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All your email testing programs are

                              belong to us
                                       Wes Yee
                                    March 30, 2013
                             Marketing Camp san francisco

Tuesday, April 2, 13
About me
                         senior Online
                       marketing manager
                            at kony

                       twitter @wesyee




Tuesday, April 2, 13
why?



Tuesday, April 2, 13
you have to make decisions




Tuesday, April 2, 13
what?



Tuesday, April 2, 13
Discos
                       • Delivery
                       • Interval
                       • Subject
                       • Content
                       • Order
                       • SEnder

Tuesday, April 2, 13
Content




Tuesday, April 2, 13
sender




Tuesday, April 2, 13
SUbject




Tuesday, April 2, 13
Delivery




Tuesday, April 2, 13
interval




Tuesday, April 2, 13
Order




Tuesday, April 2, 13
how?



Tuesday, April 2, 13
Distilling the data



Tuesday, April 2, 13
WHen?



Tuesday, April 2, 13
EVery opportunity you have




Tuesday, April 2, 13
discussion



Tuesday, April 2, 13
Thank you!
                       • Excel: bit.ly/emailtestgenerator
                       • wes@wesyee.com
                       • Twitter: @wesyee
                       • Linkedin: linkd.in/wesyee
                       • Slide deck url: insert it here

Tuesday, April 2, 13

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All Your Email Campaigns Belong to Us- Wes Yee