Promotion Mix

Promotion mix ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

promotion mix advertsing personal selling public relations sales promotion

Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Setting the objectives Either the aim is to inform, persuade, remind or reinforce. ,[object Object],[object Object]

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Deciding on advertising budget ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Developing advertising campaign ,[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Features

Sales promotion ,[object Object]

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Public relations ,[object Object]

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Personal selling ,[object Object]

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Promotion Mix

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Promotion Mix