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October 2010
VOLUME 6 ://: ISSUE 10
OCTOBER 29, 2010
AARP ENGAGES MEMBERS WITH FOUR NEW APPS
WE’LL BE FINE IN RETIREMENT?
BOOMERS:
POPULATION:
GENERATIONAL INSIGHT:
PUBLIC TV PROJECT AIMS TO ATTRACT BOOMERS
STRESSED OUT BOOMERS STRUGGLE WITH ADDICTION
BOOMERS AHEAD OF THE
TECH CURVE WHERE IT
COUNTS: THEIR WALLETS
SPAGHETTI TACOS: SILLY ENOUGH FOR YOUNG EATERS
VEGGIE BOT SLICES AND DICES FOOD INTO FUN
GENERATION X:
POPULATION:
GENERATIONAL INSIGHT:
HUGGABLE CASE KEEPS IPHONES SAFE FROM KIDS
SARA LEE DELI MAKES A LUNCHTIME CHALLENGE
GEN X COMES CLEAN WITH
ONLINE DATING
AMAZON OPENS PAMPERS WEBSTORE IN FACEBOOK
MILLENNIAL MEN GET A MAGAZINE OF THEIR OWN
GENERATION Y:
POPULATION:
GENERATIONAL INSIGHT:
CORONA LIGHT PUTS FACES IN TIMES SQUARE
MILLENNIALS SPARK A NEW SWING DANCE REVIVAL
EXTERNAL VALIDATION
DRIVES GEN Y PURCHASES
Generational News & Views October 2010

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Generational News & Views October 2010

  • 2. VOLUME 6 ://: ISSUE 10 OCTOBER 29, 2010 AARP ENGAGES MEMBERS WITH FOUR NEW APPS WE’LL BE FINE IN RETIREMENT? BOOMERS: POPULATION: GENERATIONAL INSIGHT:
  • 3. PUBLIC TV PROJECT AIMS TO ATTRACT BOOMERS STRESSED OUT BOOMERS STRUGGLE WITH ADDICTION BOOMERS AHEAD OF THE TECH CURVE WHERE IT COUNTS: THEIR WALLETS
  • 4. SPAGHETTI TACOS: SILLY ENOUGH FOR YOUNG EATERS VEGGIE BOT SLICES AND DICES FOOD INTO FUN GENERATION X: POPULATION: GENERATIONAL INSIGHT:
  • 5. HUGGABLE CASE KEEPS IPHONES SAFE FROM KIDS SARA LEE DELI MAKES A LUNCHTIME CHALLENGE GEN X COMES CLEAN WITH ONLINE DATING
  • 6. AMAZON OPENS PAMPERS WEBSTORE IN FACEBOOK MILLENNIAL MEN GET A MAGAZINE OF THEIR OWN GENERATION Y: POPULATION: GENERATIONAL INSIGHT:
  • 7. CORONA LIGHT PUTS FACES IN TIMES SQUARE MILLENNIALS SPARK A NEW SWING DANCE REVIVAL EXTERNAL VALIDATION DRIVES GEN Y PURCHASES