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Rentals   J a n u a r y / F e b r u a r y 2010




               MORE BROKER PER SQ FT
PUBLISHER and EDITOR-IN-CHIEF
Christopher Dente, Director of PR
    cdente@citi-habitats.com


                  WRITER
      Alicia Marenzana
 amarenzana@citi-habitats.com


          GRAPHIC DESIGN
            Chris Miolla
     cmiolla@citi-habitats.com


CITI HABITATS’ EXECUTIVE TEAM
         Gary Malin, President
Gordon Golub, Sr. Managing Director
    Greg Young, Director of Sales




 Citi Habitats is owned and operated by NRT LLC.
page 1




In this Issue
On the Cover..............................................................1                                  page 5
                                                                                                page 4
Sutton Place...............................................................4

SoHo..............................................................................5

Upper West Side.......................................................6
                                                                                                         page 6
West Village................................................................7

Guid To Renting .......................................................8

Rental Market Analysis: 4th Quarter............... 10

Quick Clicks / Citi Habitats Services
& Programs..............................................................17




                                                                                       page 8
experience speaks louder than words




                                                                                       Sandi Rotkoff
                                                                                       Senior Project Manager

                                                                                       Matthew Van. Damm
                                                                                       Project Manager
                         New Development Planning & Marketing


                                                                    Christopher Miolla
                                                                    Graphic Design
                                                                    & Jill Kosow
                                                                     Project Manager




     Clifford Finn | Managing Director of New Development Marketing | 212 685 7777 | chmarketinggroup.com

                                           Owned & Operated by NRT, LLC
We find more New Yorkers
                                                       homes than any other firm
                                                       C i t i - H a b i t a t s . co m




   • Over 900,000 visits per month • Top 1% ranking among NYC-based real estate firms

   • Feeds to Google and New York Times

   • Top “real estate” ranking with the #1 search engine

   • Extensive resourses for buyers, sellers, and renters




Office Locations
Corporate Headquarters          Upper West Side             Sales/Relocation Headquarters   	 Greenwich Village
250 Park Avenue S, 11th floor   222 West 72nd Street        250 Park Avenue S, 12th floor   	 214 Sullivan Street
212.685.7777                    212.712.2722                212.685.7777                    	 212.253.2525

Upper East Side                 Chelsea                     Union Square
400 East 84th Street            155 Seventh Avenue          250 Park Avenue S, 5th floor
212.794.1133                    212.937.9677                212.683.8300

Upper East Side                 Gramercy/Flatiron           West Village
1456 First Avenue               32 East 22nd Street         114 Perry Street
212.774.3800                    212.260.9720                212.400.2500

Upper West Side                 Gramercy/Flatiron           East Village
465 Columbus Avenue             27 East 22nd Street         37 Third Avenue
212.957.4100                    212.685.7300                212.937.8500
On the Cover
                            Lux Living




Gramercy Park                           $9,999/mo                 Web ID # 666574

3 bedrooms 3 bathrooms                  duplex

340 East 23rd Street	                            Remote control window treatments &
                                                 custom walnut closets
One-of-a-kind duplex designed by
Philip Starck                                    Library lounge w/ fireplace, screening room
                                                 & game room w/ bar & pool table
Gorgeous views of the city from your private
terrace                                          Landscaped outdoor deck w/ cabanas &
                                                 fireplace
Kit w/ breakfast bar, exotic marble counter-
tops & Viking appliances                         2,600 sq ft fitness center w/ steam & sauna



Brian Morgan 646.872.9700                      Luciane Serifovic 212.6857777

                                                                                               EliteRentals 1
A high-rise rental offering the very best in
 amenities and conveniences. Plus, it’s LEED
 certified, making eco-living as easy as walking
 in your door. Distance-wise, it’s one subway
 stop from Manhattan, but attitude-wise, it’s
 worlds away.


 Alcove Studios from $1,915
 1 Bedrooms from $2,340
 2 Bedrooms from $3,865
 Immediate Occupancy




For Details Please Contact
Itzy Garay
212.400.2500 | igaray@citi-habitats.com
Jay Heydt
212.683.8300 | jheydt@citi-habitats.com

Eric Hamm
212.957.4100 | ehamm@citi-habitats.com
RETHINK
THE RENTAL
Layouts are diverse, luxe and spacious.
Sophisticated studio, one and two-bedrooms
feature innovative design, natural materials and
high ceilings.

Views are spectacular. Curtain window
walls and multiple corner exposures capture
panoramas of the city and Hudson River.

Amenities focus on an ideal urban lifestyle.
Enjoy the park, outdoor terrace, inner
courtyard, and unrivaled 75-foot pool.

Rentals reconceived for the 21st Century by
Larry Silverstein.



STUDIO RESIDENCES FROM
$2,250, 1BR’S FROM $2,945,
AND 2 BR’S FROM $4,335.

NOW LEASING FOR IMMEDIATE
AND FALL OCCUPANCY.



FOR DETAILS PLEASE CONTACT
Russell Miller              Eric Hamm
212.712.2722                212.957.4100
Rmiller@citi-habitats.com   Ehamm@citi-habitats.com
Sutton Place                   $16,500/mo                  Web ID # 405354

 5 bedrooms 4+ bathrooms              High Rise

 360 East 57th street                      Views facing north & east, over 59th
                                           Street bridge
 2500 sq ft (aprx)
                                           Chef’s kitchen w/ large counter space
 Floor-to-ceiling windows
                                           Washer/dryer
 Oversized unit
                                           Full-time doorman
 3 wraparound terraces




 Robin Schneiderman 917.847.3700              Luciane Serifovic 212.685.7777




                                                           Murray Hill                       $6,700 /mo                  Web ID # 737196

                                                             2 bedrooms       2 bathrooms

                                                            52 Park Avenue                            Eat-in kitchen w/ top of the line appliances
                                                            Roof deck                                 Master bed w/ en-suite bath
                                                            Available Furnished                       Washer/dryer
                                                            Bright living room w/ working fireplace   Doorman, concierge
                                                            Beautiful entry foyer
                                                            Marble bath w/ jacuzzi tub



                                                           Amedeo Pelin 917.262.7479                  Luciane Serifovic 212.685.7777




 Upper East Side                   $8,500/mo                Web ID #347763
  3 bedrooms         3 bathrooms

 315 East 68th Street                      Natural light with views facing west &
                                           south
 1900 sq ft
                                           Full-service building
 Pre-war charm w/ high beamed ceil-
 ings & custom built-in storage            Roof deck
 Two wood-burning fireplaces
 Separate dining area
 Walk-in closets

 Tracie Hamersley 917.647.0056          Elizabeth Hamersley 917.560.7309

4 EliteRentals
Chelsea                            $8,300/mo                     Web ID # 704333

                                                             2 bedrooms          2 bathrooms          duplex

                                                            153 West 18th Street                           Spacious layout w/ double living rooms
                                                            1100 sq ft private roof deck w/ Pergola        Washer/dryer
                                                            and outdoor shower                             Pets Allowed
                                                            Four wood-burning fireplaces
                                                            Eat-in kitchen w/ modern appliances




                                                            David Feldman 917.449.4260
                                                                   	                                            Eric McCarthy 212.685.7300 	




SoHo 	                         $7,400/mo                    Web ID # 382737

loft   2 bathrooms

489 Broome Street	                           Private bedrooms
2300 sq ft                                   Eat-in kitchen w/ new appliances
Top floor, corner unit loft with fantastic   Central A/C & heat
natural light                                Washer/dryer
Soaring 12’-18’ ceilings
Expansive, spacious living space



David Feldman 917.449.4260                      Eric McCarthy 212.685.7300 	




                                                            Upper West Side                           $9,500/mo              Web ID # 174661

                                                            3 bedrooms          2.5 bathrooms         Triplex

                                                            Private roof deck                              Master suite w/ 15’ of closet space, en-
                                                                                                           suite bath & full-size Jacuzzi
                                                            Natural light throughout w/ 360° views
                                                                                                           Keyed elevator
                                                            High ceilings, walnut floors, exposed
                                                            beams & recessed lighting                      Pet friendly
                                                            Home office w/ views of Manhattan              Steps away from Central Park
                                                            Chef’skitchenw/breakfastbar,granite&S/Sappl.



