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Adding Value In Open Culture
 Commerce of un-altered content can’t compete




             More Than Zero Festival - Milano
                    28 March 2008
                 David Orban
               www.davidorban.com
1: Old way
2: New way
3: Examples
1>
Old way
Friction
=
cost
→
Distribution
=
Business
→
Benefit
or
Necessary Evil?
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture
Adding Value In Open Culture

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Adding Value In Open Culture