Presentation for the Kishwaukee Women's Network. Hosted by Sycamore Chamber of Commerce.

1. a tour of the platforms
introducing
Pinterest & Google+
RebeccaWardlow.com

2. Social Solutions with Rebecca Wardlow
CONNECT WITH ME on other social
media platforms...
• Website
www.RebeccaWardlow.com
• Twitter
http://www.twitter.com/rwardlow7
• Facebook
https://www.facebook.com/GetSoci
alSolutions
• Pinterest http://pinterest.com/Soci
alSolutions
• Google+ http://gplus.to/rwardlow7
Let’s Go SOCIAL! Have an Amazing Day!

4. What is Pinterest?
http://pinterest.com/

5. Amazing Stats!
• Over 12M monthly US unique visitors!
• Average time spent is 72 minutes!
• Drives more traffic than YouTube, LinkedIn &
Google+ COMBINED!
• More exposure for your business!!

6. Why Use Pinterest?
• It’s EXTREMELY viral in nature! Over 80% of pins
are repins!
• It’s is entirely visual so people can consume info
quickly and share it even more quickly.
• Incredible traffic source!
• You need to get there before your competition
does!

7. Pinterest Lingo
• Pinterest Lingo
– Pin: An image posted to
Pinterest
– Repin (Pin It): Once
something is posted, it
can be shared via a
repin.
– Board: This is where
your pins are
categorized.

8. Pinterest Boards
http://pinterest.com/SocialSolutions/boards/

9. Adding Price & Website Link

10. Other Ways to Use Pinterest

11. Pinterest launched changes on March 18th

12. New Image Width = 735 pixels

13. Categories left of Search Bar

14. Red Pin It Button & Comment Button Missing

15. Website Button & Related Pins

16. Settings Page

17. Features Removed

18. Features Removed

19. NEW FEATURE: Web Analytics

20. Verify your Business Account

21. Current Web Analytics Will Show:

23. Why Google+ Matters
“Google+ is Google itself. We’re
extending it across all that we do – search, ads,
Chrome, Android, Maps, YouTube – so that each
of those services contributes to our
understanding of who YOU are.”
Bradley Horowitz, VP products for Google+

24. Google Search, Google Images, Google Maps, Google Local,
You Tube, Google Play (Andriod Store), Google News, Gmail, Google Drive,
Google Calendar, Google Offers, Google Wallet, Blogger, Google Books,
Google+ & much more

25. Why Google+
» 70% of people start the search for your
business on Google
» 400 million members
» Attracts 100 million active monthly users
» Google+ Is Indexed by Google
» Visibility of Posts any follower as well as the
public. (Facebook Edgerank determines which
friends or fans see posts)
Google Stats: http://ow.ly/fyGee

26. Google
» Google owns the playground!
» Search results are affected by the people you
are friends with on Google+
» Social connections hold more value than links
» Sites on Google+ are indexed quickly
» +1 links rank higher in search results
» Google+ & Search Integration

27. Setting Up A Google+ Profile

28. Get Started!
1. Set-up Google
Accounthttps://accounts.g
oogle.com/SignUp
2. Fill in the blanks and Click
Next Step

29. Add A Photo

30. Check Out Your New Account

31. Add People

32. Basic Profile Information

33. Complete Your Profile

34. Google+ Feed

35. Setting Up A Google+ Business Page

36. Enhance Your Brand
Start using Google+ to educate followers, handle customer
Google+ Business Pages
service, build a community & share media.

37. Pick A Category
Select the ”local business/place" category so you can also
get listed in Google+ Local
Google+ Business Pages

38. Enter Your Phone Number
Google+ is going to search for your business listings via your
phone number
Google+ Business Pages

39. Select Existing or Create New

40. Add Your Business To Google

41. Create Google+ Page

42. Your Google+ Page – Add Content

43. Use Keywords in Tagline & Introduction

44. Find People

45. Circle Organization
• Find Interesting people
and Organize them into
Circles
• Use Circles in 2 ways
– Share posts with specific
groups
– Read posts from specific
groups

46. “Circles”
• Circles are flexible • NOTE: Circling is
• You can completely delete unilateral. You do not
circles or redo them. need to ask for or receive
• The people in your circle permission to circle
do not see the name of someone.
the circle you put them in • Circles enable YOU to
• Click the “X” in upper control who can read
right corner of person’s your posts.
photo to remove them • Circles can be shared with
others.

47. Circles

48. Google+ Hangouts
Google+ Hangouts Google+ Hangouts on Air
• Up to 9 friends • Live Broadcast
• Chat face-to-face • Stream your hangout
• Host Virtual Meetings publicly on Google+, your
• Broadcast to the World YouTube channel, and
your website.
• Save instantly to YouTube
• http://youtu.be/7qlunRCj • Share to the World
Z2U
• http://youtu.be/3pmSWh
2BQco
http://www.google.com/+/learnmore/hangouts/index.html

49. Google+ Communities
• Talk about the stuff you’re into The four types of Google+
with people who love it too community groups you can create
• Gather Together are:
• Have Rich Conversations • Public group that anyone can
• Explore Your Interest join and post.
• http://www.google.com/+/lea • Public group where only
rnmore/communities/ moderators can post, but
anyone can view or comment.
• Private group (members only)
that can be discovered by
search.
• Private group (members only)
hidden from search.

50. Communities Home Page
Social Media Professionals Community
https://plus.google.com/u/0/communities/116349289168994843669

51. Nat’s On Maple – Google+ Page

52. Google+ Local

53. Nat’s On Maple – Google Search Results

54. Google+ Cheat Sheet