                                                            Thomas McNichols 917.435.0420                       Russell Miller 212.712.2722

                                                                                                                                      EliteRentals 5
West Village 	                      $11,500/mo                 Web ID # 839707

 2 bedrooms 2 .5 bathrooms triplex

 176 Christopher Street                      Two Wood-burning fireplaces
 Two private terraces w/ Hudson River        En- suite marble baths w/ radiant heated
 views                                       floors
 State of the art open kitchen w/dining      Home office
 alcove                                      Pet Friendly
 Central A/C, hardwood floors, and
 exposed brick


 Mariola Hodun 917.312.7415




                                                              Upper West Side                     $16,000/mo              Web ID # 285134

                                                               4 bedroom-duplex             4 bathrooms     Building

                                                              257 W 93rd St                               Heated marble floors in bath
                                                              2550 sq ft triplex w/ patio                 Japanese jetted soaking tub
                                                              Modern furnishings                          16’ ceilings in living room
                                                              Angola granite countertops                  Large gas fireplace
                                                              Kitchen w/ mosaic tile backsplash           Juliet balcony w/ sliding doors




                                                               Sonia Rehani 917.686.9656                   Concetta Testa 212.937.9677




 Upper West Side                      $16,000/mo              Web ID #459148

 5 bedrooms 4 + bathrooms

 101 West End Avenue                         Master chef’s kitchen

 Unique wraparound terrace w/ city and       Custom lighting fixtures & separate
 Hudson River views                          laundry room

 Over 3135 sq ft w/ natural light            Private health club, landscaped roof deck,
                                             in-house valet & maid service
 2 separate entrances
 Double-sized living room w/ gas fireplace
 & separate dining area


 Nathaniel Faust 917.774.1473                  Alexis Fleming 917.225.8414

6 EliteRentals
West Village                           $12,000/mo                    Web ID # 208934

                                                               2 bedrooms       2.5 bathrooms

                                                           122 Greenwich Avenue                            Shared landscaped courtyard roof deck
                                                           Floor to ceiling reflective glass windows       24-hour concierge, valet service and fitness
                                                                                                           center
                                                           Marble spa baths
                                                                                                           LEED-registered Green building
                                                           Custom open Molteni kitchen w/ top of the
                                                           line appliances
                                                           Massive closet space



                                                           Mitchell Cashwell 646.379.5830                      Dan Marrello 212.794.1133 	




Upper West Side 	                  $11,950/mo                  Web ID # 112631

4 bedrooms          3 bathrooms

172 West 79th Street                      Great closet space
Classic 7                                 Washer/dryer
Plenty of natural light                   Doorman & elevator
Views of the city                         Pets allowed
Kitchen w/ ample counter space and wood
cabinetry
Huge bedrooms

Andreas R. Metzger 917.945.9697               Sonya Smith 917.945.9697




                                                           West Village                           $10,000/mo                 Web ID # 303265

                                                           Convertible 3 bedroom              2 bathrooms

                                                           76 Bedford Street                               Two balconies overlooking private garden
                                                           Three fully renovated floors & finished base-   Washer/dryer
                                                           ment                                            Heart of the West Village
                                                           Open kitchen w/ island                          Pets Allowed
                                                           Exposed beams and four decorative
                                                           fireplaces




                                                           Ehud “Udi” Eliasi 646.382.7378 	

                                                                                                                                       EliteRentals 7
Guide to Renting

  I
      t has never been easy to rent an apartment in
      Manhattan—and now with exceptionally low
      vacancy rates and the lack of new rental inventory
  in Manhattan.

  For those hoping to find a rental in the coming months, the
  market tightens even further during the peak season of May
  through September. Preparation is key—those who are famil-
  iar with Manhattan’s unique rental process and are prepared
  will have the best chance of securing an apartment.

  Following is a step-by-step guide to renting in New York City:

  First, gather your documents. Many a disappointed renter
  has missed an opportunity to live in their dream apartment
  because they took too much time searching for the paper-
  work. While there may be some exceptions, if you gather all
  the following, you will have the documentation needed to
  apply for virtually any apartment:
  •	 letter from your employer stating position, salary, and
     length of employment (or anticipated start date)
  •	 last two pay stubs (if already working)
  •	 last two years’ tax returns                                          their agents thirty days prior to the expiration of the cur-
  •	 last two months’ bank statements                                     rent tenant’s lease.) The time fame for viewing potential
                                                                          non-doorman apartments tends to be less, anywhere from
  •	 name, address, and phone number of previous landlords
                                                                          two weeks to a few days prior to future occupancy. If you
  •	 two personal reference letters                                       attempt to begin your housing search too early, you may find
  •	 two business reference letters                                       that your viewable housing options are extremely limited.

  •	 verification of other assets such as real estate, securities, etc.
                                                                          What you should let your agent know. Before you begin
  •	 photo identification.                                                your search, discuss your financial and pet situation. Un-
                                                                          derstanding what your requirements are and what is pos-
  Find a qualified real estate agent. There is no substitute              sible up front will save you both time and energy.
  for a good broker. With their knowledge of the market and
  inventory, they can guide tenants through the search and                If you have yet to open a New York City bank account or
  application process quickly and efficiently. An agent can               do not have a social security number, let your agent know.
  conduct a comprehensive assessment to establish your
  needs, determine a budget, and set up a time frame for                  The apartment search. Appointments can take anywhere
  your search. (For an example of what a broker would know                from fifteen minutes to several hours. Plan on spending
  that the average renter may not, apartments in doorman                  two hours on each appointment. It might take one appoint-
  buildings are available to view by prospective tenants and              ment to find your apartment, or it may take quite a few.



8 EliteRentals
Applying for the apartment. Once you find an apartment          •	 Most landlords prefer that you use a guarantor from the
that suits you, you must fill out an application, submit doc-     tristate area, i.e., New York, New Jersey, or Connecticut.
umentation, and pay application fees. Your agent will over-       Some landlords are more flexible and will accept guar-
see any negotiation of terms with the landlord.                   antors from anywhere in the U.S. If you intend to use a
                                                                  guarantor from outside the tristate area, notify your agent
Financial requirements. Most landlords require that               before you start your search.
your guaranteed income be between 40 and 50 times the
monthly rent. For example, if the monthly rent were $3,000      •	 The guarantor will be required to produce the exact
a month, you would need to show a guaranteed income of            same paperwork as the potential tenants.
at least $120,000 per year. ($3,000 x 40 = $120,000)
                                                                Pets may limit your choices. The majority of landlords in
•	 An estimated bonus may be considered if a documented         Manhattan do not allow dogs. Some allow cats but not
  history of bonuses can be provided.                           dogs; some allow one dog only. Certain landlords have a
                                                                weight requirement for dogs, usually 20 pounds or less.
•	 If your guaranteed yearly income falls below the land-       It may also depend on the breed and temperament of
  lord’s requirement, there are other factors that may be       the dog. If you plan on keeping a pet, notify your agent
  taken into consideration, such as income form other           prior to your apartment search so they can screen out the
  sources, housing allowances, or the use of a guarantor.       buildings that do not accept pets. Moving an animal into
                                                                a building if the policy prohibits pets will jeopardize your
•	 Landlords may accept roommates’ combined incomes             tenancy rights.
  to determine financial qualification for an apartment.
  In other words, if the rent for an apartment is $2,500,       Application fees. Typical application fees can range from
  the landlord would want to see a total income of about        $0 to $100 and are nonrefundable.
  $100,000. If both roommates make at least $50,000 annu-
  ally, they could combine their incomes in order to qualify    Sign leases, present checks, set a move-in date: Rent,
  for the apartment. If the landlord does not allow for com-    security, and any brokerage fees are due at lease signing in
  bined incomes, or if the combines total is not enough,        the form of certified funds. When you have received official
  they will require a guarantor or lease cosigner, a person     approval you will need to arrange for a move-in date with
  who accepts financial liability in the event you or your      your landlord or the building superintendent, which may
  roommates fail to pay the rent.                               involve reserving a service elevator. Move-ins are gener-
                                                                ally limited to Monday through Friday, 9 AM to 5 PM.
Criteria for guarantors. Landlords require that guarantors
must make between 80 to 100 times the monthly rent in an-       Renting an apartment in New York is an adventure, and as
nual income. This means that for a $2,000 apartment a guar-     with any adventure, if you are prepared, you’ll be able to
antor must show a guaranteed income of at least $160,000.       handle and even appreciated the unexpected.
($2,000 x 80 = $160,000)



    Top Three Reasons to Rent Luxury...
    Because you are renovating your primary residence and need a fabulous apartment until the repairs and
    construction are complete.
    Because you are currently in the market for a new home or considering a new neighborhood and perhaps are
    undecided as to a decision of whether to rent or buy.
    Because you deserve the best!


