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12 Successful Founders Share
their Entrepreneurial Wisdom
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
When	
  you've	
  formulated	
  a	
  new	
  business	
  idea	
  in	
  your	
  head,	
  where	
  do	
  
you	
  go	
  for	
  advice	
  on	
  how	
  to	
  make	
  your	
  dream	
  a	
  reality?	
  	
  
Your	
  parents?	
  Best	
  friend?	
  Google?	
  	
  
It's	
  better	
  to	
  take	
  your	
  advice	
  from	
  experts	
  instead.	
  	
  
(No	
  offense,	
  Mom.)	
  
We	
  asked	
  business	
  founders	
  
and	
  CEOs	
  to	
  share	
  their	
  best	
  
piece	
  of	
  advice	
  for	
  new	
  
entrepreneurs.
Read	
  on	
  to	
  see	
  what	
  they	
  had	
  to	
  say	
  	
  
➔➔
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
  The	
  only	
  thing	
  that	
  will	
  get	
  you	
  through	
  the	
  tough	
  
times	
   of	
   being	
   an	
   entrepreneur	
   —	
   and	
   there	
   will	
   be	
  
many	
  of	
  those	
  —	
  is	
  being	
  very	
  singular	
  and	
  passionate	
  
about	
   what	
   you	
   are	
   doing.	
   If	
   you're	
   not,	
   if	
   you're	
  
chasing	
   money	
   or	
   anything	
   else,	
   then	
   the	
   highs	
   and	
  
lows	
  of	
  startup	
  life	
  will	
  absolutely	
  wear	
  you	
  out.	
  	
  
Andrew	
  Filev	
  
Founder/CEO	
  
Wrike
On	
  always	
  following	
  your	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
“
”
passion
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  growing	
  your	
  business	
  —	
  slowly
	
   Ideas	
   and	
   businesses	
   are	
   not	
   created	
   overnight.	
   Things	
   will	
   tend	
   to	
   take	
  
longer	
   than	
   expected,	
   whether	
   that	
   is	
   fundraising,	
   product	
   development	
   cycles,	
  
customer	
  acquisition,	
  etc…	
  
In	
   Silicon	
   Valley,	
   this	
   is	
   tough,	
   because	
   the	
   whole	
   culture	
   here	
   is	
   built	
   around	
   a	
  
short-­‐term	
  focus	
  of	
  how	
  quickly	
  you	
  can	
  grow.	
  Survive	
  another	
  day	
  and	
  keep	
  at	
  it.	
  
Those	
  who	
  have	
  patience	
  and	
  resilience	
  will	
  eventually	
  find	
  success.	
  	
  	
  
	
   	
   	
   	
   	
   	
   	
   	
   	
   Jonathan	
  Tang	
  
Founder/CEO	
  	
  
Vastrm
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  embracing	
  new,	
  different	
  ideas
	
   Keep	
   a	
   nimble	
   mind.	
   It's	
   good	
   that	
   you	
  
want	
   to	
   stick	
   to	
   your	
   vision,	
   after	
   all	
   it's	
   your	
  
baby,	
  but	
  things	
  change	
  along	
  the	
  way.	
  Don't	
  be	
  
afraid	
  to	
  embrace	
  change	
  and	
  mix	
  things	
  up.	
  
Brad	
  Zomick	
  	
  
Co-­‐founder/Senior	
  Director	
  of	
  Content	
  
SkilledUp
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  talking	
  to	
  your	
  customers
	
   If	
   you	
   haven’t	
   spent	
   at	
   least	
  
as	
   much	
   time	
   talking	
   to	
   your	
  
customers	
   as	
   you	
   have	
   building	
  
your	
  prototype,	
  stop	
  and	
  go	
  have	
  
as	
   many	
   conversations	
   as	
   you	
  
possibly	
  can.	
  	
  
You’ll	
   get	
   more	
   game-­‐changing	
  
insights	
   about	
   your	
   product,	
  
messaging,	
   positioning	
   and	
   sales	
  
strategy	
  than	
  you	
  could	
  ever	
  learn	
  
from	
  reading	
  business	
  books.	
  
Alex	
  Turnbull	
  	
  
Founder/CEO	
  	
  
Groove
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  carefully	
  accepting	
  and	
  incorporating	
  feedback
	
   Be	
   careful	
   who	
   you	
   choose	
   to	
  
listen	
   to.	
   Too	
   much	
   of	
   the	
   wrong	
  
feedback	
   and	
   ideas	
   can	
   choke	
   your	
  
creativity	
  and	
  your	
  beliefs.	
  Does	
  the	
  
person	
   giving	
   you	
   feedback	
   share	
  
your	
   lens?	
   Do	
   they	
   fit	
   your	
   target	
  
persona?	
  
