Design Driven Innovation Design Thinking

1. Design Driven Innovation
&
Design Thinking

2. @IADRAlliance
Indo Australian Design Student Alliance
Watson’s Hotel, Mumbai

3. http://www.designthinkersacademy.com
/
Design Driven Innovation and Design Thinking

4. https://vimeo.com/80050702
Design Driven Innovation and Design Thinking

5. Presentation CII NID Design Summit Delhi 2011
What is Service Design

6. What is Service Design

7. What is Service Design

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9. What is Service Design

10. What is Service Design

11. Deductive reasoning works from the more general to the more specific, informally called a “topdown” or “waterfall” approach. Thinking up a theory about our topic, then narrow down to more specific
hypotheses that we can test. We narrow down even further when we collect observations to address the
hypotheses. This leads to test the hypotheses with specific data -- a confirmation (or not) of our original
theories.
Scientific
theory
theory
hypothesis
(Inductive – Deductive)
tentative hypothesis
observation
pattern
confirmation
observation
Design
Inductive reasoning works from specific observations to broader generalizations and theories,
informally called a "bottom up" approach. In inductive reasoning, we begin with specific observations and
measures, begin to detect patterns and regularities, formulate some tentative hypotheses that we can
explore, and finally end up developing some general conclusions or theories.

12. What is Service Design

13. What is Service Design

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19. WICKED PROBLEMS
What is Service Design

20. What is Service Design

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28. Thanks for your attention.
What is Service Design