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EVALUATION.
Exam numbers:
Abigail Edwards – 6091
Gledis Dedaj – 6085
Joanne Aroda – 6040
Vera Osei – 6270
Storyboard of our final draft
.
Opening Sequence Clips.
Question one:
Convention          Explanation               Use/Develop/
                                                Challenge
                 Our character is haunted   Using – We used this as
                 by a ghost in her home.    we made an opening
                                            sequence about
Ghosts/Spirits                              possession which is
                                            quite a typical feature.


                 Mysterious things keep     Using –We used this
                 on happening to the        convention by including
                 character, and as she      mystery throughout the
                 becomes aware of this,     plot.
   Mystery       these happenings get
                 worse.



                 At the end of film, our    Developing – We
                 character is fully         developed this because
                 possessed. But during      our character is
                 the opening sequence,      possessed slowly and is
 Possession      the character has          aware of her
                 numerous close             possession.
                 encounters with the
                 ghost.
Challenging Conventions.

• We challenged the usual stereotypical characters
 normally used in thriller opening sequences.

• This is normally a dumb bimbo type character who tends
 to be quite clueless which is the opposite of our character.

• We challenged the form by breaking the linear narrative
 by having a flashback in the beginning.
Inspirational Films.




• An inspirational film to us was The Ring, and this was because of
  the lighting used in the film, as it remained consistent and made the
  film creepy.

• This inspired us to use a similar effect in the final draft of our
  opening sequence.
Inspirational Films.



• Another inspirational film was The Haunting In Connecticut, and the
  inspiration we took from this was the use of slamming doors.

• It was also inspiring to see a film set in a haunted building, and this
  stimulated us to do the same.
Inspirational Films.
• Paranormal Activities.




• The idea of characters documenting their own
 experiences was motivating for us all, as it makes the
 paranormal activities experienced by the character even
 more scary.
How Our Inspirational Films Challenge
                Forms.
• The most obvious film that challenges forms is
 paranormal activity. This film completely challenged
 traditional forms, as the characters documented their
 entire experience, and you almost lived through it with
 them as you can see exactly what they can see.
How We Challenge Forms.
• We challenge forms through the documentation of our
 paranormal events. Additionally, throughout our entire
 planned film, our character would be aware that she is
 being possessed, and we think that this completely defies
 how thrillers are usually made.


                                             Drew documenting
                                             her experiences and
                                             the outward
                                             manifestations in her
                                             home.
Similarities & Differences Between Our
       Film and Real Films (Forms)
                         Similarities             Differences
    The Film
Paranormal Activity   • Being aware of          • Our character doesn’t
                      possession                try to seek help from
                      • Documenting own         those specialising in the
                      experiences of            paranormal
                      paranormal activity.

The Ring              • The lighting with our   • The character types in
                      opening sequence is       The Ring are different to
                      quite similar and has     the character types that
                      that blue consistent      we use, and the ghost is
                      tinge to make it cold     roughly the same age
                      looking and sterile.      as the character, not
                                                younger.
Typical Conventions Of Thrillers – U/D/C
    Convention                    Use/Develop/
                                Challenge/Not used
     Ghosts/Spirits   It all about the ghosts paranormal activity inside our
                      character’s home.
        Mystery       We develop mystery, because its never clear why
                      the ghost has chosen our character to possess.

      Obsession
       Revenge        We use this, as our ghost is seeking revenge for an
                      injustice – this is quite typical in thrillers, where an
                      character is seeking revenge (e.g. In Eye For An
                      Eye)
     Investigation    We develop investigation, as our character does a
                      lot of research into what is happening to her as it
                      happens.
     Mind Games
Similarities & Differences Between Our
     Film & Real Films (Conventions)
                 Similarities                Differences
     The Film
Stir of Echoes   •Central character is       • Our character is
                 desperate to try and find   possessed. However, in
                 what is actually going on   Stir of Echoes, the
                 in his home.                character isn’t
                                             possessed but becomes
                 •Meets the stereotypical    a ‘receiver’ accidentally –
                 curious-character type      meaning communicates
                 and fits the conventions    with ghosts.
                 of a thriller.
Question two:
Different Stereotypes & Social Groups.




