This document provides directions for a marketing plan presentation on an advanced nursing practice role for Florida National University. Students must create a 7-10 slide PowerPoint presentation that: 1) Describes the history, education/certification requirements, and major functions of an advanced nursing practice role (NP, nurse executive, or nurse educator). 2) Develops a marketing plan addressing the 4Ps (Product, Price, Place, Promotion) to demonstrate value to the healthcare team. 3) Investigates two core competencies from Hamric's model (e.g. direct practice, leadership, evidence-based practice) and how they advance healthcare. 4) Follows APA formatting guidelines and includes

1. Florida National University: Advance Nursing Role Presentation
Florida National University: Advance Nursing Role Presentation ON Florida National
University: Advance Nursing Role PresentationMinimum 7 slides with notes (cover or
reference page not included)APA norms?? It will be verified by Turnitin and
SafeAssign??References not older than 5 years_________________________________Marketing
PlanMSN-prepared nurses must be prepared to market themselves to others so that the key
characteristics and contributions of their expertise and the role are recognized and valued
in the healthcare environment. The purpose of this assignment is to develop a marketing
plan for your chosen advanced nursing practice role. As you prepare this marketing plan,
develop this presentation as if you were explaining the advanced nursing practice role to a
potential employer who may be unfamiliar with the role. You will educate your audience on
the value you bring to the healthcare team. This assignment will be prepared as a 7-10 slide
PowerPoint presentation meeting the following criteria. Florida National University:
Advance Nursing Role PresentationDirections:Examine the advanced nursing practice role
for which you are being prepared (NP, Executive Leader, or Nurse Educator) and briefly
describe the role including the history of the role, education and certification, and major
functions of this role.Create a marketing plan to your value to the healthcare team. You
will need to look at the literature beyond nursing. Address each of the 4Ps to market your
advanced nursing practice role.Investigate at least two of the Central and Core
Competencies (i.e., Direct Clinical Practice, Guidance and Coaching, Consultation, Evidence-
based Practice, Leadership, Collaboration, Ethical Decision Making) described in Hamric’s
Integrative Model of Advanced Practice Nursing and how these competencies can influence
and advance healthcare.Your presentation must be presented in a single PowerPoint
presentation. The presentation must be 7 with notes n length, not including the title and
reference list slides. The presentation must use proper APA formatting as directed in the
APA Publication Manual, 6th edition formatting, including title slide and reference list with
properly formatted citations in the body of the presentation. Florida National University:
Advance Nursing Role PresentationAssignment Requirements:Before finalizing your work,
you should:be sure to read the Assignment description carefully (as displayed
above);consult the Grading Rubric (under the Course Resources) to make sure you have
included everything necessary; andutilize spelling and grammar check to minimize
errors.Your writing Assignment should:follow the conventions of Standard English (correct
grammar, punctuation, etc.);be well ordered, logical, and unified, as well as original and
insightful;display superior content, organization, style, and mechanics; anduse APA 6th

2. edition format.Please see the Writing Center located in the student portal for assistance
with writing, APA, and online communication.For assistance with PowerPoint audio, please
visit Microsoft Suppor