Ferenc Huszár, Data Scientist at PeeIndex presentation at Data Science London @ds_ldn On how to apply data science in the social web.

1. Telling stories about people
and their influence
Ferenc Huszár
Wednesday, 22 February 12

2. PeerIndex: understand your influence
Wednesday, 22 February 12

3. PeerPerks: free stuff for influencers
Wednesday, 22 February 12

4. How do we measure influence?
Wednesday, 22 February 12

5. How do we measure influence?
If Alice’s message gets retweeted, how much
should I increase her influence score?
Wednesday, 22 February 12

6. How do we measure influence?
If Alice’s message gets retweeted, how much
should I increase her influence score?
V.S.
Wednesday, 22 February 12

7. How do we measure influence?
If Alice’s message gets retweeted, how much
should I increase her influence score?
V.S.
If Alice is influential, how much more likely is it
that her message gets retweeted?
Wednesday, 22 February 12

8. How do we measure influence?
If Alice’s message gets retweeted, how much
should I increase her influence score?
V.S.
If Alice is influential, how much more likely is it
that her message gets retweeted?
influence is not a function of behaviour, it’s an
explanation
Wednesday, 22 February 12

9. So What is Data Science?
data hypothesis
V.S.
hypothesis data
Wednesday, 22 February 12

10. So What is Data Science?
data hypothesis
V.S.
hypothesis data
“data science is not about counting patterns in data, it’s
about building an understanding of why they are there”
Wednesday, 22 February 12

11. Data Science in
PeerIndex
Wednesday, 22 February 12

12. Data Science in
PeerIndex
data infrastructure
Wednesday, 22 February 12

13. Data Science in
PeerIndex
influence
research
data infrastructure
Wednesday, 22 February 12

14. Data Science in
PeerIndex
influence business
research intelligence
data infrastructure
Wednesday, 22 February 12

15. Data Science in
PeerIndex
influence business product
research intelligence design
data infrastructure
Wednesday, 22 February 12

16. Data Science in
PeerIndex
influence business product sales
research intelligence design analytics
data infrastructure
Wednesday, 22 February 12

17. Data Science in
PeerIndex
influence business product sales marketing
research intelligence design analytics analytics
data infrastructure
Wednesday, 22 February 12

18. Wrap up
Wednesday, 22 February 12

19. Wrap up
• check out PeerIndex, let us know what you think
Wednesday, 22 February 12

20. Wrap up
• check out PeerIndex, let us know what you think
• data scientists tell stories to explain the data
Wednesday, 22 February 12

21. Wrap up
• check out PeerIndex, let us know what you think
• data scientists tell stories to explain the data
• data science extends well beyond technology
Wednesday, 22 February 12

22. Thanks
... and extra points for for spelling my name correctly
Wednesday, 22 February 12