                                                                                                                EliteRentals 9
RESIDENTIAL RENTAL MARKET REPORT
Fourth Quarter 2009 / Year-End Review
Owned and operated by NRT LLC.
Citi Habitats
   Residential Rental Market Report
   4th Quarter / Year-End Review 2009
   Our results for December 2009 continued the pattern seen during the prior eight months of 2009 of minor price adjustments providing
   us with further evidence that the Manhattan rental market had found its footing in terms of pricing. Additionally, vacancy rates which
   historically increase during this period actually decreased slightly over November’s rate, indicating positive absorption in the market.
   Results for the 4th Quarter 2009 vs. 3rd Quarter 2009 also were atypical of past market trends. Because the 3rd Quarter figures include peak
   season rental tallies, adjustments in rental prices and vacancy rates in the 4th Quarter are usually notable. However, during this 4th Quarter
   we saw only nominal decreases in both rental pricing and a marginal increase in the vacancy rate.
   As we expected, the 2009 rental market underwent price corrections. Prices on average are approximately 7% lower than in 2008 and
   this adjustment does not include landlord incentives such as free rent which, when factored in, would make price reductions greater.
   Vacancy rates are marginally higher in 2009 (but continue to remain below 2%) from 2008 totals. However, over 3,700 new rental units
   came to market during 2009 (south of 96th Street) and we saw incredible absorption with respect to this new product. During this
   period, CHMG, Citi Habitats’ development marketing group, rented Silver Towers at a very brisk pace, renting over 40% of market-rate
   units during its launch phase as well as the lease-up or completion of Dwell95, The Westbourne, Greystone, and The Hub.
   In 2009 Citi Habitats reached the incredible milestone of renting over 12,900 apartments in one year, an increase of 23% as compared
   with the 2008 total of more than 10,500 rental transactions. Many factors came into play during the year that contributed to achieving
   this incredible feat. 2009 was a great year to be a renter; because of the combination of lower prices and landlord incentives, amazing
   rental opportunities existed in the marketplace. Some, previously priced out of the Manhattan market and living in an outer borough
   were now able to afford an apartment in Manhattan. Many upgraded and moved to a larger space or a neighborhood closer to their
   job for less or equal rent. In any event, these indicators are a clear testament to the health and vitality of the rental market and the
   long-term prospects of our great City.
   Please note the following with respect to this report:
                    1. The statistics in this report were compiled using solely Citi Habitats closed transactions during the stated
                       period(s).
                       2. Average rents cited in this report are, for the majority, gross rents, not net effective rents, and do not include
                          landlord incentives, unless the face rent reported on the lease was the net-effective amount. Factoring in
                          rent concessions, average rents may be between 5% to 7% lower. However, not every rental transaction
                           contains a landlord concession.
                                We hope you will find this study informative and we welcome any questions you may have regarding it.
                                 Sincerely,




                                   Gary Malin, President
                                   We find more New Yorkers homes than any other brokerage firm.


        total 4Q Rental tRansactions                                                    total 2009 Rental tRansactions
5000                                                                              15,000                                   12,900+
4000                                                                              12,500
                                                                                                          10,500+
3000                                    2600+                                     10,000
2000                   1800+                                                       7,500
1000                                                                               5,000
    0                                                                                   0
                      4Q 2008          4Q 2009                                                              2008             2009

Overall transactional volume for Citi Habitats for the 4Q 2009                   Overall transactional volume for Citi Habitats for 2009 was
was more than 2,600 transactions, representing an increase                       more than 12,900 transactions, representing an increase of
of more than 30% in the total number of transactions from                        23% in the total number of transactions from the 2008 total
the 4Q 2008 total of more than 1,800 transactions.                               of more than 10,500 transactions.
RENTAL MARKET ANALYSIS: 4th Quarter 2009

                                                                   aVeRaGe Rent sUMMaRY: Q4/09
 location                                 stUDio            1BR           2BR           3BR               location                           stUDio      1BR           2BR        3BR
 Chelsea                                    2048           2908          4381          5239               Upper East Side                     1569       2087          3043       5131
 East Village                               1804           2281          3224          4100               Upper West Side                     1688       2351          3484       5401
 Gramercy/Flatiron                          2035           2852          3912          5047               Wall Street/BPC                     2054       2728          3781       4943
 Harlem                                     1112           1438          1680          2215               Washington Heights                  1073       1360          1800       2049
 Lower East Side                            1698           2033          2782          3490               West Village                        1993       2845          3916       5383
 Midtown East                               1818           2370          3520          5026               average: Q4/09                      1733       2343          3294       4438
 Midtown West                               1926           2494          3428          4422               average: Q3/09                      1760       2423          3381       4591
 Morningside Heights                        1321           1851          2262          3012               % change                           -1.5%      -3.3%      -2.6%         -3.3%
 Murray Hill                                1731           2398          3157          4213               average: Q4/08                      1841       2527          3551       4712
 SoHo/TriBeCa                               2130           3145          5042          6898               % change: Q4-08/09                 -5.9%      -7.3%      -7.2%         -5.8%



   AVERAGE RENTS: Q4/09             Market-wide for Manhattan, the average 4Q 2009 rental price for a studio was $1,733, representing
   a decrease of 1.5% from 3Q 2009; a one bedroom, $2,343 representing a decrease of 3.3% from 3Q 2009; a two bedroom, $3,294
   representing a decrease of 2.6% from 3Q 2009; and three bedroom, $4,591 representing a decrease of 3.3% from 3Q 2009.



                                                                         VacancY sUMMaRY: Q4/09
 neiGHBoRHooD                                            VacancY Rate                                     neiGHBoRHooD                                  VacancY Rate
 BPC / Financial Dist                                           2.05%                                     Upper East Side                                  2.24%
 Chelsea                                                        1.33%                                     Upper West Side                                  2.06%
 East Village                                                   1.72%                                     West Village                                     1.34%
 Gramercy                                                       2.09%                                     overall Vacancy: Q4/09                           1.79%
 Midtown East                                                   2.18%                                     overall Vacancy: Q3/09                           1.71%
 Midtown West                                                   1.53%                                     Difference                                       0.08%
 Murray Hill                                                    2.05%                                     overall Vacancy: Q4/08                           1.96%
 SoHo/TriBeCa                                                   1.05%                                     Difference: Q4 - 08/09                           (0.17%)


   VACANCY RATES: Q4/09               The overall vacancy rate for Manhattan for 4Q 2009 was 1.79% representing a 0.08% increase
   in the vacancy rate from the 3Q 2009 rate of 1.71%.

   A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments
   at 1.05%, while the Upper East Side, at 2.24%, ranked highest.



          oVeRall BlenDeD aVeRaGes: Q4/09                                                                   ManHattan Rental VacancY Rates: Q4/09
                                                                                                          2.5
 BlDG classiFication                           stUDio          1BR          2BR         3BR
                                                                                                           2                          2.36                                       1.76
 New Development w/ DM*                           2434         3573         5972       8396                             1.96
                                                                                                                                                 1.88
                                                                                                                                                                                         Owned and operated by NRT LLC.




                                                                                                          1.5                                                   1.71
 Doorman                                          2144         3054         4402       5659                1

                                                                                                           .5
 Elevator***                                      1758         2452         3723       5412
                                                                                                           0
 Walkup**                                         1602         2041         2686       3910                        Q4/08           Q1/09      Q2/09        Q3/09              Q4/09
* New Developments include all rental and condo buildings built after 2003.
**Walkup averages include brownstone and townhouse rentals.
***Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
RENTAL MARKET ANALYSIS: 2009 vs 2008

                                           aVeRaGe Rent sUMMaRY: 2009 vs 2008
location                        stUDio     1BR        2BR           3BR           location                      stUDio            1BR         2BR           3BR
Chelsea                          2058      2959       4369          5463          Upper East Side                  1608           2167        3070          5164
East Village                     1824      2372       3286          4281          Upper West Side                  1760           2366        3497          5475
Gramercy/Flatiron                1994      2965       4124          5132          Wall Street/BPC                  2069           2819        4001          5081
Harlem                           1170      1504       1855          2192          Washington Heights               1064           1393        1820          2092
Lower East Side                  1719      2162       2951          3750          West Village                     2037           2945        4009          5431
Midtown East                     1805      2399       3819          5210          average: 2009                    1757           2406        3411       4560
Midtown West                     1866      2457       3574          4664          average: 2008                    1883           2608        3700       4898
Morningside Heights              1372      1952       2455          2999          % change                         -6.7%      -7.7%           -7.8%     -6.9%
Murray Hill                      1835      2408       3255          4364          overall % change                 -7.3%
SoHo/TriBeCa                     2181      3230       5086          7097



  AVERAGE RENTS: 2009 Market-wide for Manhattan, the average 2009 rental price for a studio was $1,757, representing a
  decrease of 6.7% from 2008; a one bedroom, $2,406 representing a decrease of 7.7% from 2008; a two bedroom, $3,411 represent-
  ing a decrease of 7.8% from 2008; and three bedroom, $4,560 representing a decrease of 6.9% from 2008.



                                                  VacancY sUMMaRY: 2009 vs 2008
neiGHBoRHooD                              VacancY Rate                            neiGHBoRHooD                               VacancY Rate
BPC / Financial Dist                          2.02%                               SoHo/TriBeCa                                      1.35%
Chelsea                                       1.58%                               Upper East Side                                   2.38%
East Village                                  2.10%                               Upper West Side                                   1.98%
Gramercy                                      1.99%                               West Village                                      1.64%
Midtown East                                  2.36%                               overall Vacancy: 2009                             1.93%
Midtown West                                  1.76%                               overall Vacancy: 2008                             1.42%
Murray Hill                                   2.09%                               Difference: 2009/2008                             0.51%


  VACANCY RATES: 2009              The overall vacancy rate for Manhattan for 2009 was 1.93% representing a 0.51% increase in the
  vacancy rate from the 2008 rate of 1.42%.

  A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at 1.35%,
  while the Upper East Side, at 2.38%, ranked highest.



                                          ManHattan Rental VacancY Rates: 2009
2.50
                                                                                                                                                                   Owned and operated by NRT LLC.




