This document defines key color properties and color schemes. It describes hue as the name of a color, value as its lightness or darkness, and intensity as its brightness. It lists red, yellow and blue as primary colors that cannot be mixed, and orange, green and violet as secondary colors made by mixing two primaries. Tertiary colors are made by mixing a primary with its secondary. Monochromatic uses one hue in different tones, while complementary mixes a hue with its opposite on the color wheel. Triadic uses three equally spaced colors, and analogous uses adjacent colors. Warm colors like red and yellow seem to advance while cool colors like blue recede. Intensity affects brightness and perception.

1. COLOR

3. PRIMARY COLORS: red, yellow, & blue Cannot be made by mixing other hues together, but by combining the three primary colors and black and white you can produce every other color

6. SECONDARY COLORS: orange, violet and green made by mixing two primary colors

7. INTERMEDIATE/TERTIARY COLORS red-orange, yellow-orange, blue-green, blue-violet, yellow-green, red-violet; made by mixing a primary color with its secondary color

8. MONOCHROMATIC A color scheme that uses only one hue and the tints and shades of that hue. Has a strong, unifying effect on a design, but can be boring.

11. COMPLEMENTARY The colors opposite each other on the color wheel. Mixing a hue with its complement dulls the hues or lowers its intensity.

15. Split complement: the combination of one hue plus the hues on each side of its complement. Easier to work with than a straight complementary scheme because it offers more variety

16. TRIAD Three colors spaced an equal distance apart on the color wheel. Contrast is not as strong as between complements.

17. ANALOGOUS Colors that sit side by side on the color wheel and have a common hue. An analogous colors scheme creates a design that ties one shape to the next through a common color.

19. WARM & COOL Warm: red, orange, yellow – associated with warm things and seem to move toward the viewer Cool: blue, green, violet – associated with cool things & seem to recede

22. Intensity: the brightness or dullness of a hue

23. Changes Perception

24. creating moods