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We Are Social @wearesocialsg • Digital, Social & Mobile in 2015

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We Are Social @wearesocialsg • 29
TIME SPENT ON SOCIAL MEDIA
JAN
2015
• Source: GlobalWebIndex, Q4 2014. Based on a survey of internet users aged 16-64. Averages based solely on people who use social media.
AVERAGE NUMBER OF HOURS THAT SOCIAL MEDIA USERS SPEND USING SOCIAL MEDIA EACH DAY
4.3!
4.3!
3.9!
3.8!
3.8!
3.6!
3.5!
3.2!
3.1!
3.0!
2.9!
2.9!
2.7!
2.6!
2.5!
2.5!
2.5!
2.4!
2.2!
2.1!
2.1!
2.1!
2.1!
2.0!
1.9!
1.9!
1.8!
1.7!
1.3!
0.7!
ARGENTINA
PHILIPPINES
MEXICO
BRAZIL
THAILAND
UAE
MALAYSIA
SOUTHAFRICA
VIETNAM
SAUDIARABIA
TURKEY
INDONESIA
USA
RUSSIA
INDIA
ITALY
SINGAPORE
AVERAGE
UK
POLAND
CANADA
AUSTRALIA
GERMANY
FRANCE
SPAIN
NETHERLANDS
HONGKONG
CHINA
SOUTHKOREA
JAPAN
NOTE THAT AVERAGE TIMES ARE BASED SOLELY ON PEOPLE WHO USE SOCIAL MEDIA, AND DO NOT FACTOR NON-USERS

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