                         2.46      2.37
              2.24
                                              2.28                                                                                                      1.84
                                                                                                            1.83           1.86           1.87
1.50                                                         1.72          1.65      1.67          1.62



0.00
          Jan          Feb       Mar        Apr        May             Jun         Jul           Aug      Sep          Oct              Nov           Dec
RENTAL MARKET ANALYSIS: December 2009

                                                                    aVeRaGe Rent sUMMaRY: 12/09
 location                                 stUDio            1BR           2BR           3BR               location                                           stUDio                  1BR               2BR             3BR
 Chelsea                                    2100           2909          4384          5150               Murray Hill                                             1701               2234            3130              3710
 East Village                               1841           2159          3289          4050               SoHo/TriBeCa                                            2190               3048            5130              6900
 Gramercy/Flatiron                          2075           2804          3883          5087               Upper East Side                                         1504               2056            3026              5150
 Harlem                                     1120           1455          1648          2132               Upper West Side                                         1605               2276            3466              5400
 Lower East Side                            1731           2031          2725          3500               Wall Street/BPC                                         2053               2637            3778              4877
 Midtown East                               1826           2413          3491          5028               Washington Heights                                      1050               1330            1813              1973
 Midtown West                               1904           2544          3351          4338               West Village                                            2065               2827            3857              5425
 Morningside Heights                        1340           1767          2199          2898               average                                                 1740               2299            3278              4375



   AVERAGE RENTS: 12/09 Market-wide for Manhattan, the average December 2009 rental price for a studio was $1,740, representing
   an increase of 1% from November 2009; a one bedroom, $2,299 representing a decrease of 2% from November 2009; a two bedroom, $3,278
   representing a decrease of 1% from November 2009; and three bedroom, $4,375 representing a decrease of 2% from November 2009.



                                                                         VacancY sUMMaRY: 12/09
 neiGHBoRHooD                                            VacancY Rate                                     neiGHBoRHooD                                                           VacancY Rate
 BPC / Financial Dist                                           1.86%                                     Murray Hill                                                                        2.03%
 Chelsea                                                        1.20%                                     SoHo / TriBeCa                                                                     1.23%
 East Village                                                   1.90%                                     Upper East Side                                                                    2.16%
 Gramercy                                                       1.86%                                     Upper West Side                                                                    2.17%
 Midtown East                                                   2.24%                                     West Village                                                                       1.41%
 Midtown West                                                   1.53%                                     overall Vacancy                                                                1.84%


   VACANCY RATES: 12/09              The overall vacancy rate for Manhattan for December 2009 was 1.84% representing a 0.03% decrease in the va-
   cancy rate from the November 2009 rate of 1.87%.

   A comparison of vacancy rates, by neighborhood, reveals that the Chelsea area had the least amount of available apartments at 1.20%, while Mid-Town
   East, at 2.24%, ranked highest.


           oVeRall BlenDeD aVeRaGes: 12/09                                                                  ManHattan Rental VacancY Rates: 12/09
 BlDG classiFication                           stUDio          1BR          2BR         3BR            2.50%                                         2.28
                                                                                                                                     2.46    2.37
                                                                                                                   2.24     2.24
 New Development w/ DM*                           2430         3681        5977        8784                                                                                                             1.86    1.87      1.84
                                                                                                                                                                                                                                 Owned and operated by NRT LLC.




                                                                                                                                                                                                1.83
                                                                                                                                                              1.72     1.65     1.67    1.62
                                                                                                       1.25%
 Doorman                                          2096         2978        4322        5695

 Elevator***                                      1708         2419        3690        5279
                                                                                                          0%
 Walkup**                                         1539         1988        2601        3751                     Dec       Jan      Feb      Mar     Apr     May      June     July     Aug     Sep     Oct     Nov     Dec 09

* New Developments include all rental and condo buildings built after 2003.
**Walkup averages include brownstone and townhouse rentals.
***Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
RENTAL MARKET ANALYSIS: November 2009

                                                                    aVeRaGe Rent sUMMaRY: 11/09
 location                                 stUDio            1BR           2BR           3BR                location                                        stUDio             1BR              2BR                3BR
 Chelsea                                    2006           2898          4434          5215                Murray Hill                                       1750             2385             3164           4410
 East Village                               1754           2292          3308          4099                SoHo/TriBeCa                                      2134             3199             4999           6889
 Gramercy/Flatiron                          2013           2842          3925          5017                Upper East Side                                   1577             2081             2998           5175
 Harlem                                     1125           1402          1653          2156                Upper West Side                                   1674             2378             3502           5360
 Lower East Side                            1750           2009          2799          3466                Wall Street/BPC                                   2089             2784             3745           4925
 Midtown East                               1816           2376          3555          5028                Washington Heights                                1083             1341             1800           2089
 Midtown West                               1920           2486          3402          4428                West Village                                      1936             2863             3913           5325
 Morningside Heights                        1300           1838          2267          3095                average                                           1728             2345             3298           4445




   AVERAGE RENTS: 11/09 Market-wide for Manhattan, the average November 2009 rental price for a studio was $1,728, representing no
   change from October 2009; a one bedroom, $2,345 representing a decrease of 2% from October 2009; a two bedroom, $3,298 representing no
   change from October 2009; and three bedroom, $4,445 representing a decrease of 1% from October 2009.




                                                                          VacancY sUMMaRY: 11/09
 neiGHBoRHooD                                            VacancY Rate                                      neiGHBoRHooD                                                    VacancY Rate
 BPC / Financial Dist                                           2.22%                                      Murray Hill                                                               2.00%
 Chelsea                                                        1.50%                                      SoHo / TriBeCa                                                            .98%
 East Village                                                   1.59%                                      Upper East Side                                                           2.15%
 Gramercy                                                       2.20%                                      Upper West Side                                                           2.07%
 Midtown East                                                   2.18%                                      West Village                                                              1.38%
 Midtown West                                                   1.44%                                      overall Vacancy                                                        1.87%


   VACANCY RATES: 11/09                  The overall vacancy rate for Manhattan for November 2009 was 1.87% representing no change in the vacancy
   rate from the October 2009 rate of 1.86%.
   A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at .98%, while the
   BPC/Financial District, at 2.22%, ranked highest.



           oVeRall BlenDeD aVeRaGes: 11/09                                                                  ManHattan Rental VacancY Rates: 11/09
 BlDG classiFication                           stUDio           1BR         2BR         3BR             2.50%
                                                                                                                                                             2.28
                                                                                                                                             2.46   2.37
                                                                                                                           2.24     2.24
                                                                                                                    2.04
 New Development w/ DM*                            2406         3550        5942        8330                                                                                                               1.86    1.87
                                                                                                                                                                                                                          Owned and operated by NRT LLC.




                                                                                                                                                                                                  1.83
                                                                                                                                                                    1.72   1.65   1.67     1.62
                                                                                                        1.25%
 Doorman                                           2137         3042        4391        5575

 Elevator**                                       1766         2472         3713       5386
                                                                                                          0%
 Walkup***                                        1592         1985         2621       3953                      Nov    Dec       Jan      Feb   Mar   Apr      May    June   July       Aug   Sep   Oct    nov 09

* New Developments include all rental and condo buildings built after 2003.
** Walkup averages include brownstone and townhouse rentals.
*** Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
RENTAL MARKET ANALYSIS: October 2009

                                                                    aVeRaGe Rent sUMMaRY: 10/09
 location                                 stUDio            1BR           2BR           3BR                location                                          stUDio               1BR               2BR                  3BR
 Chelsea                                    2039           2916          4325          5353                Murray Hill                                             1742           2576              3176              4519
 East Village                               1817           2393          3075          4150                SoHo/TriBeCa                                            2067           3187              4998              6905
 Gramercy/Flatiron                          2016           2911          3928          5038                Upper East Side                                         1625           2123              3104              5068
 Harlem                                     1090           1458          1739          2358                Upper West Side                                         1786           2398              3485              5444
 Lower East Side                            1613           2058          2821          3505                Wall Street/BPC                                         2019           2762              3820              5026
 Midtown East                               1811           2322          3515          5023                Washington Heights                                      1086           1410              1786               2086
 Midtown West                               1954           2453          3530          4500                West Village                                            1977           2846              3977               5400
 Morningside Heights                        1322           1948          2319          3042                average                                             1731               2384              3307              4494



   PEAK SEASoN AVERAGE RENTS: 10/09 Market-wide for Manhattan, the average October 2009 rental price for a studio was
   $1,731, representing a decrease of 1% from September 2009; a one bedroom, $2,384 representing a decrease of 1% from September 2009; a
   two bedroom, $3,307 representing a decrease of 1% from September 2009; and three bedroom, $4,494 representing a decrease of 1% from
   September 2009.