Popular Girls

                                Geeks




          Goths
Who Is Being Represented?
• We choose to represent typical teenage students of today, who are
inquisitive and curious about everything

• This is perfect for us as it enables us to show a vulnerable character,
and to then emphasise her transformation during the film as she
grows in her curiosity to find out what is happening to her in her
home.
Our Character vs. Stereotypical Geek
           Geek glasses




          Simplistic clothing
How Our Target Audience Can Relate.
• Will relate to our character and our portrayal of the
  stereotypical geek, because of:
• 1) Her age
  2) Blog she uses to document her information.
• Everyone is exposed to social media!
Question three:
Media Institutions We Looked At.
Film Distribution – Our Research.
• We made numerous PowerPoint's looking at the various
 distribution companies, which included information about
 their budgets for films and where they mainly distribute
 their films to.
Our Research.
                We all had our favourite
                option for a distribution
                company, and we nearly
                chose Columbia as our
                distributor as they make
                many excellent films,
                such as The Grudge 2...
Our Research.
• Lionsgate appealed to us because they worked with Film
  4, a company we briefly looked at, and they have made
  successful thrillers.
• Whilst looking at them, we found that...


                Lionsgate Entertainment
                         own
                   Mandate Pictures
                       who own

                 Ghost House Pictures!
Ghost House Pictures.
• The types of films they release:


• The Grudge
  Genre = Horror/Mystery


• The Grudge 2
  Genre = Horror


• The Messenger
  Genre = Drama/Horror/Thriller


• Boogeyman
  Genre = Drama/Horror/Mystery
Ghost House Pictures


• The type of films they release are like the ones that we
  wish to release, as our film idea is a Thriller with certain
  qualities of a Horror.
• We also looked at the budgets of the films that they make,
  which also helped us chose them as our distributors.
Ghost House Pictures.
Question four:
Age of Our Target Audience.
• Aimed at 15+, because the main character in
  the film is a teenager and audiences tend to
  enjoy being able to relate to the characters.


• This sense of familiarity with the
 characters will appeal to our target
 audience and draw them to our film.


• Aspects like the blog in our opening
 sequence, helps attract our target
 audience as this is something many
 young people use and are familiar with.
Age of Our Target Audience.
• The fast pace action in the film wont appeal to someone
 of an older generation who is not as active as a younger
 person.
Gender of Our Target Audience.
• We are not aiming our film idea at a specific gender.
• This is because our film idea is appealing to both genders
 as our character is not based on specific stereotypes of a
 gender.
Location.
• We decided to set the opening sequence inside a bedroom.
• Our reason for doing this was so that we could use typical
 teenage surroundings in order to appeal to our young target
 audience.
                                      . Art-deco


                                                      . Posters



                                        . TV


                                                   . CDs
Social Class of Our Target Audience.
• Our idea is aimed at working class to middle class, as this
 is the character’s class also.

• This will attract our target audience because they can
 identify with the character.

• This would be because it is important for the audience to
 relate to our character, especially with horrors and
 thrillers.
Ethnicity/nationality.
• We did not aim it at a specific ethic group.


• We did however aim it at Western parts of the world as
 they’d be able to relate to it more.
Lifestyle and Hobbies.
• Lifestyle: The movie itself is quite slow pace but this
  doesn’t take away from it’s excitement.
• Therefore our target audience would be people who
  lead an active life and enjoy trills and sitting on the
  edge of their seat whilst watching a movie.
• The mystery and enigma throughout our film will appeal
  to those who are adventurous which is our target
  audience.

