Featuring the 9 Ways You Can Use Social Media RIGHT NOW to Create a World That Works Better. Designed Exclusively for Trainers, Educators, Coaches, Consultants, Facilitators, & ASTD Members.

1. Social Media Crash Course for Training Pros Featuring the 79 Ways YOU Can Use Social Media RIGHT NOWto Create a World That Works Better for Trainers, Educators, Coaches, Consultants,Facilitators, & ASTDMembers Presented by Lani & Allen Voivod Co-owners and Content Lovers of Epiphanies, Inc. Epiphanies, Inc. | Social Marketing and Success Strategies | www.AhaYourself.com

2. “…Since they are trainers, they’ve seen every gimmick in the book and as a result, are a bit jaded….” -Alexandra Levit, ASTD Author, speaker, columnist Social Marketing and Success Strategies – www.AhaYourself.com

3. What You’re Going to Learn During the Next 45 Minutes… The 4 Most Critical Actions You Must Take ASAP to Succeed in Social Media The #1 Concept That’s Fueling the Whole Social Media “Matrix” 9 Ways YOU Can Use Social Media RIGHT NOW to Create a World That Works Better Epiphanies, inc. | Social Marketing and Success Strategies | www.AhaYourself.com

5. Featured in the “Ask the Experts” series, July AND August ’09 (Amoskeag Business Incubator and the Union Leader, NH’s largest newspaper)

6. Certified Social Media Strategists via Mari Smith’s inaugural program (Mari = “Pied Piper of the Online World” by FastCompany.com)

7. Small Biz Day at the Statehouse, New England SBDC Conference, Governor’s Conference on Volunteerism, dozens moreEpiphanies, Inc. | Social Marketing and Success Strategies | www.AhaYourself.com

9. Be OPEN

10. Capture Your “A-Ha!”

11. Replace “Work-Pain-Ugh” with “PLAY-FUN-LEVITY”Epiphanies, inc. | Social Marketing and Success Strategies | www.AhaYourself.com

13. More than 100 countries

14. More than 130 U.S. chapters

15. More than 30 international partners ASTD’s mission: “Through exceptional learning and performance, we create a world that works better.” Epiphanies, inc. | Social Marketing and Success Strategies | www.AhaYourself.com

16. What Are YOUR Goals? All Trainers, Educators, Coaches, Consultants,Facilitators, & ASTD Members want these! Reach the right people Deliver great information Impact others in a positive way Epiphanies, inc. | Social Marketing and Success Strategies | www.AhaYourself.com

17. #1: Begin to Grasp What’s Possible Great content connects, evolves, and lives on in unexpected ways… Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

18. The Social Media Revolution http://www.youtube.com/watch?v=NhPgUcjGQAw Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

19. #2: Adopt the Right Mindset Don’t be this guy! Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

20. YIKES!!!!!!! To: NH From: “A-Ha!” Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

21. You’re NOT a victim... These tools exist to suit your tastes, and serve you and your priorities! Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

22. Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

23. #3: Establish Your Social Media Starter Kit Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

24. A Few More for Your Training & Development Radar... Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

25. #4: See the Matrix (Psst....It’s all about LEVERAGE!) Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

26. Social Marketing Content Ecosystem Profile & Fan Page Your Handle: ___________________ Brand-friendly, keyword conscious Profile, 160 characters or less: _______________________________ _______________________________ _______________________________ _______________________________ _______________________________ Your Fan Page’s name: _______________________________ Its role, positioning, & purpose: _______________________________ _______________________________ _______________________________ Your BLOG, Your HUB Your Blog’s Top 5 Categories 1. ______________________________ 2. ______________________________ 3. ______________________________ 4. ______________________________ 5. ______________________________ Your Website Pages in Your Core Site Map (i.e. Home, About, Contact, Products, Services, Events, Press, etc.) 1. ______________________________ 2. ______________________________ 3. ______________________________ 4. ______________________________ 5. ______________________________ Complete your Profile 100%: Current position Two past positions  One educational spot  Profile summary & photo  Specialties  At least 3 recommendations Epiphanies, Inc. Social Marketing and Success Strategies – www.AhaYourself.com

28. RSS Really Simple Syndication Sending out the same content in different wrappers, to cater to the audience’s personal preferences Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

