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THE WORLD IS “FLAT”




CLIP: THE CONCEPTION OF “THE WORLD IS FLAT”
THE GLOBAL ECONOMIC PLAYING FIELD IS BEING LEVELED.


                 GLOBAL ECONOMY:


                    COUNTRIES
                    COMPANIES
                    INDIVIDUALS
THE 3 GREAT ERAS OF GLOBALIZATION




CLIP: THOMAS FRIEDMAN’S THREE ERAS OF GLOBALIZATION
GLOBALIZATION 1.0
TIME FRAME:
1492-1800


KEY AGENT OF CHANGE:
COUNTRIES
GLOBALIZATION 2.0


TIME FRAME:
1800-2000


KEY AGENT OF CHANGE:
COMPANIES
GLOBALIZATION 3.0


TIME FRAME:
2000-PRESENT


KEY AGENT OF CHANGE:
INDIVIDUALS
THE WORLD IS FLAT: CONTRIBUTING FACTORS
1) TECHNOLOGY
2) EDUCATION
3) THE SPREAD OF FREE MARKET CAPITALISM
4) GLOBAL SUPPLY CHAINS

-A SYSTEM OF ACTIVITIES THAT TRANSFORMS RAW
MATERIALS INTO A FINISHED PRODUCT OR SERVICE THAT
IS DELIVERED TO THE END USER (CUSTOMER).
THE DELL THEORY

-NO 2 COUNTIRES THAT ARE BOTH PART OF A MAJOR
GLOBAL SUPPLY CHAIN (LIKE DELL’S) WILL FIGHT IN A
WAR AGAINST ONE ANOTHER BECAUSE OF ECONOMIC
INTERDEPENDENCE.
OUTSOURCING
-SUBCONTRACTING A PROCESS TO A 3RD PARTY.
-EXAMPLES: MANUFACTURING, ADVERTISING, TEACHING
NIGHTHAWKS
CALL CENTERS
-A CENTRALISED OFFICE USED FOR THE PURPOSE OF
RECEIVING (INBOUND) & TRANSMITTING (OUTBOUND) A
LARGE VOLUME OF REQUESTS BY TELEPHONE.

-EXAMPLES: CUSTOMER SERVICE, TELEMARKETING, DEBT
COLLECTION

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The Conception of "The World is Flat