GUGST 26 de Novembro

1. SNIA & Big Data
PRESENTATION TITLE GOES HERE

2. SNIA Mission and Vision
Mission
Lead the storage industry worldwide in developing and promoting
standards, technologies and educational services to empower organizations
in the management of information
Vision Statement Objectives – To Member Companies and Employees
Be thetrusted advisor across all business segments and the recognized
authority in storage technologies in support of information management
Be a catalyst for the development and adoption of standards for storage
and information technology.
Continue to grow a strong international presence to address the needs
and requirements of the local storage and information management
marketplaces
Address the storage and information management needs of the new
community of consumers and providers created by the increasing trend
towards Cloud
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3. The SNIA Value proposition
Community
SNIA is a community dedicated to advancing storage and information
management technology through education, standards and software
Engineering
SNIA develops a wide range of standards to enhance the
interoperability of various storage systems
Standards
SNIA standards benefit our members by allowing them to gain the
benefits of quicker time- to- market, reduced costs and greater
customer acceptance.
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4. How Does SNIA Work…?
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5. SNIA’s 2013-2014 Board of Directors
Executive Committee and Members:
David Dale – NetApp * - Chairman
Molly Rector – Spectra Logic * - Vice Chairman
Peter Manning – HP – Secretary
Al Zmyslowski – Fujitsu America – Treasurer
Wayne Adams – EMC * - Chairman Emeritus
Leo Leger – SNIA, Executive Director (Non-Voting Member)
Members:
Don Deel – EMC (Technical Council Chair ;
Tony Di Cenzo – Oracle
Dave Gimpl – IBM *
Skip Jones – Qlogic
J Michel Metz – Cisco Systems **
Jim Pappas – Intel *
SW Worth – Microsoft
Non-Voting Member) **
* Members Elected to a 2-Year Term; * * Members Appointed to a 1-Year Term
.

6. SNIA’s 2013-2014 Technical Council
Don Deel – EMC - Chairman
Bill Martin – Samsung Electronics * – Vice-Chairman
Craig Carlson – QLogic
Mark Carlson – Oracle *
Gilles Chekroun - Cisco Systems, Belgium ** Non-Voting Member
Chin-Fah Heoh - Storage Net. Academy **Non-Voting Member
Arnold Jones – SNIA, Managing Director, Non-Voting Member
Fred Knight – NetApp
Carlos Pratt – IBM *
Yukinori Sakashita - Hitachi Data Sys. ** Non-Voting Member
Leah Schoeb - Evaluator Group **
Dave Thiel -Thiel Consultant, LLC ** Non-Voting Member
Doug Voigt – HP
Steve Wilson – Brocade ** Non-Voting Member
Alan Yoder – Huawei
* Members Elected for a new 2-year term; * * Members Appointed for 1-Year Term

7. SNIA: Connecting People, Storage
and Information
Approximately 4,200 Active Members
Some 400 Organizations Comprising
Vendors, Service Providers, End Users,
SNIA Technology Center
SNIA Tech Center, US
Channel and Services
Colorado Springs, CO, USA
Tsinghua University, Beijing, PRC
SNIA Technology Center
Tokyo University, Japan
~ 48,000 IT Users and Vendors Educated
~2,500 Certified Professionals Achieving
~4,500 Certifications *
* Includes 1,000-Plus New “CompTIA Storage + Powered by SNIA” Certifications by Year-end ‘13

8. SNIA’s Organization Chart

9. September, 2013
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14. Sense making
x
Computing power
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15. Information creation
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16. Enterprise Amnesia
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22. Fastest growing market
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33. Data – No context
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35. Information = Data with context
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41. BIG DATA & TELCOs
Optimizing tradicional services
Carrier, both landline and cell phone ; analysis of call
patterns to set rates, packages, and optimize
infrastructure for time of day and or regions
Media and Entertainment; analysis of subscribers to
construct packages, set rates, add/delete channels in a
package
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42. BIG DATA & TELCOs
a source of new revenue
Cloud Services – host Big Data compute and storage for
individual client, and or for an industry collaborative effort (e.g., oil
and gas, medical research, weather, agriculture, etc…), instead of
the infrastructure being hosted by government, academia, and or
private industry
Cloud Services - coupled with Wireless services, for Internet of
Things (IOT), where devices at the edge generate raw data and or
commands for other centralized processing and or machine-tomachine communications
Cloud Service/Wireless - supporting the world cup and the
Olympics for cell, wifi, real-time event data from the field of
competition, etc…
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43. Thank You...!
PRESENTATION TITLE GOES HERE
Marco Carvalho
General Manager
marco.carvalho@snia.org.br
11-98281-2442