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What Your E.D Needs to Know: Tech Infrastructure as Social Media Secret Sauce

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What Your E.D. Needs to Know: Tech Infrastructure as Social Media Secret Sauce Twitter hashtags: #TheSocialED, #12NTCEDKnow Amro Radwan – Director of Technology, ZeroDivide Sherbeam Wright - Principal, AndaCommunications Rolando Brown – Chief Cultivator, Grow MVMT
3 Key Determinants of Successful Tech Integration • Leadership – key determinant, more than size of org • Culture – planning, assessment, learning, risk-taking • Tech infrastructure – often overlooked, often in silo 2
Polling: Like American Idol, ZeroDivide-style How to get started: Open your phone • Click to start a new text message • In the “To” address field, type “22333” • In the “Message” field, type “290279” and send • You’re now signed in to our #SM4NP group • Enter your answer to each question in the “Message” field * This service is anonymous and secure - no one gets your #. * Standard text rates apply - maximum of $1 total for this. 3
Tech Infrastructure’s Impact on Social Media Activities 4
Social Media Assessment – Key Learning Assessment provided a 360°view of each organization 6
Challenges in Adopting Social Media Having a plan, resources and budget are just the start. 7
Resources: Technology for Social Impact Find us on the web: www.zerodivide.org Follow us on Twitter: @ZeroDivideorg Like us on Facebook: facebook.com/ZeroDivideorg Amro Radwan aradwan@zerodivide.org Sherbeam Wright sherbeam@andacommunications.com Rolando Brown rolando@mvmt.com 8

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What Your E.D Needs to Know: Tech Infrastructure as Social Media Secret Sauce

  • 1. What Your E.D. Needs to Know: Tech Infrastructure as Social Media Secret Sauce Twitter hashtags: #TheSocialED, #12NTCEDKnow Amro Radwan – Director of Technology, ZeroDivide Sherbeam Wright - Principal, AndaCommunications Rolando Brown – Chief Cultivator, Grow MVMT
  • 2. 3 Key Determinants of Successful Tech Integration • Leadership – key determinant, more than size of org • Culture – planning, assessment, learning, risk-taking • Tech infrastructure – often overlooked, often in silo 2
  • 3. Polling: Like American Idol, ZeroDivide-style How to get started: Open your phone • Click to start a new text message • In the “To” address field, type “22333” • In the “Message” field, type “290279” and send • You’re now signed in to our #SM4NP group • Enter your answer to each question in the “Message” field * This service is anonymous and secure - no one gets your #. * Standard text rates apply - maximum of $1 total for this. 3
  • 4. Tech Infrastructure’s Impact on Social Media Activities 4
  • 5.
  • 6. Social Media Assessment – Key Learning Assessment provided a 360°view of each organization 6
  • 7. Challenges in Adopting Social Media Having a plan, resources and budget are just the start. 7
  • 8. Resources: Technology for Social Impact Find us on the web: www.zerodivide.org Follow us on Twitter: @ZeroDivideorg Like us on Facebook: facebook.com/ZeroDivideorg Amro Radwan aradwan@zerodivide.org Sherbeam Wright sherbeam@andacommunications.com Rolando Brown rolando@mvmt.com 8