1.
URJAKART. COM
India's Fastest Growing Online Home Improvement Store

2.
THE PROBLEM
Unorganized Sector Lack of Knowledge Inefficient Services
Customers have limited Customer's practical Services are hard to
access to home knowledge is negligible find and highly time
improvement catalog inefficient

3.
THE SOLUTION
Online Store for Home Improvement

4.
ADVANTAGES
)
Browse Call Save
Simple & quicker Highly trained staff for URJABZB services for
access to a large information and Retailers / Installers to
selection of home custom project start business and
improvement development increase savings
products

5.
MARKET SIZE
$10 BILLION
Indian Home Improvement Retail Market Growing at
18% pa

6.
Ihilliirn Elli
Organized
Market
Organized Retail
Market in India
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I A
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RI
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E—retail
Market Share
Expected Market Share
of E—retail in India
P‘.
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DIY E—retail
Market Share
Expected Market
Share of E—retail of
Home Improvement in
India

7.
BUSINESS PLAN
) )
Organized Service Fee Revenue
Market (expected)
Organized Retail Our Service Fee varies 2015 _ 2015
Market in India from I0°/ o - 20°/ o

8.
Customers Since Ju| y': u,
Daily Visitors I day
Registered Installers

9.
+100% REVENUE GROWTH

10.
COMPETITION
amazon. in
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mach ower snapdealé
/7 TWL com

11.
I 3 iii IFTFTTI IF/ -+ ii
1st Online Complete Home Improvement Store
I 1st to introduce Franchisee model in home improvement
~ Superb Support 8 Aftersales Services
I 1st to have Private Brand - SolUrja

12.
FOUNDERS
VIKRAM VARSHNEY
Co Founder
BE — DCE
CAURAV SINCH RANA
Co Founder
MS — Georgia Tech