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AppAssure V5 Live Demo




1   © 2012 eFolder, Inc. All Right Reserved.
AppAssure V5 Live Demo:
How One Partner Wins Big
with the eFolder AppAssure Cloud

         Ted Hulsy
         VP of Marketing, eFolder
         415-235-6087
         ehulsy@efolder.net


         Jonas Vachal
         President, CEO, Vertex Consulting Group
         406-545-7303
         jonas@vertexcg.com
Agenda

• Introductions
• Partner Expert:
        – Why AppAssure?
        – Live Demo
        – Building managed services revenue
• Q&A




3   © 2012 eFolder, Inc. All Right Reserved.
eFolder Expert: Jonas Vachal




4   © 2012 eFolder, Inc. All Right Reserved.
Business Continuity Needs Today




         Data protection for                              Cloud protection for
         everyday disasters                               site-wide disasters




                                            Fast recovery to keep
                                            organizations
                                            productive and thriving

5   © 2012 eFolder, Inc. All Rights Reserved.
Calculations for Disaster Planning




6   © 2012 eFolder, Inc. All Right Reserved.
Legacy BDR Pain Points


“The server image                          “These client data
                                                                “How often will we             “In a major
 is backed up, but                         volumes are crazy.
                                                                have to „rebase‟ to          disaster, can I
  will I actually be                       How much off-site
                                                                 save on storage           recover the server
able to recover the                         storage will this
                                                                     costs?”                 in the cloud?”
Exchange server?”                            client require?”




                                                                                       Commodity
                                                                                      storage cloud

 Production servers                             BDR appliance




 7   © 2012 eFolder, Inc. All Right Reserved.
eFolder AppAssure Cloud




8   © 2012 eFolder, Inc. All Rights Reserved.
A Complete Solution, Ready for Partners


                                                Best-of-breed server imaging software


                                                eFolder cloud replication


                                                eFolder cloud storage


                                                eFolder cloud recovery



9   © 2012 eFolder, Inc. All Right Reserved.
Focus Features


Capability                                     eFolder
                                              AppAssure
                                                Cloud
Application integrity checks                     
Chain-free retention policies                    
Global deduplication                             
Alerting, reporting, & management                




10 © 2012 eFolder, Inc. All Right Reserved.
Application Integrity Checks




11 © 2012 eFolder, Inc. All Right Reserved.
Chain-free Retention Policies




12 © 2012 eFolder, Inc. All Right Reserved.
Global Deduplication
    Raw Data                 Compressed +
                             Deduped Data        Data Deduped
                                                 Globally Across
                                                All COREs / BDRs
                                               (with same encryption key)




13 © 2012 eFolder, Inc. All Rights Reserved.
Alerting, Reporting, & Management




14 © 2012 eFolder, Inc. All Right Reserved.
Demo




15 © 2012 eFolder, Inc. All Rights Reserved.
Killer Managed Services Bundle

                                   24x7 Help desk



                                 Managed business
                                    continuity


                                 Managed network
                               LAN/WAN/firewall/web
                                     filtering
                                                      One price per
                                                      client per
                                  Line of business    month, based upon
                                        apps
                                                      total needs
                                  Managed security
                                    AV/Spy/FW


                                       Managed
                                       desktop

                                        Managed
                                        Server


16 © 2012 eFolder, Inc. All Right Reserved.
eFolder and AppAssure – Better Together


Powerful software



         Cloud services


                  Partners
                  (MSPs, solution providers, VARS)


                            Clients (SMBs, mid-enterprise)


17 © 2012 eFolder, Inc. All Right Reserved.
eFolder AppAssure Cloud

          Please call eFolder for partner wholesale
          pricing details:

          800-352-0248
          www.efolder.net/join




18 © 2012 eFolder, Inc. All Rights Reserved.
Join eFolder

                                                   Partner Benefits

       eFolder AppAssure Cloud                            
       eFolder Continuity Cloud                           
       eFolder BDR                                        
       eFolder Backup                                     
       eFolder Email Security                             
       eFolder Exchange Archiving                         
       eFolder BDR Rescue Program                         
       Partner branding                                   
       Wholesale monthly billing                          
       Made in America Support                            
       Partner Center Portal                              
       Named Account Manager                              
       Enrollment Fee                         waived, $100 per month min.