• Hobbies: Those who seek thrills and adrenaline.
• Perhaps people who enjoy going to theme parks
  and on roller coasters.
How They Relate to Our Idea.
• The Idea:
• Our target audience will be interested in our idea because
  it is thrilling and exciting and creates mystery (the history
  behind the house and the ghost).
• This will intrigue our audience, because they will want to
  find out more as only pieces of information are revealed in
  the opening sequence through the character’s blog.




• The unexplained paranormal events
  that take place will interest people
  who regularly watch thrillers.
The Form.
• Form:
• We used very creepy slow tension building music in some parts then
 fast pace dramatic music to create excitement and lead to a climax.

• This will interest our audience because the people we are aiming our
 film at thrill seekers.

• We also want to use quick cutaways to create excitement and build
 up tension for the audience. E.g. Hand-held camera to real camera.

• However will we also used smooth camera movements to build up
 tension which lead up to the climax at the end.

• This will attract our target audience as it creates excitement which
 will appeal to regular thrill seekers.
•The camera
shots build
tensions which
leads up to a
climax.
Conventions.
• Conventions: We are targeting our film at an audience
  who regularly watch horrors and thrillers with conventions
  such as terror and supernatural encounters.
• We will intrigue people who enjoy being frightened by
  films.
• We will include ghosts and spirits in order to attract an
  audience who are interested in supernatural happenings
  and life after death. (Ghost girl).
• We want to satisfy their interest in paranormal activities by
  including spirits and weird unexplained events such as the
  TV switching on by itself.
BBFC & Rating.
     We looked at the various ratings and the guidelines that came with those
     ratings, and decided that are opening sequence was certainly a 15.
     Here is why we ruled out the other ratings:

 BBFC Rating                                               Reason
U                       Our film idea has more than mild violence in it, and there is more than a
                        significant threat.
PG                      It isn’t suitable for family viewing, as it has more than mild-moderate violence
                        in it, and would scare the younger viewers a considerable amount.

12                      It is inappropriate for 12 year olds, as the content in our film idea is quite
                        scary, and we have a considerable amount of violence in the planned film
                        idea.

12A                     We won’t limit the eventual violence seen on screen, and the effects of blood
                        and gore are seen on screen.
15                      We have occasional sadistic violence in the entire film, and the violence is
                        shown on screen. Additionally, we would overlap between horror, violence
                        and language and this makes our film appropriate for this classification.

18                      Our film idea certainly isn’t a 18, as we don’t have sexually explicit material,
                        and although violence is shown, it isn’t gory violence.
• Question five.
Audience Feedback Questions:



What do you think the genre
is? Why do you think it is
that type of genre?
Audience Feedback Questions:



 What are the general things
 you liked?
Audience Feedback Questions:



What are some things that
you didn’t like or thought
could be improved?
Audience Feedback Questions:




What did you think about the
story? Was it clear?
Audience Feedback Questions:
What did you think about the
character?

What do you think about how she
was represented?

Was character choice effective? –
How and why?
Audience Feedback Questions:

What did you think about the
costume and props?

Were they effective? How
and why?
Audience Feedback Questions:

What did you think about the
film making and camera
shots?

Were they effective? – How
and why?
Audience Feedback Questions:

What did you think about the
titles and credits?

Were they effective? – How
and why?
Audience Feedback Questions:

What did you think about the
sounds and music?

Were they effective? How
and why?
Audience Feedback Questions:

Did the opening sequence
engage you to want to watch
the rest of the film?

If yes, why?
If no, why?
Audience Feedback Questions:




      Any other comments?
• Question six.
Technologies We Used.
Name          Image
Sony HD
camera
iMovie

Mac


Garage band


Gmail


Blogger

Television
• Question seven.
Targets to Improve
 • We did not pay close attention to continuity.




            The computer is on in one shot and
                  then off in the other.
Targets to Improve

    Computers are on.   Computer are off.
Targets toenough footage, so didn’t film
2. We didn’t shoot Improve
   Joanne actually leaving the room. – You can still
   see her in the final screen grab.
Feedback For Our Fourth Opening
          Sequence


                     •We scared our
                    target audience –
                      which was our
                        main aim!
Teacher Assessment – Draft Four Opening
              Sequence
Peer Assessment Of Draft Four.
Self Assessment Of Draft Four.
Audience Feedback.
It was obvious from our audience feedback that not
everyone understood the use of the blog.

