Dr. Andy Williamson gave a workshop on citizen engagement strategies and social media for parliaments. Social media is now more widely used by parliaments than third party media. However, using social media appropriately requires balancing it with traditional engagement methods. The workshop covered understanding audiences, challenges of social media use, and examples of tools for communication, engagement, deliberation and decision making. Emerging trends include richer multi-channel engagement and data, virtual access, more deliberative processes, and new decision making technologies.
2. World e-Parliament Conference 2016 #eParliament
A hands-on session to help parliaments analyze their citizen engagement
strategies. Social media is now more widely used amongst parliaments than
third-party television or radio. Yet the use of social media tools within
parliaments has to be appropriate, and finding the balance with traditional
methods of engagement takes practice and fine-tuning.
Pull in content from wepr, nafw, serbia
6. World e-Parliament Conference 2016 #eParliament
CHALLENGES
Societal adoption of the tools
Distrust and lacking a culture of engagement
Institutional resistance
Political
Procedural
Administrative
Lack of skills
Access to technology
Managing the complexity, avoiding the noise
7. World e-Parliament Conference 2016 #eParliament
UNDERSTANDING YOUR
AUDIENCE
Part of wider public engagement strategy, not just about digital
Who, what, where, when, how
Audience mapping
8.
9. World e-Parliament Conference 2016 #eParliament
THE RIGHT TOOLS
Broad communication: Getting the information out to people
Publishing documents
Open data
Partners (PMOs)
Gathering information: Hearing what people think
Listening
Submissions
Engaging in debate
Bringing people directly into the legislative process
Making decisions
15. World e-Parliament Conference 2016 #eParliament
WHAT’S NEXT
Complex multi-channel
TV, Web, Social
Richer data
More of it
Better linking of parliamentary data and with external data sets
Virtual chambers
Access from anywhere
Deliberate process
Getting people more involved
Decision making – liquid democracy and blockchain
Extending the mandate of representation