29. Leverage in Action! “Practical Use” Case Study: New Hampshire Division of Economic Development NHEconomy.com Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

31. Multiple contact lists

33. First, the blog... Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

34. ...which feeds Twitter... Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

35. ...and Facebook, too... Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

36. ...PLUS any other person, business, “reader” or resource that subscribes to the feed. Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

37. P.S. - YouTube, Ustream, Delicious, and Slideshare Also Use RSS Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

38. 9 Ways YOUCan Use Social Media RIGHT NOW Reach the right people Deliver great information Impact others in a positive way Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

40. Strengthen brands

41. Expand Reach

42. Access offers

43. Invites OPPORTUNITIES! Social Marketing and Success Strategies – www.AhaYourself.com

44. Radical Strategic Visibility Ning.com = “DIY” Social Networks Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

45. Radical Strategic Visibility Main site. YouTube Channel. Blogspot for event. Typepad for ideas. Twitter. Facebook Fan Page, too! Connect With Your Target Market(s) Where THEY Want to Experience YOU! Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

46. #2: Share Your CONTENT Social Marketing and Success Strategies – www.AhaYourself.com

47. Radical Strategic Visibility +Great Content = … Social Marketing and Success Strategies – www.AhaYourself.com

48. #3: Boost Your EXPERT STATUS Social Marketing and Success Strategies – www.AhaYourself.com

49. Credibility Is Key! “Credibility now has a channel for mass distribution. It's called the Web and it particularly thrives in social networks. Such distribution will have profound implications for how we ‘advertise’.” Social Marketing and Success Strategies – www.AhaYourself.com

50. #4: Network Your Buns Off! Strategic Partners, Media, Fans, Followers, Colleagues, Your Target Market, Industry Leaders, Different Niches Social Marketing and Success Strategies – www.AhaYourself.com

52. Collaboration

53. Content Customization

54. Real-time Feedback and ParticipationSocial Marketing and Success Strategies – www.AhaYourself.com

55. Social Marketing and Success Strategies – www.AhaYourself.com

56. #6: Think Global, Act Local Social Marketing and Success Strategies – www.AhaYourself.com

57. #7: Monitor and Engage Social Marketing and Success Strategies – www.AhaYourself.com

59. Get feedback, gather resources by real-time collaboration

60. Share relevant multimedia – training videos, interviews, clips Social Marketing and Success Strategies – www.AhaYourself.com

62. Your RESOURCES

63. Your KNOWLEDGE

64. Update your status

65. Post/comment on blogs, feeds, network updates

66. Upload pics ‘n videos

67. Tweet tips ‘n links

68. Share your presentationsSocial Marketing and Success Strategies – www.AhaYourself.com

69. All those links...all that content... Reaching the right people Delivering great information Impacting others in a positive way…. …While pointing to you, enhancing your brand, sharingyour POV, LEADING the way, interacting, networking,engaging, connecting, building your credibility, inviting opportunities, Making an IMPACT (!!!) Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

70. “The future of HR is about accessibility, interaction, and collaboration. Taking your organization to that level means maximizing your technical resources and finding ways to make it work for you.“ - Nicole Yeldell, SPHR Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com

71. Thank you for your time today. If there’s anything we can do for you, please let us know... Epiphanies, inc. | Social Marketing and Success Strategies | www.AhaYourself.com

72. Our Gifts to You… Have lots of ideas, but don’t know which ones to put into action? Want to profit from your best “Aha” Moments? Get your FREE “A-Ha!” Success Kit today at AhaSuccessKit.com, and transform your boldest insights into revenue-generating, joy-filled results! This Twitter Special Report reveals 37 easy ways to tap into the power of social marketing using the world’s fastest-growing social network. Download your free copy at EpiphaniesInc.com/Twitter! ASTD Members get $100 off the Social Media Kick Start Virtual Boot Camp! Six webinar-style modules, plus checklists, templates, and bonuses. Use coupon code ASTD at http://bit.ly/6StepSocial! And please, don’t forget to become a Fan of Epiphanies, Inc. on Facebook at http://www.Facebook.com/AhaYourself!) Epiphanies, Inc. | Social Marketing & Success Strategies |www.AhaYourself.com