Nick	
  Kellet	
  
Co-­‐founder	
  
Listly
“
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
Click Here for Even More Entrepreneurship Advice >
”
  Never,	
   ever,	
   settle	
   on	
   a	
   co-­‐founder.	
   If	
  
it's	
   not	
   right,	
   take	
   a	
   pause.	
   Even	
   if	
   you	
  
have	
   to	
   drop	
   the	
   project	
   entirely	
   for	
   a	
  
while.	
  Even	
  if	
  you	
  fall	
  far	
  behind.	
  Because	
  
a	
  great	
  co-­‐founder	
  will	
  just	
  take	
  you	
  to	
  so	
  
many	
  amazing	
  places,	
  so	
  much	
  faster.	
  
Jason	
  Lemkin,	
  	
  
Co-­‐Founder/CEO	
  	
  
Echosign	
  and	
  SaaStr
On	
  finding	
  your	
  “other	
  half”
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
  Build	
  a	
  team	
  of	
  people	
  that	
  aspire.	
  
You	
   don’t	
   want	
   the	
   person	
   who	
   is	
   the	
  
best	
   in	
   the	
   field,	
   you	
   want	
   the	
   person	
  
who	
   desperately	
   wants	
   to	
   be	
   that	
  
person.	
  
Jessica	
  Jessup	
  
Co-­‐founder	
  
Giftovus
On	
  hiring	
  a	
  great	
  team
”
“
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
  Your	
  employees	
  are	
  your	
  most	
  valuable	
  asset.	
  	
  
Even	
  more	
  important	
  than	
  your	
  first	
  funding	
  round	
  or	
  your	
  attempts	
  at	
  going	
  viral.	
  You	
  
must	
  focus	
  on	
  creating	
  a	
  work	
  environment	
  that	
  is	
  empowering,	
  flexible	
  and	
  
enjoyable.	
  Also	
  focus	
  on	
  hiring	
  people	
  much	
  smarter	
  than	
  you	
  —	
  if	
  you’re	
  not,	
  you’ve	
  
got	
  it	
  all	
  wrong.	
  
Clayton	
  Dean	
  
Co-­‐Founder/Managing	
  Director	
  
Circa	
  Interactive
On	
  nurturing	
  your	
  company	
  culture
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
  Read,	
  learn,	
  and	
  read	
  some	
  more!	
  The	
  amount	
  of	
  information	
  
that	
  can	
  be	
  found	
  on	
  the	
  web	
  is	
  incredible.	
  And	
  don't	
  forget	
  	
  
about	
  books	
  —	
  How	
  to	
  Win	
  Friends	
  and	
  Influence	
  	
  
People,	
  Lincoln	
  on	
  Leadership,	
  and	
  The	
  Big	
  	
  
Leap	
  are	
  great	
  places	
  to	
  start.	
  Start	
  	
  
rounding	
  out	
  your	
  hard	
  edges	
  so	
  	
  
that	
  you	
  can	
  make	
  yourself	
  	
  
easier	
  to	
  work	
  with.	
  
Arsham	
  Mirshah	
  &	
  Chris	
  Mechanic	
  
	
  Co-­‐founders	
  
WebMechanix
On	
  being	
  a	
  better	
  leader
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  growing	
  leaders
“
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
”
	
   The	
   secret	
   of	
   leadership	
   is	
   to	
   create	
  
more	
   leaders.	
   You	
   do	
   that	
   by	
   giving	
   up	
  
responsibility	
   and	
   [letting]	
   the	
   other	
  
person	
   fail	
   on	
   their	
   own.	
   We	
   never	
   learn	
  
from	
   others'	
   teachings,	
   we	
   learn	
   from	
   our	
  
experiences.	
   Let	
   your	
   managers/leaders	
  
grow	
  the	
  same	
  way.	
  
Annkur	
  P.	
  Agarwal	
  	
  
Founder	
  
PriceBaba.com
On	
  failure	
  and	
  success	
   Act	
  more.	
  Think	
  less.	
  	