This was one response to the use of the blog…
Feedback Of Our Final Opening
         Sequence


                              •All of our
                           audience feedback
                            was very positive
                           and many enjoyed
                              our opening
                               sequence.

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Evaluation powerpoint

  • 1. EVALUATION. Exam numbers: Abigail Edwards – 6091 Gledis Dedaj – 6085 Joanne Aroda – 6040 Vera Osei – 6270
  • 2. Storyboard of our final draft
  • 3. .
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  • 9. Convention Explanation Use/Develop/ Challenge Our character is haunted Using – We used this as by a ghost in her home. we made an opening sequence about Ghosts/Spirits possession which is quite a typical feature. Mysterious things keep Using –We used this on happening to the convention by including character, and as she mystery throughout the becomes aware of this, plot. Mystery these happenings get worse. At the end of film, our Developing – We character is fully developed this because possessed. But during our character is the opening sequence, possessed slowly and is Possession the character has aware of her numerous close possession. encounters with the ghost.
  • 10. Challenging Conventions. • We challenged the usual stereotypical characters normally used in thriller opening sequences. • This is normally a dumb bimbo type character who tends to be quite clueless which is the opposite of our character. • We challenged the form by breaking the linear narrative by having a flashback in the beginning.
  • 11. Inspirational Films. • An inspirational film to us was The Ring, and this was because of the lighting used in the film, as it remained consistent and made the film creepy. • This inspired us to use a similar effect in the final draft of our opening sequence.
  • 12. Inspirational Films. • Another inspirational film was The Haunting In Connecticut, and the inspiration we took from this was the use of slamming doors. • It was also inspiring to see a film set in a haunted building, and this stimulated us to do the same.
  • 13. Inspirational Films. • Paranormal Activities. • The idea of characters documenting their own experiences was motivating for us all, as it makes the paranormal activities experienced by the character even more scary.
  • 14. How Our Inspirational Films Challenge Forms. • The most obvious film that challenges forms is paranormal activity. This film completely challenged traditional forms, as the characters documented their entire experience, and you almost lived through it with them as you can see exactly what they can see.
  • 15. How We Challenge Forms. • We challenge forms through the documentation of our paranormal events. Additionally, throughout our entire planned film, our character would be aware that she is being possessed, and we think that this completely defies how thrillers are usually made. Drew documenting her experiences and the outward manifestations in her home.
  • 16. Similarities & Differences Between Our Film and Real Films (Forms) Similarities Differences The Film Paranormal Activity • Being aware of • Our character doesn’t possession try to seek help from • Documenting own those specialising in the experiences of paranormal paranormal activity. The Ring • The lighting with our • The character types in opening sequence is The Ring are different to quite similar and has the character types that that blue consistent we use, and the ghost is tinge to make it cold roughly the same age looking and sterile. as the character, not younger.
  • 17. Typical Conventions Of Thrillers – U/D/C Convention Use/Develop/ Challenge/Not used Ghosts/Spirits It all about the ghosts paranormal activity inside our character’s home. Mystery We develop mystery, because its never clear why the ghost has chosen our character to possess. Obsession Revenge We use this, as our ghost is seeking revenge for an injustice – this is quite typical in thrillers, where an character is seeking revenge (e.g. In Eye For An Eye) Investigation We develop investigation, as our character does a lot of research into what is happening to her as it happens. Mind Games
  • 18. Similarities & Differences Between Our Film & Real Films (Conventions) Similarities Differences The Film Stir of Echoes •Central character is • Our character is desperate to try and find possessed. However, in what is actually going on Stir of Echoes, the in his home. character isn’t possessed but becomes •Meets the stereotypical a ‘receiver’ accidentally – curious-character type meaning communicates and fits the conventions with ghosts. of a thriller.