                                                                          VacancY sUMMaRY: 10/09
 neiGHBoRHooD                                            VacancY Rate                                      neiGHBoRHooD                                                        VacancY Rate
 BPC / Financial Dist                                           2.06%                                      Murray Hill                                                                2.12%
 Chelsea                                                        1.30%                                      SoHo / TriBeCa                                                                .95%
 East Village                                                   1.66%                                      Upper East Side                                                            2.41%
 Gramercy                                                       2.20%                                      Upper West Side                                                            1.93%
 Midtown East                                                   2.12%                                      West Village                                                               1.22%
 Midtown West                                                   1.61%                                      overall Vacancy                                                            1.86%


   PEAK SEASoN VACANCY RATES: 10/09 The overall vacancy rate for Manhattan for October 2009 was 1.86% representing a slight
   increase in the vacancy rate from the September 2009 rate of 1.83%.

   A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at .95%, while the
   Upper East Side, at 2.41%, ranked highest.


           oVeRall BlenDeD aVeRaGes: 10/09                                                                  ManHattan Rental VacancY Rates: 10/09
 BlDG classiFication                           stUDio           1BR         2BR         3BR             2.50%
                                                                                                                                                                        2.28
                                                                                                                                                      2.46     2.37
                                                                                                                                    2.24     2.24
                                                                                                                           2.04                                                                                           1.86
 New Development w/ DM*                           2465          3489        5998        8075
                                                                                                                                                                                                                                 Owned and operated by NRT LLC.




                                                                                                                                                                                                                  1.83
                                                                                                                    1.71                                                       1.72   1.65      1.67     1.62
                                                                                                        1.25%
 Doorman                                          2199          3141        4493        5708

 Elevator**                                       1801          2465        3765        5571
                                                                                                          0%
 Walkup***                                        1675          2149        2836        4027                     Oct   Nov        Dec      Jan      Feb      Mar      Apr   May   June       July      Aug      Sep   oct 09

* New Developments include all rental and condo buildings built after 2003.
** Walkup averages include brownstone and townhouse rentals.
*** Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
Quick Clicks
          Residential Rental                                               Residential Rental                  The Black & White
                                                                                                                   Report 11
                                             Market Report                   Market Report                     A comprehensive analysis
                                        4th Quarter Report                   Peak Season 2009                      of the Manhattan
                                                                                                                   real estate market
                                                 2009
                                                                                May - August                           for 2008.


            RESIDENTIAL RENTAL MARKET REPORT
            Fourth Quarter 2009 / Year-End Review
            Owned and operated by NRT LLC.




       Citi Habitats Services & Programs
                                                   Citi Furnished specializes in providing both short and long-term furnished rentals with
                                                   all the comforts of home. CitiFurnished.com


                                                   Citi Relocation provides personal attention and professional service from start to finish
                                                   to help families, professionals and corporations with all of their relocation needs.
                                                   CitiRelocation.com


                                                   Through Citi Outreach, Citi Habitats agents and staff give back to the community by
                                                   supporting a number of local and national charity organizations.
                                                   Citi-Habitats.com/community.php


                                                   Citi Habitats’ on-site marketing division represents many of New York’s top developers and
                                                   landlords. CHMarketingGroup.com




                                                        V i s i t C i t i - H a b i tat s . c o m
17 EliteRentals
Owned and operated by NRT LLC.

