6. Unite the visual and interaction design of bbc.co.uk and the mobile site. In short, take the organization and its users into a more compelling digital space .
7. BBC sought to create a design philosophy, or a set of values, to unite the user experience practitioners across the business. They focused on nine keywords which summed up what they were about and trying to achieve.
23. A new grid based on 31 sixteen pixel columns with two left hand columns that can be split into four, and one wider right hand column, which accommodates the ad formats that appear on the international facing version of the site.
27. With the 16 pixel vertical grid, BBC added an integrated 8 pixel baseline . Doing this allowed the ability to align on a page both vertically and horizontally.
29. A more dramatic use of typography was implemented. This was made possible by the key feature of the new GVL [global visual language] .
30. The use of Helvetica or Arial in bold type was launched. Variations in size was restricted so as to provide control in consistency across the site.
31. The core approach was to find a simple, modern and compelling experience based around dramatic and scalable editorial concepts.