  • 20. Different Stereotypes & Social Groups. Popular Girls Geeks Goths
  • 21. Who Is Being Represented? • We choose to represent typical teenage students of today, who are inquisitive and curious about everything • This is perfect for us as it enables us to show a vulnerable character, and to then emphasise her transformation during the film as she grows in her curiosity to find out what is happening to her in her home.
  • 22. Our Character vs. Stereotypical Geek Geek glasses Simplistic clothing
  • 23. How Our Target Audience Can Relate. • Will relate to our character and our portrayal of the stereotypical geek, because of: • 1) Her age 2) Blog she uses to document her information. • Everyone is exposed to social media!
  • 25. Media Institutions We Looked At.
  • 26. Film Distribution – Our Research. • We made numerous PowerPoint's looking at the various distribution companies, which included information about their budgets for films and where they mainly distribute their films to.
  • 27. Our Research. We all had our favourite option for a distribution company, and we nearly chose Columbia as our distributor as they make many excellent films, such as The Grudge 2...
  • 28. Our Research. • Lionsgate appealed to us because they worked with Film 4, a company we briefly looked at, and they have made successful thrillers. • Whilst looking at them, we found that... Lionsgate Entertainment own Mandate Pictures who own Ghost House Pictures!
  • 29. Ghost House Pictures. • The types of films they release: • The Grudge Genre = Horror/Mystery • The Grudge 2 Genre = Horror • The Messenger Genre = Drama/Horror/Thriller • Boogeyman Genre = Drama/Horror/Mystery
  • 30. Ghost House Pictures • The type of films they release are like the ones that we wish to release, as our film idea is a Thriller with certain qualities of a Horror. • We also looked at the budgets of the films that they make, which also helped us chose them as our distributors.
  • 33. Age of Our Target Audience. • Aimed at 15+, because the main character in the film is a teenager and audiences tend to enjoy being able to relate to the characters. • This sense of familiarity with the characters will appeal to our target audience and draw them to our film. • Aspects like the blog in our opening sequence, helps attract our target audience as this is something many young people use and are familiar with.
  • 34. Age of Our Target Audience. • The fast pace action in the film wont appeal to someone of an older generation who is not as active as a younger person.
  • 35. Gender of Our Target Audience. • We are not aiming our film idea at a specific gender. • This is because our film idea is appealing to both genders as our character is not based on specific stereotypes of a gender.
  • 36. Location. • We decided to set the opening sequence inside a bedroom. • Our reason for doing this was so that we could use typical teenage surroundings in order to appeal to our young target audience. . Art-deco . Posters . TV . CDs
  • 37. Social Class of Our Target Audience. • Our idea is aimed at working class to middle class, as this is the character’s class also. • This will attract our target audience because they can identify with the character. • This would be because it is important for the audience to relate to our character, especially with horrors and thrillers.
  • 38. Ethnicity/nationality. • We did not aim it at a specific ethic group. • We did however aim it at Western parts of the world as they’d be able to relate to it more.
  • 39. Lifestyle and Hobbies. • Lifestyle: The movie itself is quite slow pace but this doesn’t take away from it’s excitement. • Therefore our target audience would be people who lead an active life and enjoy trills and sitting on the edge of their seat whilst watching a movie. • The mystery and enigma throughout our film will appeal to those who are adventurous which is our target audience. • Hobbies: Those who seek thrills and adrenaline. • Perhaps people who enjoy going to theme parks and on roller coasters.
  • 40. How They Relate to Our Idea. • The Idea: • Our target audience will be interested in our idea because it is thrilling and exciting and creates mystery (the history behind the house and the ghost). • This will intrigue our audience, because they will want to find out more as only pieces of information are revealed in the opening sequence through the character’s blog. • The unexplained paranormal events that take place will interest people who regularly watch thrillers.