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Elite Rentals e-Magazine

  • 1. Rentals J a n u a r y / F e b r u a r y 2010 MORE BROKER PER SQ FT
  • 2. PUBLISHER and EDITOR-IN-CHIEF Christopher Dente, Director of PR cdente@citi-habitats.com WRITER Alicia Marenzana amarenzana@citi-habitats.com GRAPHIC DESIGN Chris Miolla cmiolla@citi-habitats.com CITI HABITATS’ EXECUTIVE TEAM Gary Malin, President Gordon Golub, Sr. Managing Director Greg Young, Director of Sales Citi Habitats is owned and operated by NRT LLC.
  • 3. page 1 In this Issue On the Cover..............................................................1 page 5 page 4 Sutton Place...............................................................4 SoHo..............................................................................5 Upper West Side.......................................................6 page 6 West Village................................................................7 Guid To Renting .......................................................8 Rental Market Analysis: 4th Quarter............... 10 Quick Clicks / Citi Habitats Services & Programs..............................................................17 page 8
  • 4. experience speaks louder than words Sandi Rotkoff Senior Project Manager Matthew Van. Damm Project Manager New Development Planning & Marketing Christopher Miolla Graphic Design & Jill Kosow Project Manager Clifford Finn | Managing Director of New Development Marketing | 212 685 7777 | chmarketinggroup.com Owned & Operated by NRT, LLC
  • 5. We find more New Yorkers homes than any other firm C i t i - H a b i t a t s . co m • Over 900,000 visits per month • Top 1% ranking among NYC-based real estate firms • Feeds to Google and New York Times • Top “real estate” ranking with the #1 search engine • Extensive resourses for buyers, sellers, and renters Office Locations Corporate Headquarters Upper West Side Sales/Relocation Headquarters Greenwich Village 250 Park Avenue S, 11th floor 222 West 72nd Street 250 Park Avenue S, 12th floor 214 Sullivan Street 212.685.7777 212.712.2722 212.685.7777 212.253.2525 Upper East Side Chelsea Union Square 400 East 84th Street 155 Seventh Avenue 250 Park Avenue S, 5th floor 212.794.1133 212.937.9677 212.683.8300 Upper East Side Gramercy/Flatiron West Village 1456 First Avenue 32 East 22nd Street 114 Perry Street 212.774.3800 212.260.9720 212.400.2500 Upper West Side Gramercy/Flatiron East Village 465 Columbus Avenue 27 East 22nd Street 37 Third Avenue 212.957.4100 212.685.7300 212.937.8500
  • 6. On the Cover Lux Living Gramercy Park $9,999/mo Web ID # 666574 3 bedrooms 3 bathrooms duplex 340 East 23rd Street Remote control window treatments & custom walnut closets One-of-a-kind duplex designed by Philip Starck Library lounge w/ fireplace, screening room & game room w/ bar & pool table Gorgeous views of the city from your private terrace Landscaped outdoor deck w/ cabanas & fireplace Kit w/ breakfast bar, exotic marble counter- tops & Viking appliances 2,600 sq ft fitness center w/ steam & sauna Brian Morgan 646.872.9700 Luciane Serifovic 212.6857777 EliteRentals 1
  • 7. A high-rise rental offering the very best in amenities and conveniences. Plus, it’s LEED certified, making eco-living as easy as walking in your door. Distance-wise, it’s one subway stop from Manhattan, but attitude-wise, it’s worlds away. Alcove Studios from $1,915 1 Bedrooms from $2,340 2 Bedrooms from $3,865 Immediate Occupancy For Details Please Contact Itzy Garay 212.400.2500 | igaray@citi-habitats.com Jay Heydt 212.683.8300 | jheydt@citi-habitats.com Eric Hamm 212.957.4100 | ehamm@citi-habitats.com
  • 8. RETHINK THE RENTAL Layouts are diverse, luxe and spacious. Sophisticated studio, one and two-bedrooms feature innovative design, natural materials and high ceilings. Views are spectacular. Curtain window walls and multiple corner exposures capture panoramas of the city and Hudson River. Amenities focus on an ideal urban lifestyle. Enjoy the park, outdoor terrace, inner courtyard, and unrivaled 75-foot pool. Rentals reconceived for the 21st Century by Larry Silverstein. STUDIO RESIDENCES FROM $2,250, 1BR’S FROM $2,945, AND 2 BR’S FROM $4,335. NOW LEASING FOR IMMEDIATE AND FALL OCCUPANCY. FOR DETAILS PLEASE CONTACT Russell Miller Eric Hamm 212.712.2722 212.957.4100 Rmiller@citi-habitats.com Ehamm@citi-habitats.com
  • 9. Sutton Place $16,500/mo Web ID # 405354 5 bedrooms 4+ bathrooms High Rise 360 East 57th street Views facing north & east, over 59th Street bridge 2500 sq ft (aprx) Chef’s kitchen w/ large counter space Floor-to-ceiling windows Washer/dryer Oversized unit Full-time doorman 3 wraparound terraces Robin Schneiderman 917.847.3700 Luciane Serifovic 212.685.7777 Murray Hill $6,700 /mo Web ID # 737196 2 bedrooms 2 bathrooms 52 Park Avenue Eat-in kitchen w/ top of the line appliances Roof deck Master bed w/ en-suite bath Available Furnished Washer/dryer Bright living room w/ working fireplace Doorman, concierge Beautiful entry foyer Marble bath w/ jacuzzi tub Amedeo Pelin 917.262.7479 Luciane Serifovic 212.685.7777 Upper East Side $8,500/mo Web ID #347763 3 bedrooms 3 bathrooms 315 East 68th Street Natural light with views facing west & south 1900 sq ft Full-service building Pre-war charm w/ high beamed ceil- ings & custom built-in storage Roof deck Two wood-burning fireplaces Separate dining area Walk-in closets Tracie Hamersley 917.647.0056 Elizabeth Hamersley 917.560.7309 4 EliteRentals
  • 10. Chelsea $8,300/mo Web ID # 704333 2 bedrooms 2 bathrooms duplex 153 West 18th Street Spacious layout w/ double living rooms 1100 sq ft private roof deck w/ Pergola Washer/dryer and outdoor shower Pets Allowed Four wood-burning fireplaces Eat-in kitchen w/ modern appliances David Feldman 917.449.4260 Eric McCarthy 212.685.7300 SoHo $7,400/mo Web ID # 382737 loft 2 bathrooms 489 Broome Street Private bedrooms 2300 sq ft Eat-in kitchen w/ new appliances Top floor, corner unit loft with fantastic Central A/C & heat natural light Washer/dryer Soaring 12’-18’ ceilings Expansive, spacious living space David Feldman 917.449.4260 Eric McCarthy 212.685.7300 Upper West Side $9,500/mo Web ID # 174661 3 bedrooms 2.5 bathrooms Triplex Private roof deck Master suite w/ 15’ of closet space, en- suite bath & full-size Jacuzzi Natural light throughout w/ 360° views Keyed elevator High ceilings, walnut floors, exposed beams & recessed lighting Pet friendly Home office w/ views of Manhattan Steps away from Central Park Chef’skitchenw/breakfastbar,granite&S/Sappl. Thomas McNichols 917.435.0420 Russell Miller 212.712.2722 EliteRentals 5
  • 11. West Village $11,500/mo Web ID # 839707 2 bedrooms 2 .5 bathrooms triplex 176 Christopher Street Two Wood-burning fireplaces Two private terraces w/ Hudson River En- suite marble baths w/ radiant heated views floors State of the art open kitchen w/dining Home office alcove Pet Friendly Central A/C, hardwood floors, and exposed brick Mariola Hodun 917.312.7415 Upper West Side $16,000/mo Web ID # 285134 4 bedroom-duplex 4 bathrooms Building 257 W 93rd St Heated marble floors in bath 2550 sq ft triplex w/ patio Japanese jetted soaking tub Modern furnishings 16’ ceilings in living room Angola granite countertops Large gas fireplace Kitchen w/ mosaic tile backsplash Juliet balcony w/ sliding doors Sonia Rehani 917.686.9656 Concetta Testa 212.937.9677 Upper West Side $16,000/mo Web ID #459148 5 bedrooms 4 + bathrooms 101 West End Avenue Master chef’s kitchen Unique wraparound terrace w/ city and Custom lighting fixtures & separate Hudson River views laundry room Over 3135 sq ft w/ natural light Private health club, landscaped roof deck, in-house valet & maid service 2 separate entrances Double-sized living room w/ gas fireplace & separate dining area Nathaniel Faust 917.774.1473 Alexis Fleming 917.225.8414 6 EliteRentals
  • 12. West Village $12,000/mo Web ID # 208934 2 bedrooms 2.5 bathrooms 122 Greenwich Avenue Shared landscaped courtyard roof deck Floor to ceiling reflective glass windows 24-hour concierge, valet service and fitness center Marble spa baths LEED-registered Green building Custom open Molteni kitchen w/ top of the line appliances Massive closet space Mitchell Cashwell 646.379.5830 Dan Marrello 212.794.1133 Upper West Side $11,950/mo Web ID # 112631 4 bedrooms 3 bathrooms 172 West 79th Street Great closet space Classic 7 Washer/dryer Plenty of natural light Doorman & elevator Views of the city Pets allowed Kitchen w/ ample counter space and wood cabinetry Huge bedrooms Andreas R. Metzger 917.945.9697 Sonya Smith 917.945.9697 West Village $10,000/mo Web ID # 303265 Convertible 3 bedroom 2 bathrooms 76 Bedford Street Two balconies overlooking private garden Three fully renovated floors & finished base- Washer/dryer ment Heart of the West Village Open kitchen w/ island Pets Allowed Exposed beams and four decorative fireplaces Ehud “Udi” Eliasi 646.382.7378 EliteRentals 7
  • 13. Guide to Renting I t has never been easy to rent an apartment in Manhattan—and now with exceptionally low vacancy rates and the lack of new rental inventory in Manhattan. For those hoping to find a rental in the coming months, the market tightens even further during the peak season of May through September. Preparation is key—those who are famil- iar with Manhattan’s unique rental process and are prepared will have the best chance of securing an apartment. Following is a step-by-step guide to renting in New York City: First, gather your documents. Many a disappointed renter has missed an opportunity to live in their dream apartment because they took too much time searching for the paper- work. While there may be some exceptions, if you gather all the following, you will have the documentation needed to apply for virtually any apartment: • letter from your employer stating position, salary, and length of employment (or anticipated start date) • last two pay stubs (if already working) • last two years’ tax returns their agents thirty days prior to the expiration of the cur- • last two months’ bank statements rent tenant’s lease.) The time fame for viewing potential non-doorman apartments tends to be less, anywhere from • name, address, and phone number of previous landlords two weeks to a few days prior to future occupancy. If you • two personal reference letters attempt to begin your housing search too early, you may find • two business reference letters that your viewable housing options are extremely limited. • verification of other assets such as real estate, securities, etc. What you should let your agent know. Before you begin • photo identification. your search, discuss your financial and pet situation. Un- derstanding what your requirements are and what is pos- Find a qualified real estate agent. There is no substitute sible up front will save you both time and energy. for a good broker. With their knowledge of the market and inventory, they can guide tenants through the search and If you have yet to open a New York City bank account or application process quickly and efficiently. An agent can do not have a social security number, let your agent know. conduct a comprehensive assessment to establish your needs, determine a budget, and set up a time frame for The apartment search. Appointments can take anywhere your search. (For an example of what a broker would know from fifteen minutes to several hours. Plan on spending that the average renter may not, apartments in doorman two hours on each appointment. It might take one appoint- buildings are available to view by prospective tenants and ment to find your apartment, or it may take quite a few. 8 EliteRentals
