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AAM 2008

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Chris Alexander
Chris Alexander

These are the slides for a presentation that I gave at AAM in Denver regarding collecting visitor comments.

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1 San Jose Museum of Art Collecting Visitor Comments Tuesday, April 29, 2008 1
2 Brief Overview SJMA Has a reputation for engaging it’s visitors. Always has had the typical visitor comment book. Has branched away to many new vehicles for gathering visitor insight. Look at each exhibition to determine the most appropriate approach. Analog (paper) vs. Digital (“web 2.0”) Tuesday, April 29, 2008 2
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AAM 2008

  • 1. 1 San Jose Museum of Art Collecting Visitor Comments Tuesday, April 29, 2008 1
  • 2. 2 Brief Overview SJMA Has a reputation for engaging it’s visitors. Always has had the typical visitor comment book. Has branched away to many new vehicles for gathering visitor insight. Look at each exhibition to determine the most appropriate approach. Analog (paper) vs. Digital (“web 2.0”) Tuesday, April 29, 2008 2