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Maximizing yoursocial media job searchBy Yasheaka Oakley,    YOakleyPR.com
About Yasheaka Cheyney University, 2011    B.A. in Communication Arts       Concentration in Public        Relations   ...
1.The What2.The Who3.The Why
“I like to say that Twitter islike a bar, Facebook is your living room, and LinkedIn   is the local chamber of          co...
LinkedIn is the fastest growingsocial network for professionally-      minded    individuals
LinkedIn is NOT… Your Facebook “Living Room”   500 pictures of    your girls    getting ready    for the club           ...
LinkedIn can be one of the mostvaluable weaponsin your job-search   or networking       arsenal
A First Impression in 3 Points
Get Over that Hurdle Professional Representation  Profile photo should be an official   head shot or a “good” photo of y...
Get Over That Hurdle No Aliases      QueenBee OhSoBeautiful is not your       name Customize your headline to grab atte...
A digital business card or resume that can help get your foot in the door to any Fortune500 company
Why Do You Need It?Executives from every 2011 Fortune 500 company are members of LinkedInLinkedIn’s corporate hiring sol...
What You Need to Know 41 % of the class of 2011                  41% used social     59%media in their  job search        ...
1:5 Employers Use Social                 1 in every 5               companies that              use social media          ...
Get Ahead Accounts that are 100% complete are 40 times more likely to get found in a LinkedIn recruiter search Finishing...
LinkedIn Checklist               1.    A Profile Photo               2.    A Current Position               3.    2-3 Past...
“Focus on developing aquality network that canactually help you achieve       your goals.”        - Patrice-Anne Rutledge,...
Carefully Build Your NetworkWhat’s your purpose?  Swiftly grow your network size  Build a strong referral network  Dev...
Grow Your Network Use your connections to get introduced to  hiring managers and employees at your  target company Engag...
Step Your Game Up 95% of Human Resource Managers use LinkedIn during their recruitment process                - Society f...
Link Your Profile to Build a Network Include your LinkedIn  URL on your …   Blog   Website   Industry Resume   Email ...
Skill Endorsements Do you have any areas of expertise? Add up to 50 skills to your profile Users can now endorse your s...
LinkedIn Recommendations Who should you ask?    Former managers, intern supervisors    Colleagues and professors    Co...
Did You Know? LinkedIn App for      You can join up  Smartphones           to 50 Groups Custom Profile           Unive...
LinkedIn Freebies LinkedIn Resume       FREE ebook via Converter              WindMill                        Networking...
Connect With Me NowLinkedIn: http://LinkedIn.com/in/YOakley  Newsletter: http://eepurl.com/oD_-T          Twitter: @YOakle...
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Using LinkedIn to Get Ahead

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Maximize your social media job search by using LinkedIn to stand out amongst the competition.

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Using LinkedIn to Get Ahead

  1. Maximizing yoursocial media job searchBy Yasheaka Oakley, YOakleyPR.com
  2. About Yasheaka Cheyney University, 2011  B.A. in Communication Arts  Concentration in Public Relations  Minor in Graphic Design Kent State University, 2014  M.A. in Journalism & Mass Communications  Concentration in Public Relations
  3. 1.The What2.The Who3.The Why
  4. “I like to say that Twitter islike a bar, Facebook is your living room, and LinkedIn is the local chamber of commerce.” - BSStoltz
  5. LinkedIn is the fastest growingsocial network for professionally- minded individuals
  6. LinkedIn is NOT… Your Facebook “Living Room”  500 pictures of your girls getting ready for the club  The Twitter “Bar”  Aliases and  Tweet your every thought Nicknames
  7. LinkedIn can be one of the mostvaluable weaponsin your job-search or networking arsenal
  8. A First Impression in 3 Points
  9. Get Over that Hurdle Professional Representation  Profile photo should be an official head shot or a “good” photo of you in business casual attire  Leave the sunglasses, red cups, and cute poses in the “living room” i.e. Facebook
  10. Get Over That Hurdle No Aliases  QueenBee OhSoBeautiful is not your name Customize your headline to grab attention i.e. “Student” or “Bachelor of Arts Candidate” at Cheyney University
  11. A digital business card or resume that can help get your foot in the door to any Fortune500 company
  12. Why Do You Need It?Executives from every 2011 Fortune 500 company are members of LinkedInLinkedIn’s corporate hiring solutions are used by 82 of the Fortune 100 companies
  13. What You Need to Know 41 % of the class of 2011 41% used social 59%media in their job search Social Media Traditional
  14. 1:5 Employers Use Social 1 in every 5 companies that use social media for recruitment purposes say they use LinkedIn - Job Searching with Social Media for Dummies
  15. Get Ahead Accounts that are 100% complete are 40 times more likely to get found in a LinkedIn recruiter search Finishing your profile takes some time, but it is mandatory for success
  16. LinkedIn Checklist 1. A Profile Photo 2. A Current Position 3. 2-3 Past Positions 4. Profile Summary 5. Education 6. Special Skills 7. A Professional Reference
  17. “Focus on developing aquality network that canactually help you achieve your goals.” - Patrice-Anne Rutledge, author of Using LinkedIn
  18. Carefully Build Your NetworkWhat’s your purpose?  Swiftly grow your network size  Build a strong referral network  Develop a BIG network, but sacrifice relationships
  19. Grow Your Network Use your connections to get introduced to hiring managers and employees at your target company Engage with other LinkedIn users with similar interests in Group discussions Job Search shows any connections you have working at the company that posted the job
  20. Step Your Game Up 95% of Human Resource Managers use LinkedIn during their recruitment process - Society for Human Resource Management People with more than 20 connections are 34 times more likely to be approached with a job opportunity than users with less than five connections
  21. Link Your Profile to Build a Network Include your LinkedIn URL on your …  Blog  Website  Industry Resume  Email Signature  Business Cards  Social Networks
  22. Skill Endorsements Do you have any areas of expertise? Add up to 50 skills to your profile Users can now endorse your skills by giving you a +1
  23. LinkedIn Recommendations Who should you ask?  Former managers, intern supervisors  Colleagues and professors  Co-workers and fellow members of student organizations / fraternity / sorority Benefits of Recommendations  Clearly displays your professional strengths and skills as they relate to each position  Can replace physical “Letters of Reference”
  24. Did You Know? LinkedIn App for  You can join up Smartphones to 50 Groups Custom Profile  University Link Alumni  Only 11% of job  Professional seekers include a Organizations social media link  Industry on their resume  Interest
  25. LinkedIn Freebies LinkedIn Resume  FREE ebook via Converter WindMill Networking  Easily turn your LinkedIn profile  30 Minutes to into a paper Maximizing resume LinkedIn by Neal Schafferhttp://bit.ly/P6Ut8n http://bit.ly/QHrwPv
  26. Connect With Me NowLinkedIn: http://LinkedIn.com/in/YOakley Newsletter: http://eepurl.com/oD_-T Twitter: @YOakleyPR

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