UPDATE

1. B Y T A S M I N A A L I
AUDIENCE 1 - UPDATE

2. UPDATE?
After receiving feedback from the pitch, I realised that the audience was
not described properly in terms of the wider audience.

3. WIDER AUDIENCE
The wider audience would be the same as the
normal audience which is:
­Males
­Aged 18­25
The video will have a wider audience
in terms of synergy. As we are
promoting the brand 'PUMA', people
who are interested in that brand or
buy from that brand will come across
the video and automatically be
interested.
Also, females may be interested and
can be seen as a wider audience as
they may look up to M.I.A and think
of her as a role model. Also, young
girls may like the fashion and
because they are into makeup and
bright clothing, they will also take an
interest.