  
I	
   believe	
   that	
   many	
   entrepreneurs	
   can	
   suffer	
   from	
   “analysis	
  
paralysis”	
   and	
   overthink	
   themselves	
   to	
   inaction,	
   which	
   lets	
  
valuable	
  opportunities	
  slip	
  through	
  their	
  fingers.	
  I	
  encourage	
  
my	
   employees	
   to	
   be	
   proactive	
   in	
   their	
   roles	
   and	
   learn	
   from	
  
their	
   experiences	
   —	
   good	
   and	
   bad.	
   Failure	
   isn’t	
   a	
   negative,	
  
as	
  long	
  as	
  you	
  learn	
  from	
  what	
  you	
  did!	
  
Rob	
  Bellenfant	
  
Founder/CEO	
  
TechnologyAdvice
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
On	
  the	
  mental	
  hardships	
  
of	
  being	
  a	
  founder
	
   There's	
  nothing	
  better	
  than	
  starting	
  your	
  own	
  business	
  but	
  
you	
  have	
  to	
  be	
  OK	
  with	
  the	
  ups	
  and	
  downs.	
  You	
  are	
  going	
  to	
  
have	
  higher	
  highs	
  and	
  lower	
  lows	
  than	
  you've	
  ever	
  had	
  before.	
  
From	
  an	
  emotional	
  standpoint,	
  you	
  need	
  to	
  be	
  ok	
  with	
  this.	
  But	
  
in	
  the	
  end	
  I'd	
  advise	
  "just	
  do	
  it."	
  
Will	
  von	
  Bernuth	
  
Co-­‐founder	
  
Block	
  Island	
  Organics
“
”
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
Want	
  to	
  hear	
  more	
  from	
  startup	
  	
  
founders	
  around	
  the	
  world?
Visit	
  the	
  Wrike	
  blog	
  to	
  read	
  advice	
  from	
  all	
  
30	
  founders	
  who	
  their	
  business	
  tips.	
  
wrike.com/blog
Wrike.com	
  	
  Where	
  Work	
  Gets	
  Done.	
  
Click Here For More Entrepreneurship Advice
https://www.wrike.com
Links	
  to	
  image	
  credits,	
  by	
  slide:	
  
Slide	
  1.	
  http://www.freepik.com/free-­‐vector/education-­‐infography_763892.htm	
  
Slide	
  2.	
  http://www.istockphoto.com/	
  	
  
Slide	
  3.	
  http://www.freepik.com/free-­‐vector/blood-­‐donation_763771.htm	
  	
  
Slide	
  4.	
  http://www.freepik.com/free-­‐vector/city-­‐sewerage_763996.htm	
  
Slide	
  5.	
  http://www.freepik.com/free-­‐vector/idea-­‐man-­‐vector-­‐design_718375.htm	
  
Slide	
  6.	
  http://www.freepik.com/free-­‐vector/evaluating-­‐a-­‐business-­‐idea-­‐vector_758729.htm	
  
Slide	
  7.	
  http://www.freepik.com/free-­‐vector/business-­‐meeting-­‐icon_723246.htm	
  
Slide	
  8.	
  http://www.freepik.com/free-­‐vector/creative-­‐team_761451.htm	
  	
  
Slide	
  9.	
  http://www.freepik.com/free-­‐vector/businessman-­‐being-­‐throwing-­‐up-­‐by-­‐his-­‐teamwork_764394.htm	
  	
  
Slide	
  10.	
  http://www.freepik.com/free-­‐vector/fireworks-­‐vector-­‐art_724259.htm	
  	
  
Slide	
  11.	
  http://www.freepik.com/free-­‐vector/education-­‐concept-­‐with-­‐book_761457.htm	
  	
  
Slide	
  12.	
  http://www.freepik.com/free-­‐vector/creative-­‐team_763734.htm	
  	
  
Slide	
  13.	
  http://www.freepik.com/free-­‐vector/team-­‐work-­‐cartoon_756781.htm	
  	
  
Slide	
  14.	
  http://deathtothestockphoto.com/	
  	
  
Slide	
  15.	
  http://www.freepik.com/free-­‐vector/world-­‐travel-­‐vector-­‐free-­‐template_714008.htm	
  	
  
All	
  images	
  found	
  on	
  www.freepik.com	
  designed	
  by	
  FreePik.