19 © 2012 eFolder, Inc. All Right Reserved.
eFolder Competitive Advantages


                                               • Leverage the power of the cloud
              Adapt                            • Manage the migration from
                                                 on-premises to cloud services



                                               • Your own service offerings
   Differentiate                               • Your own pricing
                                               • Your own branding



                                               • Predictable, monthly revenue streams
             Thrive                            • Low operating costs
                                               • Consistent margins and cash flow


20 © 2012 eFolder, Inc. All Rights Reserved.
Contact Us



                                 Phone:       800-352-0248
                                  Email:      info@efolder.net
                                   Web:       efolder.net
                                   Blog:      efolder.net/blog/
                                 Twitter:     twitter.com/eFolder




21 © 2011 eFolder, Inc. All Right Reserved.
Q&A
Appendix
eFolder AppAssure Cloud Features




24 © 2012 eFolder, Inc. All Rights Reserved.
eFolder AppAssure Cloud Features




25 © 2012 eFolder, Inc. All Rights Reserved.

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eFolder Webinar_How One Partner Wins with the eFolder AppAssure Cloud

  • 1. AppAssure V5 Live Demo 1 © 2012 eFolder, Inc. All Right Reserved.
  • 2. AppAssure V5 Live Demo: How One Partner Wins Big with the eFolder AppAssure Cloud Ted Hulsy VP of Marketing, eFolder 415-235-6087 ehulsy@efolder.net Jonas Vachal President, CEO, Vertex Consulting Group 406-545-7303 jonas@vertexcg.com
  • 3. Agenda • Introductions • Partner Expert: – Why AppAssure? – Live Demo – Building managed services revenue • Q&A 3 © 2012 eFolder, Inc. All Right Reserved.
  • 4. eFolder Expert: Jonas Vachal 4 © 2012 eFolder, Inc. All Right Reserved.
  • 5. Business Continuity Needs Today Data protection for Cloud protection for everyday disasters site-wide disasters Fast recovery to keep organizations productive and thriving 5 © 2012 eFolder, Inc. All Rights Reserved.
  • 6. Calculations for Disaster Planning 6 © 2012 eFolder, Inc. All Right Reserved.
  • 7. Legacy BDR Pain Points “The server image “These client data “How often will we “In a major is backed up, but volumes are crazy. have to „rebase‟ to disaster, can I will I actually be How much off-site save on storage recover the server able to recover the storage will this costs?” in the cloud?” Exchange server?” client require?” Commodity storage cloud Production servers BDR appliance 7 © 2012 eFolder, Inc. All Right Reserved.
  • 8. eFolder AppAssure Cloud 8 © 2012 eFolder, Inc. All Rights Reserved.
  • 9. A Complete Solution, Ready for Partners  Best-of-breed server imaging software  eFolder cloud replication  eFolder cloud storage  eFolder cloud recovery 9 © 2012 eFolder, Inc. All Right Reserved.
  • 10. Focus Features Capability eFolder AppAssure Cloud Application integrity checks  Chain-free retention policies  Global deduplication  Alerting, reporting, & management  10 © 2012 eFolder, Inc. All Right Reserved.
  • 11. Application Integrity Checks 11 © 2012 eFolder, Inc. All Right Reserved.
  • 12. Chain-free Retention Policies 12 © 2012 eFolder, Inc. All Right Reserved.
  • 13. Global Deduplication Raw Data Compressed + Deduped Data Data Deduped Globally Across All COREs / BDRs (with same encryption key) 13 © 2012 eFolder, Inc. All Rights Reserved.
  • 14. Alerting, Reporting, & Management 14 © 2012 eFolder, Inc. All Right Reserved.
  • 15. Demo 15 © 2012 eFolder, Inc. All Rights Reserved.
  • 16. Killer Managed Services Bundle 24x7 Help desk Managed business continuity Managed network LAN/WAN/firewall/web filtering One price per client per Line of business month, based upon apps total needs Managed security AV/Spy/FW Managed desktop Managed Server 16 © 2012 eFolder, Inc. All Right Reserved.
  • 17. eFolder and AppAssure – Better Together Powerful software Cloud services Partners (MSPs, solution providers, VARS) Clients (SMBs, mid-enterprise) 17 © 2012 eFolder, Inc. All Right Reserved.
  • 18. eFolder AppAssure Cloud Please call eFolder for partner wholesale pricing details: 800-352-0248 www.efolder.net/join 18 © 2012 eFolder, Inc. All Rights Reserved.
  • 19. Join eFolder Partner Benefits eFolder AppAssure Cloud  eFolder Continuity Cloud  eFolder BDR  eFolder Backup  eFolder Email Security  eFolder Exchange Archiving  eFolder BDR Rescue Program  Partner branding  Wholesale monthly billing  Made in America Support  Partner Center Portal  Named Account Manager  Enrollment Fee waived, $100 per month min. 19 © 2012 eFolder, Inc. All Right Reserved.
  • 20. eFolder Competitive Advantages • Leverage the power of the cloud Adapt • Manage the migration from on-premises to cloud services • Your own service offerings Differentiate • Your own pricing • Your own branding • Predictable, monthly revenue streams Thrive • Low operating costs • Consistent margins and cash flow 20 © 2012 eFolder, Inc. All Rights Reserved.
  • 21. Contact Us Phone: 800-352-0248 Email: info@efolder.net Web: efolder.net Blog: efolder.net/blog/ Twitter: twitter.com/eFolder 21 © 2011 eFolder, Inc. All Right Reserved.
  • 22. Q&A
  • 24. eFolder AppAssure Cloud Features 24 © 2012 eFolder, Inc. All Rights Reserved.
  • 25. eFolder AppAssure Cloud Features 25 © 2012 eFolder, Inc. All Rights Reserved.