  • 14. Applying for the apartment. Once you find an apartment • Most landlords prefer that you use a guarantor from the that suits you, you must fill out an application, submit doc- tristate area, i.e., New York, New Jersey, or Connecticut. umentation, and pay application fees. Your agent will over- Some landlords are more flexible and will accept guar- see any negotiation of terms with the landlord. antors from anywhere in the U.S. If you intend to use a guarantor from outside the tristate area, notify your agent Financial requirements. Most landlords require that before you start your search. your guaranteed income be between 40 and 50 times the monthly rent. For example, if the monthly rent were $3,000 • The guarantor will be required to produce the exact a month, you would need to show a guaranteed income of same paperwork as the potential tenants. at least $120,000 per year. ($3,000 x 40 = $120,000) Pets may limit your choices. The majority of landlords in • An estimated bonus may be considered if a documented Manhattan do not allow dogs. Some allow cats but not history of bonuses can be provided. dogs; some allow one dog only. Certain landlords have a weight requirement for dogs, usually 20 pounds or less. • If your guaranteed yearly income falls below the land- It may also depend on the breed and temperament of lord’s requirement, there are other factors that may be the dog. If you plan on keeping a pet, notify your agent taken into consideration, such as income form other prior to your apartment search so they can screen out the sources, housing allowances, or the use of a guarantor. buildings that do not accept pets. Moving an animal into a building if the policy prohibits pets will jeopardize your • Landlords may accept roommates’ combined incomes tenancy rights. to determine financial qualification for an apartment. In other words, if the rent for an apartment is $2,500, Application fees. Typical application fees can range from the landlord would want to see a total income of about $0 to $100 and are nonrefundable. $100,000. If both roommates make at least $50,000 annu- ally, they could combine their incomes in order to qualify Sign leases, present checks, set a move-in date: Rent, for the apartment. If the landlord does not allow for com- security, and any brokerage fees are due at lease signing in bined incomes, or if the combines total is not enough, the form of certified funds. When you have received official they will require a guarantor or lease cosigner, a person approval you will need to arrange for a move-in date with who accepts financial liability in the event you or your your landlord or the building superintendent, which may roommates fail to pay the rent. involve reserving a service elevator. Move-ins are gener- ally limited to Monday through Friday, 9 AM to 5 PM. Criteria for guarantors. Landlords require that guarantors must make between 80 to 100 times the monthly rent in an- Renting an apartment in New York is an adventure, and as nual income. This means that for a $2,000 apartment a guar- with any adventure, if you are prepared, you’ll be able to antor must show a guaranteed income of at least $160,000. handle and even appreciated the unexpected. ($2,000 x 80 = $160,000) Top Three Reasons to Rent Luxury... Because you are renovating your primary residence and need a fabulous apartment until the repairs and construction are complete. Because you are currently in the market for a new home or considering a new neighborhood and perhaps are undecided as to a decision of whether to rent or buy. Because you deserve the best! EliteRentals 9
  • 15. RESIDENTIAL RENTAL MARKET REPORT Fourth Quarter 2009 / Year-End Review Owned and operated by NRT LLC.
  • 16. Citi Habitats Residential Rental Market Report 4th Quarter / Year-End Review 2009 Our results for December 2009 continued the pattern seen during the prior eight months of 2009 of minor price adjustments providing us with further evidence that the Manhattan rental market had found its footing in terms of pricing. Additionally, vacancy rates which historically increase during this period actually decreased slightly over November’s rate, indicating positive absorption in the market. Results for the 4th Quarter 2009 vs. 3rd Quarter 2009 also were atypical of past market trends. Because the 3rd Quarter figures include peak season rental tallies, adjustments in rental prices and vacancy rates in the 4th Quarter are usually notable. However, during this 4th Quarter we saw only nominal decreases in both rental pricing and a marginal increase in the vacancy rate. As we expected, the 2009 rental market underwent price corrections. Prices on average are approximately 7% lower than in 2008 and this adjustment does not include landlord incentives such as free rent which, when factored in, would make price reductions greater. Vacancy rates are marginally higher in 2009 (but continue to remain below 2%) from 2008 totals. However, over 3,700 new rental units came to market during 2009 (south of 96th Street) and we saw incredible absorption with respect to this new product. During this period, CHMG, Citi Habitats’ development marketing group, rented Silver Towers at a very brisk pace, renting over 40% of market-rate units during its launch phase as well as the lease-up or completion of Dwell95, The Westbourne, Greystone, and The Hub. In 2009 Citi Habitats reached the incredible milestone of renting over 12,900 apartments in one year, an increase of 23% as compared with the 2008 total of more than 10,500 rental transactions. Many factors came into play during the year that contributed to achieving this incredible feat. 2009 was a great year to be a renter; because of the combination of lower prices and landlord incentives, amazing rental opportunities existed in the marketplace. Some, previously priced out of the Manhattan market and living in an outer borough were now able to afford an apartment in Manhattan. Many upgraded and moved to a larger space or a neighborhood closer to their job for less or equal rent. In any event, these indicators are a clear testament to the health and vitality of the rental market and the long-term prospects of our great City. Please note the following with respect to this report: 1. The statistics in this report were compiled using solely Citi Habitats closed transactions during the stated period(s). 2. Average rents cited in this report are, for the majority, gross rents, not net effective rents, and do not include landlord incentives, unless the face rent reported on the lease was the net-effective amount. Factoring in rent concessions, average rents may be between 5% to 7% lower. However, not every rental transaction contains a landlord concession. We hope you will find this study informative and we welcome any questions you may have regarding it. Sincerely, Gary Malin, President We find more New Yorkers homes than any other brokerage firm. total 4Q Rental tRansactions total 2009 Rental tRansactions 5000 15,000 12,900+ 4000 12,500 10,500+ 3000 2600+ 10,000 2000 1800+ 7,500 1000 5,000 0 0 4Q 2008 4Q 2009 2008 2009 Overall transactional volume for Citi Habitats for the 4Q 2009 Overall transactional volume for Citi Habitats for 2009 was was more than 2,600 transactions, representing an increase more than 12,900 transactions, representing an increase of of more than 30% in the total number of transactions from 23% in the total number of transactions from the 2008 total the 4Q 2008 total of more than 1,800 transactions. of more than 10,500 transactions.
  • 17. RENTAL MARKET ANALYSIS: 4th Quarter 2009 aVeRaGe Rent sUMMaRY: Q4/09 location stUDio 1BR 2BR 3BR location stUDio 1BR 2BR 3BR Chelsea 2048 2908 4381 5239 Upper East Side 1569 2087 3043 5131 East Village 1804 2281 3224 4100 Upper West Side 1688 2351 3484 5401 Gramercy/Flatiron 2035 2852 3912 5047 Wall Street/BPC 2054 2728 3781 4943 Harlem 1112 1438 1680 2215 Washington Heights 1073 1360 1800 2049 Lower East Side 1698 2033 2782 3490 West Village 1993 2845 3916 5383 Midtown East 1818 2370 3520 5026 average: Q4/09 1733 2343 3294 4438 Midtown West 1926 2494 3428 4422 average: Q3/09 1760 2423 3381 4591 Morningside Heights 1321 1851 2262 3012 % change -1.5% -3.3% -2.6% -3.3% Murray Hill 1731 2398 3157 4213 average: Q4/08 1841 2527 3551 4712 SoHo/TriBeCa 2130 3145 5042 6898 % change: Q4-08/09 -5.9% -7.3% -7.2% -5.8% AVERAGE RENTS: Q4/09 Market-wide for Manhattan, the average 4Q 2009 rental price for a studio was $1,733, representing a decrease of 1.5% from 3Q 2009; a one bedroom, $2,343 representing a decrease of 3.3% from 3Q 2009; a two bedroom, $3,294 representing a decrease of 2.6% from 3Q 2009; and three bedroom, $4,591 representing a decrease of 3.3% from 3Q 2009. VacancY sUMMaRY: Q4/09 neiGHBoRHooD VacancY Rate neiGHBoRHooD VacancY Rate BPC / Financial Dist 2.05% Upper East Side 2.24% Chelsea 1.33% Upper West Side 2.06% East Village 1.72% West Village 1.34% Gramercy 2.09% overall Vacancy: Q4/09 1.79% Midtown East 2.18% overall Vacancy: Q3/09 1.71% Midtown West 1.53% Difference 0.08% Murray Hill 2.05% overall Vacancy: Q4/08 1.96% SoHo/TriBeCa 1.05% Difference: Q4 - 08/09 (0.17%) VACANCY RATES: Q4/09 The overall vacancy rate for Manhattan for 4Q 2009 was 1.79% representing a 0.08% increase in the vacancy rate from the 3Q 2009 rate of 1.71%. A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at 1.05%, while the Upper East Side, at 2.24%, ranked highest. oVeRall BlenDeD aVeRaGes: Q4/09 ManHattan Rental VacancY Rates: Q4/09 2.5 BlDG classiFication stUDio 1BR 2BR 3BR 2 2.36 1.76 New Development w/ DM* 2434 3573 5972 8396 1.96 1.88 Owned and operated by NRT LLC. 1.5 1.71 Doorman 2144 3054 4402 5659 1 .5 Elevator*** 1758 2452 3723 5412 0 Walkup** 1602 2041 2686 3910 Q4/08 Q1/09 Q2/09 Q3/09 Q4/09 * New Developments include all rental and condo buildings built after 2003. **Walkup averages include brownstone and townhouse rentals. ***Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