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12 Founders Share Their Entrepreneurial Wisdom

  • 1. 12 Successful Founders Share their Entrepreneurial Wisdom Wrike.com    Where  Work  Gets  Done.  
  • 2. When  you've  formulated  a  new  business  idea  in  your  head,  where  do   you  go  for  advice  on  how  to  make  your  dream  a  reality?     Your  parents?  Best  friend?  Google?     It's  better  to  take  your  advice  from  experts  instead.     (No  offense,  Mom.)   We  asked  business  founders   and  CEOs  to  share  their  best   piece  of  advice  for  new   entrepreneurs. Read  on  to  see  what  they  had  to  say     ➔➔ Wrike.com    Where  Work  Gets  Done.  
  • 3.   The  only  thing  that  will  get  you  through  the  tough   times   of   being   an   entrepreneur   —   and   there   will   be   many  of  those  —  is  being  very  singular  and  passionate   about   what   you   are   doing.   If   you're   not,   if   you're   chasing   money   or   anything   else,   then   the   highs   and   lows  of  startup  life  will  absolutely  wear  you  out.     Andrew  Filev   Founder/CEO   Wrike On  always  following  your                     “ ” passion Wrike.com    Where  Work  Gets  Done.  
  • 4. On  growing  your  business  —  slowly   Ideas   and   businesses   are   not   created   overnight.   Things   will   tend   to   take   longer   than   expected,   whether   that   is   fundraising,   product   development   cycles,   customer  acquisition,  etc…   In   Silicon   Valley,   this   is   tough,   because   the   whole   culture   here   is   built   around   a   short-­‐term  focus  of  how  quickly  you  can  grow.  Survive  another  day  and  keep  at  it.   Those  who  have  patience  and  resilience  will  eventually  find  success.                         Jonathan  Tang   Founder/CEO     Vastrm “ ” Wrike.com    Where  Work  Gets  Done.  
  • 5. On  embracing  new,  different  ideas   Keep   a   nimble   mind.   It's   good   that   you   want   to   stick   to   your   vision,   after   all   it's   your   baby,  but  things  change  along  the  way.  Don't  be   afraid  to  embrace  change  and  mix  things  up.   Brad  Zomick     Co-­‐founder/Senior  Director  of  Content   SkilledUp “ ” Wrike.com    Where  Work  Gets  Done.  
  • 6. On  talking  to  your  customers   If   you   haven’t   spent   at   least   as   much   time   talking   to   your   customers   as   you   have   building   your  prototype,  stop  and  go  have   as   many   conversations   as   you   possibly  can.     You’ll   get   more   game-­‐changing   insights   about   your   product,   messaging,   positioning   and   sales   strategy  than  you  could  ever  learn   from  reading  business  books.   Alex  Turnbull     Founder/CEO     Groove “ ” Wrike.com    Where  Work  Gets  Done.  
  • 7. On  carefully  accepting  and  incorporating  feedback   Be   careful   who   you   choose   to   listen   to.   Too   much   of   the   wrong   feedback   and   ideas   can   choke   your   creativity  and  your  beliefs.  Does  the   person   giving   you   feedback   share   your   lens?   Do   they   fit   your   target   persona?   Nick  Kellet   Co-­‐founder   Listly “ Wrike.com    Where  Work  Gets  Done.   Click Here for Even More Entrepreneurship Advice > ”
  • 8.   Never,   ever,   settle   on   a   co-­‐founder.   If   it's   not   right,   take   a   pause.   Even   if   you   have   to   drop   the   project   entirely   for   a   while.  Even  if  you  fall  far  behind.  Because   a  great  co-­‐founder  will  just  take  you  to  so   many  amazing  places,  so  much  faster.   Jason  Lemkin,     Co-­‐Founder/CEO     Echosign  and  SaaStr On  finding  your  “other  half” “ ” Wrike.com    Where  Work  Gets  Done.  
  • 9.   Build  a  team  of  people  that  aspire.   You   don’t   want   the   person   who   is   the   best   in   the   field,   you   want   the   person   who   desperately   wants   to   be   that   person.   Jessica  Jessup   Co-­‐founder   Giftovus On  hiring  a  great  team ” “ Wrike.com    Where  Work  Gets  Done.  