  • 41. The Form. • Form: • We used very creepy slow tension building music in some parts then fast pace dramatic music to create excitement and lead to a climax. • This will interest our audience because the people we are aiming our film at thrill seekers. • We also want to use quick cutaways to create excitement and build up tension for the audience. E.g. Hand-held camera to real camera. • However will we also used smooth camera movements to build up tension which lead up to the climax at the end. • This will attract our target audience as it creates excitement which will appeal to regular thrill seekers.
  • 42.
  • 43. •The camera shots build tensions which leads up to a climax.
  • 44. Conventions. • Conventions: We are targeting our film at an audience who regularly watch horrors and thrillers with conventions such as terror and supernatural encounters. • We will intrigue people who enjoy being frightened by films. • We will include ghosts and spirits in order to attract an audience who are interested in supernatural happenings and life after death. (Ghost girl). • We want to satisfy their interest in paranormal activities by including spirits and weird unexplained events such as the TV switching on by itself.
  • 45. BBFC & Rating. We looked at the various ratings and the guidelines that came with those ratings, and decided that are opening sequence was certainly a 15. Here is why we ruled out the other ratings: BBFC Rating Reason U Our film idea has more than mild violence in it, and there is more than a significant threat. PG It isn’t suitable for family viewing, as it has more than mild-moderate violence in it, and would scare the younger viewers a considerable amount. 12 It is inappropriate for 12 year olds, as the content in our film idea is quite scary, and we have a considerable amount of violence in the planned film idea. 12A We won’t limit the eventual violence seen on screen, and the effects of blood and gore are seen on screen. 15 We have occasional sadistic violence in the entire film, and the violence is shown on screen. Additionally, we would overlap between horror, violence and language and this makes our film appropriate for this classification. 18 Our film idea certainly isn’t a 18, as we don’t have sexually explicit material, and although violence is shown, it isn’t gory violence.
  • 47. Audience Feedback Questions: What do you think the genre is? Why do you think it is that type of genre?
  • 48. Audience Feedback Questions: What are the general things you liked?
  • 49. Audience Feedback Questions: What are some things that you didn’t like or thought could be improved?
  • 50. Audience Feedback Questions: What did you think about the story? Was it clear?
  • 51. Audience Feedback Questions: What did you think about the character? What do you think about how she was represented? Was character choice effective? – How and why?
  • 52. Audience Feedback Questions: What did you think about the costume and props? Were they effective? How and why?
  • 53. Audience Feedback Questions: What did you think about the film making and camera shots? Were they effective? – How and why?
  • 54. Audience Feedback Questions: What did you think about the titles and credits? Were they effective? – How and why?
  • 55. Audience Feedback Questions: What did you think about the sounds and music? Were they effective? How and why?
  • 56. Audience Feedback Questions: Did the opening sequence engage you to want to watch the rest of the film? If yes, why? If no, why?
  • 57. Audience Feedback Questions: Any other comments?
  • 59. Technologies We Used. Name Image Sony HD camera iMovie Mac Garage band Gmail Blogger Television
  • 61.
  • 62. Targets to Improve • We did not pay close attention to continuity. The computer is on in one shot and then off in the other.
  • 63. Targets to Improve Computers are on. Computer are off.
  • 64. Targets toenough footage, so didn’t film 2. We didn’t shoot Improve Joanne actually leaving the room. – You can still see her in the final screen grab.
  • 65.
  • 66.
  • 67.
  • 68.
  • 69. Feedback For Our Fourth Opening Sequence •We scared our target audience – which was our main aim!
  • 70. Teacher Assessment – Draft Four Opening Sequence
  • 71. Peer Assessment Of Draft Four.
  • 72. Self Assessment Of Draft Four.
  • 73.
  • 74. Audience Feedback. It was obvious from our audience feedback that not everyone understood the use of the blog. This was one response to the use of the blog…
  • 75. Feedback Of Our Final Opening Sequence •All of our audience feedback was very positive and many enjoyed our opening sequence.