The document discusses operations and supply strategy. It defines operations and supply strategy as setting broad policies and plans for using a firm's resources to best support its long-term competitive strategy. It also discusses competitive dimensions, order qualifiers and winners, frameworks for operations and supply strategy, and measures of productivity.

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2. Chapter 2 Operations and Supply Strategy

6. Dealing with Trade-offs For example, if we improve customer service problem solving by cross-training personnel to deal with a wider-range of problems, they may become less efficient at dealing with commonly occurring problems. For example, if we reduce costs by reducing product quality inspections, we might reduce product quality. 2- Cost Quality Delivery Flexibility

8. Operations and Supply Strategy Framework 2-

18. End of Chapter 2 2-