The document compares Harley Davidson and Indian motorcycles. It provides a SWOT analysis for each company, noting Harley Davidson's kinship with employees as a strength but aging customer base as a threat, while Indian's introductory bikes are a strength but braking issues a weakness. It also discusses each company's customers, competitors, collaborations, and context in the global motorcycle market.

1. Harley Davidson Vs Indian Motorcycles
Richard G. Seledon - Bus 051 (Mission College)

2. Company
SWOT Analysis
Harley Davidson Indian Motorcycle
 (S) Kinship w/Employees
 (W) Loss of market
 (O) Demands for HD
 (T) The average age
(S) Introductory level bike
(W) Braking issues
(O) Love it or hate it
(T) Indian Envisioned

3. Customer
Harley Davidson Indian Motorcycles
 Ability to leverage
 Introduction of surge
 Capability to build-to-order
 Financial Muscle
 European Markets
 Customer Testimonies

4. Competitors
 Ultra Motorcycles
 Triumph Motorcycles Limited
 Viper Motorcycles
 Harley Davidson Motorcycles
 Triumph Motorcycles Limited
 Viper Motorcycles
Harley Davidson Indian motorcycles

5. Collaborates
Harley Davidson Indian Motorcycles
 Demographics & Population
trends
 The 2012 Ford Truck is the
newest Harley-themed pickup.
 Partnership w/(USO)
 USO Supports

6. Context
Harley Davidson Indian Motorcycles
Market Shares Global Standards

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