  • 18. RENTAL MARKET ANALYSIS: 2009 vs 2008 aVeRaGe Rent sUMMaRY: 2009 vs 2008 location stUDio 1BR 2BR 3BR location stUDio 1BR 2BR 3BR Chelsea 2058 2959 4369 5463 Upper East Side 1608 2167 3070 5164 East Village 1824 2372 3286 4281 Upper West Side 1760 2366 3497 5475 Gramercy/Flatiron 1994 2965 4124 5132 Wall Street/BPC 2069 2819 4001 5081 Harlem 1170 1504 1855 2192 Washington Heights 1064 1393 1820 2092 Lower East Side 1719 2162 2951 3750 West Village 2037 2945 4009 5431 Midtown East 1805 2399 3819 5210 average: 2009 1757 2406 3411 4560 Midtown West 1866 2457 3574 4664 average: 2008 1883 2608 3700 4898 Morningside Heights 1372 1952 2455 2999 % change -6.7% -7.7% -7.8% -6.9% Murray Hill 1835 2408 3255 4364 overall % change -7.3% SoHo/TriBeCa 2181 3230 5086 7097 AVERAGE RENTS: 2009 Market-wide for Manhattan, the average 2009 rental price for a studio was $1,757, representing a decrease of 6.7% from 2008; a one bedroom, $2,406 representing a decrease of 7.7% from 2008; a two bedroom, $3,411 represent- ing a decrease of 7.8% from 2008; and three bedroom, $4,560 representing a decrease of 6.9% from 2008. VacancY sUMMaRY: 2009 vs 2008 neiGHBoRHooD VacancY Rate neiGHBoRHooD VacancY Rate BPC / Financial Dist 2.02% SoHo/TriBeCa 1.35% Chelsea 1.58% Upper East Side 2.38% East Village 2.10% Upper West Side 1.98% Gramercy 1.99% West Village 1.64% Midtown East 2.36% overall Vacancy: 2009 1.93% Midtown West 1.76% overall Vacancy: 2008 1.42% Murray Hill 2.09% Difference: 2009/2008 0.51% VACANCY RATES: 2009 The overall vacancy rate for Manhattan for 2009 was 1.93% representing a 0.51% increase in the vacancy rate from the 2008 rate of 1.42%. A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at 1.35%, while the Upper East Side, at 2.38%, ranked highest. ManHattan Rental VacancY Rates: 2009 2.50 Owned and operated by NRT LLC. 2.46 2.37 2.24 2.28 1.84 1.83 1.86 1.87 1.50 1.72 1.65 1.67 1.62 0.00 Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
  • 19. RENTAL MARKET ANALYSIS: December 2009 aVeRaGe Rent sUMMaRY: 12/09 location stUDio 1BR 2BR 3BR location stUDio 1BR 2BR 3BR Chelsea 2100 2909 4384 5150 Murray Hill 1701 2234 3130 3710 East Village 1841 2159 3289 4050 SoHo/TriBeCa 2190 3048 5130 6900 Gramercy/Flatiron 2075 2804 3883 5087 Upper East Side 1504 2056 3026 5150 Harlem 1120 1455 1648 2132 Upper West Side 1605 2276 3466 5400 Lower East Side 1731 2031 2725 3500 Wall Street/BPC 2053 2637 3778 4877 Midtown East 1826 2413 3491 5028 Washington Heights 1050 1330 1813 1973 Midtown West 1904 2544 3351 4338 West Village 2065 2827 3857 5425 Morningside Heights 1340 1767 2199 2898 average 1740 2299 3278 4375 AVERAGE RENTS: 12/09 Market-wide for Manhattan, the average December 2009 rental price for a studio was $1,740, representing an increase of 1% from November 2009; a one bedroom, $2,299 representing a decrease of 2% from November 2009; a two bedroom, $3,278 representing a decrease of 1% from November 2009; and three bedroom, $4,375 representing a decrease of 2% from November 2009. VacancY sUMMaRY: 12/09 neiGHBoRHooD VacancY Rate neiGHBoRHooD VacancY Rate BPC / Financial Dist 1.86% Murray Hill 2.03% Chelsea 1.20% SoHo / TriBeCa 1.23% East Village 1.90% Upper East Side 2.16% Gramercy 1.86% Upper West Side 2.17% Midtown East 2.24% West Village 1.41% Midtown West 1.53% overall Vacancy 1.84% VACANCY RATES: 12/09 The overall vacancy rate for Manhattan for December 2009 was 1.84% representing a 0.03% decrease in the va- cancy rate from the November 2009 rate of 1.87%. A comparison of vacancy rates, by neighborhood, reveals that the Chelsea area had the least amount of available apartments at 1.20%, while Mid-Town East, at 2.24%, ranked highest. oVeRall BlenDeD aVeRaGes: 12/09 ManHattan Rental VacancY Rates: 12/09 BlDG classiFication stUDio 1BR 2BR 3BR 2.50% 2.28 2.46 2.37 2.24 2.24 New Development w/ DM* 2430 3681 5977 8784 1.86 1.87 1.84 Owned and operated by NRT LLC. 1.83 1.72 1.65 1.67 1.62 1.25% Doorman 2096 2978 4322 5695 Elevator*** 1708 2419 3690 5279 0% Walkup** 1539 1988 2601 3751 Dec Jan Feb Mar Apr May June July Aug Sep Oct Nov Dec 09 * New Developments include all rental and condo buildings built after 2003. **Walkup averages include brownstone and townhouse rentals. ***Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
  • 20. RENTAL MARKET ANALYSIS: November 2009 aVeRaGe Rent sUMMaRY: 11/09 location stUDio 1BR 2BR 3BR location stUDio 1BR 2BR 3BR Chelsea 2006 2898 4434 5215 Murray Hill 1750 2385 3164 4410 East Village 1754 2292 3308 4099 SoHo/TriBeCa 2134 3199 4999 6889 Gramercy/Flatiron 2013 2842 3925 5017 Upper East Side 1577 2081 2998 5175 Harlem 1125 1402 1653 2156 Upper West Side 1674 2378 3502 5360 Lower East Side 1750 2009 2799 3466 Wall Street/BPC 2089 2784 3745 4925 Midtown East 1816 2376 3555 5028 Washington Heights 1083 1341 1800 2089 Midtown West 1920 2486 3402 4428 West Village 1936 2863 3913 5325 Morningside Heights 1300 1838 2267 3095 average 1728 2345 3298 4445 AVERAGE RENTS: 11/09 Market-wide for Manhattan, the average November 2009 rental price for a studio was $1,728, representing no change from October 2009; a one bedroom, $2,345 representing a decrease of 2% from October 2009; a two bedroom, $3,298 representing no change from October 2009; and three bedroom, $4,445 representing a decrease of 1% from October 2009. VacancY sUMMaRY: 11/09 neiGHBoRHooD VacancY Rate neiGHBoRHooD VacancY Rate BPC / Financial Dist 2.22% Murray Hill 2.00% Chelsea 1.50% SoHo / TriBeCa .98% East Village 1.59% Upper East Side 2.15% Gramercy 2.20% Upper West Side 2.07% Midtown East 2.18% West Village 1.38% Midtown West 1.44% overall Vacancy 1.87% VACANCY RATES: 11/09 The overall vacancy rate for Manhattan for November 2009 was 1.87% representing no change in the vacancy rate from the October 2009 rate of 1.86%. A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at .98%, while the BPC/Financial District, at 2.22%, ranked highest. oVeRall BlenDeD aVeRaGes: 11/09 ManHattan Rental VacancY Rates: 11/09 BlDG classiFication stUDio 1BR 2BR 3BR 2.50% 2.28 2.46 2.37 2.24 2.24 2.04 New Development w/ DM* 2406 3550 5942 8330 1.86 1.87 Owned and operated by NRT LLC. 1.83 1.72 1.65 1.67 1.62 1.25% Doorman 2137 3042 4391 5575 Elevator** 1766 2472 3713 5386 0% Walkup*** 1592 1985 2621 3953 Nov Dec Jan Feb Mar Apr May June July Aug Sep Oct nov 09 * New Developments include all rental and condo buildings built after 2003. ** Walkup averages include brownstone and townhouse rentals. *** Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
  • 21. RENTAL MARKET ANALYSIS: October 2009 aVeRaGe Rent sUMMaRY: 10/09 location stUDio 1BR 2BR 3BR location stUDio 1BR 2BR 3BR Chelsea 2039 2916 4325 5353 Murray Hill 1742 2576 3176 4519 East Village 1817 2393 3075 4150 SoHo/TriBeCa 2067 3187 4998 6905 Gramercy/Flatiron 2016 2911 3928 5038 Upper East Side 1625 2123 3104 5068 Harlem 1090 1458 1739 2358 Upper West Side 1786 2398 3485 5444 Lower East Side 1613 2058 2821 3505 Wall Street/BPC 2019 2762 3820 5026 Midtown East 1811 2322 3515 5023 Washington Heights 1086 1410 1786 2086 Midtown West 1954 2453 3530 4500 West Village 1977 2846 3977 5400 Morningside Heights 1322 1948 2319 3042 average 1731 2384 3307 4494 PEAK SEASoN AVERAGE RENTS: 10/09 Market-wide for Manhattan, the average October 2009 rental price for a studio was $1,731, representing a decrease of 1% from September 2009; a one bedroom, $2,384 representing a decrease of 1% from September 2009; a two bedroom, $3,307 representing a decrease of 1% from September 2009; and three bedroom, $4,494 representing a decrease of 1% from September 2009. VacancY sUMMaRY: 10/09 neiGHBoRHooD VacancY Rate neiGHBoRHooD VacancY Rate BPC / Financial Dist 2.06% Murray Hill 2.12% Chelsea 1.30% SoHo / TriBeCa .95% East Village 1.66% Upper East Side 2.41% Gramercy 2.20% Upper West Side 1.93% Midtown East 2.12% West Village 1.22% Midtown West 1.61% overall Vacancy 1.86% PEAK SEASoN VACANCY RATES: 10/09 The overall vacancy rate for Manhattan for October 2009 was 1.86% representing a slight increase in the vacancy rate from the September 2009 rate of 1.83%. A comparison of vacancy rates, by neighborhood, reveals that the SoHo/Tribeca area had the least amount of available apartments at .95%, while the Upper East Side, at 2.41%, ranked highest. oVeRall BlenDeD aVeRaGes: 10/09 ManHattan Rental VacancY Rates: 10/09 BlDG classiFication stUDio 1BR 2BR 3BR 2.50% 2.28 2.46 2.37 2.24 2.24 2.04 1.86 New Development w/ DM* 2465 3489 5998 8075 Owned and operated by NRT LLC. 1.83 1.71 1.72 1.65 1.67 1.62 1.25% Doorman 2199 3141 4493 5708 Elevator** 1801 2465 3765 5571 0% Walkup*** 1675 2149 2836 4027 Oct Nov Dec Jan Feb Mar Apr May June July Aug Sep oct 09 * New Developments include all rental and condo buildings built after 2003. ** Walkup averages include brownstone and townhouse rentals. *** Elevator averages in the downtown neighborhoods include a significant number of loft rentals compared to other neighborhoods.
  • 22. Quick Clicks Residential Rental Residential Rental The Black & White Report 11 Market Report Market Report A comprehensive analysis 4th Quarter Report Peak Season 2009 of the Manhattan real estate market 2009 May - August for 2008. RESIDENTIAL RENTAL MARKET REPORT Fourth Quarter 2009 / Year-End Review Owned and operated by NRT LLC. Citi Habitats Services & Programs Citi Furnished specializes in providing both short and long-term furnished rentals with all the comforts of home. CitiFurnished.com Citi Relocation provides personal attention and professional service from start to finish to help families, professionals and corporations with all of their relocation needs. CitiRelocation.com Through Citi Outreach, Citi Habitats agents and staff give back to the community by supporting a number of local and national charity organizations. Citi-Habitats.com/community.php Citi Habitats’ on-site marketing division represents many of New York’s top developers and landlords. CHMarketingGroup.com V i s i t C i t i - H a b i tat s . c o m 17 EliteRentals
  • 23. Owned and operated by NRT LLC.