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CS Presents You Lucky Ba****ds
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CS Presents You Lucky Ba****ds
1.
2.
CS Presents
3.
Patrick Collister
Sir John Hegarty Steve Henry @directnewideas @oxforddick
4.
Gossage
5.
Brands
6.
Brands have been
letting us down
7.
Poisoning us
8.
Brands have been
letting us down
9.
Nestle
10.
Exploiting children
11.
Role models
12.
Role models
13.
Our own ethics
are questionable
14.
And people hate
us
15.
But
16.
Chipotle
17.
Pepsi
18.
You have talent
19.
You have new
media
20.
You have new
media
21.
You have new
tools
22.
New channels
23.
New media
24.
Ideas
25.
Ideas that can
save lives
26.
Ideas that can
make life better
27.
Ideas that can
bring justice
28.
Ideas that change
behaviour
29.
That’s why you’re
lucky
Editor's Notes
Mercedes A Class. Ford Explorer.