The history of public relations

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Bradley Gangnon

“ The History of Public Relations”* Brad Gangnon PR Cases 2010 Sept 13 Ch. 2 Lattimore, Baskin, Heiman, and Toth Public Relations: Profession and Practice

Rhetoricians and Press Agents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Propaganda ,[object Object],[object Object],[object Object],[object Object],[object Object]

Journalistic and Publicity Traditions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Persuasive Campaign Tradition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Relationship Building/2 Way Communication ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The Global Information Society ,[object Object],[object Object],[object Object],[object Object]

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The history of public relations

1. “ The History of Public Relations”* Brad Gangnon PR Cases 2010 Sept 13 Ch. 2 Lattimore, Baskin, Heiman, and Toth Public Relations: Profession and Practice

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