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“IF YOU BUILD IT
(WELL)

THEY WILL
LEAVE YOU
ALONE.”
	
  

-­‐@vboykis	
  
If you build it well, they'll leave you alone
If you build it well, they'll leave you alone
If you build it well, they'll leave you alone
If you build it well, they'll leave you alone
WHY ARE ANALYSTS SAD?
If you build it well, they'll leave you alone
If you build it well, they'll leave you alone
USER CULTURE 
V.S. 
DEVELOPER CULTURE
If you build it well, they'll leave you alone
DOCUMENT ALL 
THE THINGS
If you build it well, they'll leave you alone
LEARN TO CODE

SOURCE:	
  MORTAR	
  DATA	
  
WWIC? 

“Why	
  wasn't	
  I	
  consulted,”	
  which	
  I	
  
abbreviate	
  as	
  WWIC,	
  is	
  the	
  fundamental	
  
quesGon	
  of	
  the	
  web.	
  It	
  is	
  the	
  rule	
  from	
  
which	
  other	
  rules	
  are	
  derived.	
  Humans	
  
have	
  a	
  fundamental	
  need	
  to	
  be	
  consulted,	
  
engaged,	
  to	
  exercise	
  their	
  knowledge	
  (and	
  
thus	
  power),	
  and	
  no	
  other	
  medium	
  that	
  
came	
  before	
  has	
  been	
  able	
  to	
  tap	
  into	
  that	
  
as	
  effecGvely.””	
  
	
   	
   	
   	
  -­‐Paul	
  Ford	
  
hTp://www.Vrain.com/wwic.html	
  
If you build it well, they'll leave you alone

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If you build it well, they'll leave you alone

  • 1. “IF YOU BUILD IT (WELL) THEY WILL LEAVE YOU ALONE.”   -­‐@vboykis  
  • 9. USER CULTURE V.S. DEVELOPER CULTURE
  • 13. LEARN TO CODE SOURCE:  MORTAR  DATA  
  • 14. WWIC? “Why  wasn't  I  consulted,”  which  I   abbreviate  as  WWIC,  is  the  fundamental   quesGon  of  the  web.  It  is  the  rule  from   which  other  rules  are  derived.  Humans   have  a  fundamental  need  to  be  consulted,   engaged,  to  exercise  their  knowledge  (and   thus  power),  and  no  other  medium  that   came  before  has  been  able  to  tap  into  that   as  effecGvely.””          -­‐Paul  Ford   hTp://www.Vrain.com/wwic.html