2. Problem
The smartphone has become the primary
device used by 1/3 of all Americans. These
devices are entirely wireless in terms of syncing
data, connecting to data networks, and
communications. The issue is battery life.
Everyone is always looking to find a power
outlet to recharge their devices. Zeus sets out
to eliminate this issue by providing products
and a service to combat against devices with
low battery.
4. Purpose
1. To provide existing phones with the ability
to wirelessly charge
2. Offer a wireless charging solutions to
public facilities
3. Create home products for everyday use
5. Goals
Short Term: Create a low-cost wireless
charging solution for consumer use that
creates market penetration into our
advertising/charging station revenue stream.
Mid Term: Outfit major public hubs with
wireless infrastructure and offer new
revenue streams to those hubs
Long Term: Kill the charging cable.
6. Potential Revenue Streams
● Consumer Products
○ Handset Units
○ Home Charging Pads
● Commercial Products
○ Charging Stations
● Advertising Revenue
○ Revenue from patrons using free charging
services in hubs
7. ● Qi is the standard created by the Wireless
Power Consortium (WPC)
● WPC has more than 100 members including
Samsung, LG, HTC, Motorola, etc.
● Qi's objective is to standardize wireless
charging so that all phones are compatible
with any charging station built by any
manufacturer
8. Consumer Products
● Engineer a device for
major smartphones that
allow them to charge
wirelessly through
inductive charging - a
technology that has been
standardized by the
Wireless Power
Consortium.
Inductive charging case for
iPhone built by Energizer
(MSRP $20)
9. Major Connectors
Apple Lightning Apple 30-Pin Micro-USB
iPhone 5 iPhone 4S
iPhone 4
iPhone 3GS
iPad
RIM Blackberry
Samsung
Nokia
Motorola
LG
HTC
DEVICES
TOTAL
MARKET
SHARE
N/A 34%* 63.9%
*Figure does not include iPad.
11. Business Plan
● Phase One: Manufacture and distribute
charging devices for most popular
smartphones
● Phase Two: Create an advertising platform
that allows charging stations to be used
after ad viewing
● Phase Three: Manufacture charging
stations and contact major hubs for
execution
12. Phase One
● Design and model an extremely
portable Qi compliant receiver for the
most popular smartphones
● Discover any possible patents and
apply for them
● Determine necessary funds and build
a product to market analysis, choose
distribution method
● Find a manufacturer to manufacture
final prototype
● Hire a sales forces base on
distribution method
Most Popular
Smartphones in July
2012
1. Samsung Galaxy S III
2. HTC One S
3. HTC One X
4. Nokia Lumia 900
5. Samsung Focus 2
6. Blackberry Bold 9930
7. Samsung Galaxy S
8. Samsung Galaxy
Nexus
9. Apple iPhone 4S
10. Apple iPhone 4