Social media and technology are now an integral part of kids' lives. The document outlines the current social media landscape and most popular sites and apps used by kids like Facebook, YouTube, Instagram and Snapchat. It provides tips for parents on how to keep kids safe online such as setting ground rules, enabling parental controls, monitoring their online activity, and educating kids about privacy and permanence of anything shared online. Resources for parents on internet safety are also suggested.

1. Social Media and Your Kids:
How to Keep Them Safe
April 23, 2014
Old Trail School
Amy Neumann,
Director SEO/ SEM/ SMO, Northeast Ohio Media Group

2. Social Media and Online Safety
• What is the current social media landscape?
• What apps/sites are most popular with kids, and what
should we look for?
• Who, what, when, where, why and how:
– Social Media
– Texting
– Apps
– Helpful Sites and Resources

3. What is the Current Landscape?

4. Social Media Landscape Right Now
• Social media is the new “Word of Mouth”
• Things are discovered, reviewed, and shared in real
time
• Familiarity and trust are created through ongoing
interaction, in many places, many ways
• It’s the new normal way to connect with friends

5. Visibility at All Times
• We “Share This”
• We talk about what we like (or don’t like)

6. http://www.sniperspymac.com/blog/teen-tech-dangers/

7. Highlights -2013/2014 Social Media Users
• Facebook: 1.15 BILLION (750 mm mobile)
• YouTube: 1 Billion+
• Twitter: 550 million +
• Google Plus: 500 million +
• LinkedIn: 238 million +
• *Visual* is Growing: Instagram (200 mm;
owned by Facebook), Pinterest (70 mm)
• 5.98 BILLION mobile devices globally
http://expandedramblings.com/index.php/resource-how-many-people-use-the-top-social-media/
http://www.mediabistro.com/alltwitter/45-social-media-stats_b49582

8. 8

9. Common Apps, Networks
for Kids & Teens
Kik
Pheed
Twitter
Pinterest
Ask.fm
SnapChat
Google Plus
Facebook
Reddit
WhatsApp
Instagram
Wanelo
YouTube
Tumblr
(LinkedIn)
Vine

10. http://www.mnn.com/food/healthy-eating/blogs/infographic-the-truth-about-cyberbullying

11. http://blog.truspy.net/2013/08/decoding-teen-text-prattle.html

12. 10 Tips for Online Safety for Kids
12 http://parentingsquad.com/top-10-tech-safety-tips-for-parents-of-tweens-and-teens
1. Set ground rules (explain the “why”)
2. Understand what technology they're using
3. Be aware of all technology they're using
4. Set parental controls
5. Install monitoring software
6. Monitor ALL online activity closely
7. Know who your kids are talking to online
8. Learn the lingo
9. Use resources at your fingertips
10. Empower kids with knowledge that will last a
lifetime

13. Enabling Parental Controls Example (iPhone, iPad)
13
http://support.apple.com/kb/ht4213

14. • Everything online is permanent and viewable
– If you wouldn’t say it to your Grandparents, a teacher, a
judge, your Mom or Dad, or on a loudspeaker in the middle
of a crowded stadium:
– Don’t say it online. (Or in a text. Or send it as a
picture. Or attach your name to it.)
A Good Rule of Thumb for Kids (and Adults)

15. • Do not share personal information on any site or
app
– Don’t use your email, full name, address,
school, or birthdate.
– Make sure location features are disabled to
prevent automatic tagging in places like your
home and school.
Privacy: Be Careful What You Share

16. Suggested Resources
16
http://www.mediabistro.com/alltwitter/kids-social-media_b54839
http://kidshealth.org/parent/positive/family/net_safety.html
http://www.fosi.org/resources/internet-safety-resources-for-parents.html
http://www.parenting.com/gallery/social-media-monitoring-kids
http://blog.asurion.com/ask-the-expert/best-online-monitoring-tools-for-parents-2/
http://www.socialbrite.org/sharing-center/
http://www.techradar.com/us/news/software/applications/best-free-parental-control-software-9-programs-to-keep-your-kids-sa
http://parental-software-review.toptenreviews.com/
http://www.pcworld.com/article/2042233/how-to-child-proof-the-internet.html
http://socialmediatoday.com/leaderswest/1703626/facebook-most-popular-social-media-site-all-ages-infographic
http://www.marketingprofs.com/chirp/2014/24245/what-does-social-media-growth-look-like-infographic
http://www.mediabistro.com/alltwitter/teens-social-media_b50664

17. Amy Neumann
Director SEO/SEM/SMO
Northeast Ohio Media Group
216-999-5476
aneumann@cleveland.com