Notas do Editor

  1. As I am sure everyone is aware – email in most organizations is CRITICAL; they need it up and running ALL OF THE TIME.Microsoft Exchange has always been particularly cumbersome to restore QUCIKLY – dirty shutdowns in the backups, messing around with the transaction logs, creating Recovery Storage Groups – lets face it there are a lot of moving parts to an Exchange Server and fast recovery can take some time.AppAssure addresses some these complexities with the major Microsoft applications like SharePoint, Exchange and SQL Server; this is done by ACTUALLY testing on a scheduled basis IF these databases are intact – I don’t know of another product on the market that is able to do this.
  2. Hello. My name is Ted Hulsy. I am Vice President of Marketing at eFolder and your host for today’s event.Welcome to the eFolder Expert Series. This webinar series brings together experts from eFolder’s staff and partner community for deep dive discussions on key service and technical topics.The topic for today’s webinar is: AppAssure V5 Live Demo – how one partner wins big with the efolderappassure cloud.Today we are joined by Jonas Vachal, President and CEO of Vertex Computer Consulting.
  3. Before we go through the agenda, let’s cover a few house keeping items.Today’s session is being recorded. The recorded version of the webinar will be made available on eFolder’s YouTube channel. We will also make copies of the slides available those who attended the event.With over 170 people registered for today’s session, we have put all participants in listen only mode. You can enjoy the audio portion of today’s event by either streaming it your computer or by dialing in over the phone. Questions are strongly encouraged throughout. We have planned a special Q&A section at end of today’s discussion, but you may submit as we go along and we will try to address your questions on the fly.Jonas is going to first explore some of the unique challenges facing MSPs and solution providers are facing today. Then he will show why he decided to standardize on AppAssure and eFolder for his managed service offerings. And lastly he will discuss how he is incorporating backup and disaster recovery into his thriving managed service practice.
  4. Now let me introduce today’s expert:Jonas Vachal is President and CEO of Vertex Consulting Group, an MSP whose home office is in Billings, MT.  Jonas founded Vertex in 2007 after spending several years leading a team of automation developers for an ISV.  Today, he spends most of his time in a consultative and vCIO role addressing the strategic needs of existing clients.
  5. Organizations have to defend against three kinds of business interruptions:First, everyday disasters are incredibly common. Hardware failures, especially disk drive failures, occur all the time. Users delete or lose files. Corrupted software installs are common. Human error is a key contributor to everyday disasters.Natural disasters or site-wide disasters are far less common. They do happen however and the consequences for a business can be deadly. Fire or property insurance always seems like a needless expense, until you need it. The same goes for backup and disaster recovery preparedness. In some parts of the country – say in the Gulf Coast or in Tornado Alley – the likelihood of a site wide disaster is even higher. Most businesses can not survive the complete loss of their critical business data. If customer records, financials and accounting records are completely lost, most businesses would have a hard time recovering from such an event. Lastly, businesses need to guard against any kind of system downtime. In today’s competitive market, the fast eat the slow. Businesses can’t afford for their employees to be down, out of touch, or unproductive. Servers, workstations, and mobile assets need to operate at peak performance so knowledge workers, salespeople, engineers, and support personnel can get their day to day jobs done well. If disasters do occur, recovery has to be fast and complete.And you need to guarantee that the commitments or service agreements you have in place can be met or exceeded. The key to managed services is a chain of promises to clients about performance, uptime, and resiliency, in exchange for a flow of monthly revenue from these clients. When something does go wrong with the clients servers or infrastructure, you need to ensure that you can recover quickly and completely, without fail.
  6. This diagram provides a simple overview of the main functions of the eFolder AppAssure Cloud.AppAssure and eFolder have joined forces to deliver the eFolder AppAssure Cloud, a service that replicates AppAssure bare metal backup images to the eFolder Storage Cloud and enables multiple disaster recovery options. This solution combines the power of AppAssure software with eFolder cloud backup and recovery services.This service will launch on X date.Before turning things over to Lliam, let me just make a few comments on how a service like this works:AppAssure software periodically creates image-based, bare-metal backups from the client servers or workstations at pre-configured intervals The backup images are automatically backed up to a local storage environment running the AppAssure CORE The local AppAssure CORE replicates the images to a fully managed AppAssure CORE in the eFolder AppAssure CloudeFolder delivers various system monitoring, data privacy, and data integrity technologies to guarantee the success and reliability of the images contained in the eFolder Storage Cloud In the event of server outage, the AppAssure software enables fast, on-site recovery to physical or virtual environments or to dissimilar hardware In the event of local disaster that destroys a location or the servers, eFolder supplies multiple recovery options for the bare-metal images stored in the eFolder Storage Cloud, including download, expedited shipment of the images on disk/NAS device, or rapid virtualization in
