This document discusses how companies can create useful content to share their expertise with customers, prospects, and employees. It recommends that companies establish themselves as trusted resources and subject matter experts in their fields by producing compelling content like white papers, case studies, videos, and blogs. The author, Bill Donovan, helps companies develop this type of content and approaches the work like a journalist by thoroughly researching topics, interviewing experts, and writing engaging texts. He can assist companies that want to strengthen customer connections, share expertise, establish thought leadership, and tap into their unique internal knowledge.

3. And they bond with useful sites.

4. I’m Bill Donovan

5. I help companies create useful information for people most interested in reading it. Your Company Your Clients Your Prospects Your Employees

7. But they aren’t experts at creating content.

14. 781.741.8182 www.donovanpublishing.net 28 South Street Hingham, MA 02043