  • 10.   Your  employees  are  your  most  valuable  asset.     Even  more  important  than  your  first  funding  round  or  your  attempts  at  going  viral.  You   must  focus  on  creating  a  work  environment  that  is  empowering,  flexible  and   enjoyable.  Also  focus  on  hiring  people  much  smarter  than  you  —  if  you’re  not,  you’ve   got  it  all  wrong.   Clayton  Dean   Co-­‐Founder/Managing  Director   Circa  Interactive On  nurturing  your  company  culture “ ” Wrike.com    Where  Work  Gets  Done.  
  • 11.   Read,  learn,  and  read  some  more!  The  amount  of  information   that  can  be  found  on  the  web  is  incredible.  And  don't  forget     about  books  —  How  to  Win  Friends  and  Influence     People,  Lincoln  on  Leadership,  and  The  Big     Leap  are  great  places  to  start.  Start     rounding  out  your  hard  edges  so     that  you  can  make  yourself     easier  to  work  with.   Arsham  Mirshah  &  Chris  Mechanic    Co-­‐founders   WebMechanix On  being  a  better  leader “ ” Wrike.com    Where  Work  Gets  Done.  
  • 12. On  growing  leaders “ Wrike.com    Where  Work  Gets  Done.   ”   The   secret   of   leadership   is   to   create   more   leaders.   You   do   that   by   giving   up   responsibility   and   [letting]   the   other   person   fail   on   their   own.   We   never   learn   from   others'   teachings,   we   learn   from   our   experiences.   Let   your   managers/leaders   grow  the  same  way.   Annkur  P.  Agarwal     Founder   PriceBaba.com
  • 13. On  failure  and  success   Act  more.  Think  less.     I   believe   that   many   entrepreneurs   can   suffer   from   “analysis   paralysis”   and   overthink   themselves   to   inaction,   which   lets   valuable  opportunities  slip  through  their  fingers.  I  encourage   my   employees   to   be   proactive   in   their   roles   and   learn   from   their   experiences   —   good   and   bad.   Failure   isn’t   a   negative,   as  long  as  you  learn  from  what  you  did!   Rob  Bellenfant   Founder/CEO   TechnologyAdvice “ ” Wrike.com    Where  Work  Gets  Done.  
  • 14. On  the  mental  hardships   of  being  a  founder   There's  nothing  better  than  starting  your  own  business  but   you  have  to  be  OK  with  the  ups  and  downs.  You  are  going  to   have  higher  highs  and  lower  lows  than  you've  ever  had  before.   From  an  emotional  standpoint,  you  need  to  be  ok  with  this.  But   in  the  end  I'd  advise  "just  do  it."   Will  von  Bernuth   Co-­‐founder   Block  Island  Organics “ ” Wrike.com    Where  Work  Gets  Done.  
  • 15. Want  to  hear  more  from  startup     founders  around  the  world? Visit  the  Wrike  blog  to  read  advice  from  all   30  founders  who  their  business  tips.   wrike.com/blog Wrike.com    Where  Work  Gets  Done.   Click Here For More Entrepreneurship Advice
  • 17. Links  to  image  credits,  by  slide:   Slide  1.  http://www.freepik.com/free-­‐vector/education-­‐infography_763892.htm   Slide  2.  http://www.istockphoto.com/     Slide  3.  http://www.freepik.com/free-­‐vector/blood-­‐donation_763771.htm     Slide  4.  http://www.freepik.com/free-­‐vector/city-­‐sewerage_763996.htm   Slide  5.  http://www.freepik.com/free-­‐vector/idea-­‐man-­‐vector-­‐design_718375.htm   Slide  6.  http://www.freepik.com/free-­‐vector/evaluating-­‐a-­‐business-­‐idea-­‐vector_758729.htm   Slide  7.  http://www.freepik.com/free-­‐vector/business-­‐meeting-­‐icon_723246.htm   Slide  8.  http://www.freepik.com/free-­‐vector/creative-­‐team_761451.htm     Slide  9.  http://www.freepik.com/free-­‐vector/businessman-­‐being-­‐throwing-­‐up-­‐by-­‐his-­‐teamwork_764394.htm     Slide  10.  http://www.freepik.com/free-­‐vector/fireworks-­‐vector-­‐art_724259.htm     Slide  11.  http://www.freepik.com/free-­‐vector/education-­‐concept-­‐with-­‐book_761457.htm     Slide  12.  http://www.freepik.com/free-­‐vector/creative-­‐team_763734.htm     Slide  13.  http://www.freepik.com/free-­‐vector/team-­‐work-­‐cartoon_756781.htm     Slide  14.  http://deathtothestockphoto.com/     Slide  15.  http://www.freepik.com/free-­‐vector/world-­‐travel-­‐vector-­‐free-­‐template_714008.htm     All  images  found  on  www.freepik.com  designed  by  FreePik.

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