  7. When we first started looking at our BDR solutions we were really only interested in finding a truly reliable off-site option; what we actually found was two companies that each respectively were the best at what they did.We have always been about the RECOVERY part – we see a lot of companies focusing on the backup part and paying very little attention to the recovery part – this has become our niche.In general terms, when we went looking for a solution we were wanting to really close the gap on items like: - Restore times - Utilization of drive space - Eliminate chain failures - Introduce Application integrity checks – Microsoft Exchange, SQL Server and SharePoint - Provide a truly viable method for a true facility failureWe found that with AppAssure we have been able to take advantage of all of these items – and several other things that we hadn’t thought of.In terms of what we have seen as the top 5 technologies that are baked into AppAssurre – we see them above.[talk about each of the 5 listed above – quick intro for each feature]
  8. As I am sure everyone is aware – email in most organizations is CRITICAL; they need it up and running ALL OF THE TIME.Microsoft Exchange has always been particularly cumbersome to restore QUCIKLY – dirty shutdowns in the backups, messing around with the transaction logs, creating Recovery Storage Groups – lets face it there are a lot of moving parts to an Exchange Server and fast recovery can take some time.AppAssure addresses some these complexities with the major Microsoft applications like SharePoint, Exchange and SQL Server; this is done by ACTUALLY testing on a scheduled basis IF these databases are intact – I don’t know of another product on the market that is able to do this.
  9. Let’s face it – data growth is unprecedented, with things like HIPAA, PCI, SOX and PACS your customers storage needs are growing very quickly.Even with very large hard drives it can be difficult to retain backups effectively within a complaint retention period.This is what de-duplication is all about… this technology alone can reduce your overall storage needs by a signifficant amount
  10. This diagram provides a simple overview of the main functions of the eFolder AppAssure Cloud.AppAssure and eFolder have joined forces to deliver the eFolder AppAssure Cloud, a service that replicates AppAssure bare metal backup images to the eFolder Storage Cloud and enables multiple disaster recovery options. This solution combines the power of AppAssure software with eFolder cloud backup and recovery services.This service will launch on X date.Before turning things over to Lliam, let me just make a few comments on how a service like this works:AppAssure software periodically creates image-based, bare-metal backups from the client servers or workstations at pre-configured intervals The backup images are automatically backed up to a local storage environment running the AppAssure CORE The local AppAssure CORE replicates the images to a fully managed AppAssure CORE in the eFolder AppAssure CloudeFolder delivers various system monitoring, data privacy, and data integrity technologies to guarantee the success and reliability of the images contained in the eFolder Storage Cloud In the event of server outage, the AppAssure software enables fast, on-site recovery to physical or virtual environments or to dissimilar hardware In the event of local disaster that destroys a location or the servers, eFolder supplies multiple recovery options for the bare-metal images stored in the eFolder Storage Cloud, including download, expedited shipment of the images on disk/NAS device, or rapid virtualization in
  11. [Ted will close out the last two slides, before formal Q&A]eFolder helps partners adapt to a fast changing technology landscape. Partners can leverage the power of the cloud, while managing the natural migration of infrastructure from on-premises to cloud-based deployments.With eFolder’s unique business model, partners control the client relationship. eFolder allows partners build unique and differentiated offerings, with your own service levels, pricing, and branding.eFolder partners create thriving businesses based upon managed services that generate predictable, monthly recurring revenue. Partners are able to keep their operating costs low through reliable service performance, automation, and integration with their PSA systems. And the result is consistent ongoing profitability.
  12. If eFolder sounds right for you, contact us today. Qualifying VARs, solution providers, and MSPs can try any eFolder service at no cost.Thank you for joining us.