
discovered.creativecommons.o
Wikimedia Commons
rg
search.creativecommons.
OpenCourseWare Finder
org
OER Recommender
Internet Archive
Wikiversity
OpenClip Art Library
CCMixter and Jamendo
Citizendium
MERLOT

11. Open from the Start
The mission of the University of Michigan is to serve the people of
Michigan and the world through preeminence in
creating, communicating, preserving and applying knowledge, art, and
academic values, and in developing leaders and citizens who will
challenge the present and enrich the future.
~University of Michigan Mission
collaboration
transparency
participation
innovation
adaptation
Bridging the Boxes… by opensourceway

12. Contact:
Emily Puckett Rodgers
Open Education Coordinator,
Open.Michigan, Office of Enabling
Technologies
epuckett@umich.edu
@epuckett
Connect:
open.umich.edu
open.michigan@umich.edu
Facebook
openmi.ch/mediafb
“Share your ideas” by britbohlinger
Twitter
@open_michigan
Events Calendar
openmi.ch/om-
calendar

13. DIY Open Digital Storytelling
• Guidelines
• Tips
• Resources

14. Remember: adding an open license to your work means that people can build off of it…
From THIS… …to THIS
“3 Robots Remix” by jimyounkin CC: BY-NC-SA
http://www.flickr.com/photos/jimyounkin/2383652/in/pho
tostream/
“Untitled” by Erik B CC: BY-NC
http://www.flickr.com/photos/erikb/237815
7/

15. Creative Commons Licenses
work with the legal, technical
and social world we live in.
•Machine Readable: CC
Rights Expression Language
(CC REL)
•Human Readable: Commons
Deed
•Legal Code: Traditional Legal
Tool
Creative
Commons

16. Edit Materials
To attribute a CC
Licensed object in
your materials, you
use the following:
1. Author Phalaenopsis
audreyjm529
2. Source
3. License
Abbreviation (e.g.
CC BY) Angraecum viguieri GNU free
documentation orchi (wikipedia)
4. License URL
orchis galilaea CC:BY-SA
judy_breck (flickr)
http://creativecommons.org/lice
nses/by-sa/2.0/deed.en
See: open.umich.edu/share/cite

17. More on how to attribute someone else’s work
Tips: You can use the CC icon, the words, or an abbreviation of the license.
You can also hyperlink to the sources. You can create an “attributions page”
at the end of your presentation, like a works cited page. See:
open.umich.edu/share/cite
Attributions page
Title slide: CC: Seo2 | Relativo & Absoluto (flickr)
http://www.flickr.com/photos/seo2/2446816477/ |
http://creativecommons.org/licenses/by/2.0/deed.en
Slide 1 CC:BY-SA Jot Powers (wikimedia commons)
http://commons.wikimedia.org/wiki/File:Bounty_hunter_2.J
PG | http://creativecommons.org/licenses/by-sa/2.0/
Slide 2 CC: BY-NC Brent and MariLynn (flickr)
http://www.flickr.com/photos/brent_nashville/2960420853/
| http://creativecommons.org/licenses/by-nc/2.0/deed.en
Slide 3
http://www.newvideo.com/productdetail.html?productid=N
V-AAE-71919
Slide 4 Public Domain: http://en.wikipedia.org/wiki/File:Hummer-
H3.JPG
Slide 5 Source: Undetermined from a variety of searches on
Judging Costumes by UMMS IT Monster Truck Documentary
Org Slide 6 Source: Mega-RC.com http://www.mega-
rc.com/MRCImages/Asscd_Mnstr_GT_ShockOPT.jpg
Slide 7 CC:BY-NC GregRob (flickr)

18. Use: Public Domain
Use content when it is clearly indicated or known that the
content object is in the public domain. For example, a
book published in the U.S. before 1923, such as Gray's
Anatomy, is the public domain.
Relevant citation tags:
More Information: lib.umich.edu/copyright/using-
copyrighted-material

19. Use: Permission
Use content you have been given expressed permission to use. This
action is appropriate when the object is licensed under Creative
Commons or the the object was created by someone else who gave
special permission for it to be used.
• Relevant citation tags:
CC: BY-SA, by
opensourceway, http://www.flickr.com/photos/opensourceway/4371000710/in/set-
72157623343017387/

20. Use: Copyright Analysis
Public Domain b/c Ineligible for © OR Fair Use Determination
When you come across an object for copyright status or permission is
unknown, but you have reason to believe that it is legally acceptable
to use it anyway.
For example, if the object is something that is ineligible for copyright, e.g. a table of
facts is not protected by copyright in the U.S., or it is a short excerpt of a much larger
copyrighted work, then you would select this action.
Since the category of what's eligible for copyright, particularly in regard to data and
scientific images differs across countries, open content producers should refrain from
doing this sort of copyright analysis unless that have a deep understanding of
copyright law in their country and/or are able to consult copyright attorneys trained in
their jurisdiction.
See Open.Michigan’s Casebook
for more information and legal
context:
Relevant citation tags: open.umich.edu/wiki/Casebook

21. Example of when it may be appropriate to claim “Fair
Use” of content.
“Spinach is Good” Center for Disease Control
Some commentary
about how
spinach, an outline of
a male, and this
cover of Life
Magazine from 1938
is related in the
Life Magazine. January 17, 1938
context of this rejon http://openclipart.org/media/files/rejon/11221
presentation. format for CC Zero tag as the PD-SELF tag)
(Same

22. Open.Michigan Resources:
1. How to create and use open content
2. How to identify copyrighted content
3. Tools to use to create open content
External Organizations:
1. Creative Commons
2. Participatory Culture Foundation
3. Open Video Alliance
University of Michigan’s
Copyright Office:
lib.umich.edu/copyright
“Another hat toss picture” David
Michael Morris