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Social Media A Case Study on Entertainment
Social Media Key Aspects Major Players Prospective Future Social Media Significance SOCIAL MEDIA A CASE STUDY ON ENTERTAINMENT WAT Consult Insights Top 10 on Social Media Key Strategies
Major Players
Social Media Significance Recent Trends Awareness of social media
Social Media Significance Current Social Media Entertainment Trends Media Consumption over internet 13.7 hrs vs TV Consumption 13.3hrs 58% of internet users watch TV while internet surfing 75% users watch online video- avg of 235 min per month
[object Object]
  Increase of entertainment related posts on blogs
Integratingsocial media platforms with websites
Stars & celebritiesshowing up on social media
  Teams and channels avoid sharing confidential data on social media
  Teams advise players to adhere to centralized social media policies rather than individual profiles,[object Object]
Social Media Awareness ,[object Object]
  Fans feel  special to interact with their stars
  Sports related brands leverage celebrities for sales
  Use of campaigns and recent tournaments to attract fans
Contests for fans to attract maximum users,[object Object]
Top 10 in Social Media: Youtube Channels IPL Rajshree Eros YRF ETC Zoom NDTV Osho Shemaroo Zee TV
Top 10 in Social Media: Celebs Ashton Kutcher Ellen Degenes Britney Spears Oprah Winphrey Ryan Seacrest Kim Kardashian Barack Obama Lance Armstrong Al Gore Stephen Fry
Top 10 in Social Media: Blogs Cinematech Control Geek DarrenHerman Engadget ETC Jeep Bastard Manifestech Mr. Blue TED Terry White
Key Strategies Channels  Stars  Related Applications
Channels
Channels on Twitter

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