A presentation from the "Getting to Grips with Corporate Responsibility" online training series from G2G Training, a joint venture between Stakeholder Intelligence and Daisywheel Interactive. To find out more head to: http://g2g-training.com

1. Supply
Chains:
Brand
Collabora3on
An
analysis
of
some
Sustainability/Corporate
Responsibility
Collabora3ons
Slides
extracted
as
sample
from
the
“Ge?ng
to
Grips
with
Corporate
Responsibility”
Online
training
series

2. The
Sustainable
Apparel
Coali3on
• 80
leading
apparel
and
footwear
brands,
retailers,
suppliers,
nonprofits,
and
NGOs
• Given
huge
impetus
by
Greenpeace
Toxics
campaign
in
2011/12

3. The
Sustainable
Apparel
Coali3on
Ambi3ous
2020
agenda
based
around:
• Water
Use
&
Quality
• Energy
&
Emissions
• Waste
• Chemicals
&
Toxicity
• Social
and
Labour
improvements

4. The
Sustainable
Apparel
Coali3on
Tool
developed
and
being
trialled:
Higg
Index
1.0:
“An
indicator
based
tool
for
apparel
that
enables
companies
to
evaluate
material
types,
products,
facili3es
and
processes
based
on
a
range
of
environmental
and
product
design
choices.
The
Index
asks
prac3ce-­‐based,
qualita3ve
ques3ons
to
gauge
environmental
sustainability
performance
and
drive
behavior
for
improvement.”

5. The
Sustainable
Apparel
Coali3on
Pros:
• Raises
bar
for
companies
• Mechanism
for
dialogue
with
NGOs
• Creates
collabora3on
and
sharing
for
new
tools,
processes
and
result
sharing
Cons:
• What
about
all
those
non-­‐
branded
goods?
• Does
it
just
increase
the
gap
between
the
leaders
and
the
rest?
• Does
it
help
legal
enforcement
in
China,
India
etc?

6. Heathrow
Sustainability
Partnership
• Established
in
2010,
trialled
in
2011
• Partnership
brings
together
15
companies
including
airlines,
retailers,
construc3on
companies,
food
service
providers
and
car
rental
businesses

7. Heathrow
Sustainability
Partnership
•
15
companies
represent
75%
of
all
the
staff
working
at
Heathrow
•
An
employment
and
skills
academy
for
construc3on,
logis3cs
and
avia3on
established
in
its
pilot
year
•
Heathrow
now
boasts
the
world’s
largest
employee
car-­‐sharing
scheme

8. Business
for
Social
Responsibility/Forum
for
the
Future
Run
sector-­‐
and
issue
-­‐
specific
working
groups
and
ini3a3ves:
shipping
and
cargo,
coal,
water
and
procurement,
etc…

9. Business
for
Social
Responsibility/Forum
for
the
Future
Pros:
• Gathers
leadership
groups
together
/
Peer
pressure
• Helps
set
(policy)
agenda
•
Collabora3ve
learning
Cons:
• Free-­‐rider
members
with
ligle
interest
in
changing?
• Scale
and
teeth:
Can
they
evolve
and
grow?

10. Supply
Chain
Risk
Collabora3on:
Automo3ve
• 2013:
Aston
Mar3n
and
Jaguar
Land
Rover
teamed
up
with
Toyota
and
Achilles
(vendor)
• Created
tool
to
map
their
supply
chain
networks
• Seeking
areas
where
they
are
exposed
to
natural
disasters,
as
well
as
financial
and
reputa3onal
risks

11. Vodafone:
Turkey
Farmers
Club
Vodafone
Farmers'
Club
offers
special
rates
&
info
to
farmers
• Mobile
tech
to
improve
incomes
&
increase
efficiency/sustainability
•
500,000
signed
up
to
the
Farmers'
Club
so
far.
Par3cipa3ng
farmers
have
increased
produc3vity
by
about
€100m

12. Vodafone:
Turkey
Farmers
Club
SMS
alerts
on:
• Regula3ons,
financial,
weather
• Market
price
quotes
linked
to
loca3on
and
produc3on
Partnership
with
Sekerbank:
Farmers
pay
mobile
phone
bills
post-­‐harvest
Benefits
to
Vodafone:
Customer
loyalty,
mass
revenue
streams

13. Conclusions
and
Future
Trends
• B2B
collabora3on
driven
by
the
sheer
scale
of
sustainability
challenge
• By
need
to
"normalise"
sustainable
behaviour
in
supply
chains
and
markets

14. Conclusions
and
Future
Trends
“Changing
every
product,
factory
and
raw
material
source
in
your
supply
chain
and
encouraging
every
customer
to
consume
differently
defies
the
ability
of
even
the
largest
business
alone”
(Mike
Barry,
Head
of
Sustainable
Business,
Marks
&
Spencer)

15. Conclusions
and
Future
Trends
(cont)
• The
new
economy
will
also
be
horizontal,
not
ver3cal.
This
requires
new
alliances/
partnerships
• Tradi3onal
barriers
between
industrial
sectors
will
break
down
as
a
circular
economy
forms

16. Conclusions
and
Future
Trends
(cont)
•
Expect
more
collabora3on
around
commodi3es.
No
single
business
purchases
enough
volume
to
shin
the
market
alone
(Palm
Oil,
Soy,
Cogon)
•
There
will
be
greater
collabora3on
around
waste
and
raw
materials.
One
company
will
seek
to
convert
waste
into
another
company’s
raw
materials
and
vice
versa

17. Conclusions
and
Future
Trends
(cont)
•
Technology
sector
is
also
likely
to
witness
greater
business
to
business
collabora3on
•
Mobile
phone
technology,
for
example,
can
offer
the
solu3ons
to
other
industrial
sectors’
sustainability
challenges.
Supply
chain
transparency
may
be
just
one
of
these
areas

18. Was
this
useful?
Would
you
like
the
video
version?
Then
sign
up
for
updates
and
informa3on
on
our
online
training
courses
at:
hgp://g2g-­‐training.com
Courses
on
Repor3ng,
Communica3ons,
Supply
Chain,
Community,
Risk
and
Materiality
management
also
available
soon
This
presenta3on
is
from
our
“Ge?ng
to
Grips
with
Corporate
Responsibility”
Eight
module
online
course.
The
next
one
starts
on
March
24
2014.
Sign
up
here:
hgp://g2g-­‐training.com/
course1.php