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BLOGGING Basics 101 Introduction to Blogging & Setting it Up! <CebuinIT – UP TBI, Training Room> President Roxas & S. Cabahug St., Mabolo, Cebu City  It’s not just for opinionated and bored people In cooperation with
 
 
Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Filipino’s are Enthusiastic Digital Consumers 28M  Filipinos are estimated to be connected. That’s close to 1 out of 3 people.  81%  are below 30 years old Almost  11M  online gamers 1#  in Video Consumption 66%  have  started/created a blog 90%  have read a blog 42%  regular blog readers 93% Part of a social network – 16.2M active in Facebook Estimated  40% of handsets are 2.5G/3G enabled 1 Billion  SMS sent per day Almost  78M  Filipinos are on mobile Close to  5M   Mobile Internet Users  About 600,000 Blogs  At least a Million  Blog Readers
People long for personal experience & authenticity..
Source: Digital Philippines 2011 ~ Yahoo!-Nielsen Net Index
?
What is a blog again? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Versus.. ,[object Object],[object Object],[object Object],[object Object],[object Object],It’s existence is not to compete but rather, TO COMPLETE
Blog post
Archiving
Interaction/Feedback/Forum
RSS Feed/Subscription
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Some  Terminologies
Blog Platform
A Participatory Culture or a “Culture of Sharing”   – Sharing and participating online is spreading in the digital world ~ An emerging creative class
Blogs are essentially for Personal Sharing
Blogs for Specific or Niche News
Blogs for Business use
Blogs for Politics & Governance
Blogs for Advocacy and Development
Blogs for Advocacy and Development
Blogs for Tourism, Culture and Heritage
Information for Local Places, different parts of the Philippines 7,100+ Islands A Great  Need / Demand  for  Locally Generated Online Content
Kabang Falls in Budlaan, Talamban, Cebu =) Find secrets in the city, Share Hidden Gems right in the backyards in Cebu
Blogs for Teaching and Learning Technologies do  NOT  change teaching & learning, but can help us to introduce new methodologies and learning environments
Blogging benefits & opportunities? Blog talks to people  openly ,  sincerely  and  authentically  – and we get to  talk back .
 
 
 
 
 
 
7: ICT-Information & Communications Technologies
8: Jobs ~ Freelance Outsourcing or HR Sourcing
9: Customer Relations & Acquisition
FUTURE SIGHT Think about your FUTURE Clients “ Those who are born today and belong to the Internet  Generation will continue to adapt, use and look for more Social Media Applications; be it another social network, Blogs, and the like; it doesn’t matter whether you are late adopters, because late adoption is still ADOPTION nonetheless.  Therefore, those who grew up using these technologies will definitely still use MORE in the near or distant future..  Will you choose to prepare now or procrastinate later? ” -Vernon Joseph Go   =P
LET’S SET-UP!!!>>   Getting started
[THE BLOG] How do we make this work?
 
 
 
Build CONTENT in mind.. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Design is secondary but still necessary..
It’s all about the people and connecting. It’s a constant learning process though.. So  Enjoy :-)   Let your passion shape your Blog. Happy blogging!
[object Object],[object Object],[object Object],[object Object],[object Object]
GEOHMEDIA.COM {Industrial Engineer} [Emerging Media Social Strategist] +639228187103 [email_address] investinghabits.com www.vernongo.com www.iknowryt.com www.eventgeek.net tweet.me @VernonGo or @geohmedia Spring Woods Subd. Blk.14 Lot 5 Phase  2 , Minglanilla, Cebu, Philippines   Vernon Joseph M. Go “ What we do best, is share our enthusiasm.”

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Blogging basics 101

  • 1. BLOGGING Basics 101 Introduction to Blogging & Setting it Up! <CebuinIT – UP TBI, Training Room> President Roxas & S. Cabahug St., Mabolo, Cebu City It’s not just for opinionated and bored people In cooperation with
  • 2.  
  • 3.  
  • 4.
  • 5. Filipino’s are Enthusiastic Digital Consumers 28M Filipinos are estimated to be connected. That’s close to 1 out of 3 people. 81% are below 30 years old Almost 11M online gamers 1# in Video Consumption 66% have started/created a blog 90% have read a blog 42% regular blog readers 93% Part of a social network – 16.2M active in Facebook Estimated 40% of handsets are 2.5G/3G enabled 1 Billion SMS sent per day Almost 78M Filipinos are on mobile Close to 5M Mobile Internet Users About 600,000 Blogs At least a Million Blog Readers
  • 6. People long for personal experience & authenticity..
  • 7. Source: Digital Philippines 2011 ~ Yahoo!-Nielsen Net Index
  • 8. ?
  • 9.
  • 10.
  • 15.
  • 17. A Participatory Culture or a “Culture of Sharing” – Sharing and participating online is spreading in the digital world ~ An emerging creative class
  • 18. Blogs are essentially for Personal Sharing
  • 19. Blogs for Specific or Niche News
  • 21. Blogs for Politics & Governance
  • 22. Blogs for Advocacy and Development
  • 23. Blogs for Advocacy and Development
  • 24. Blogs for Tourism, Culture and Heritage
  • 25. Information for Local Places, different parts of the Philippines 7,100+ Islands A Great Need / Demand for Locally Generated Online Content
  • 26. Kabang Falls in Budlaan, Talamban, Cebu =) Find secrets in the city, Share Hidden Gems right in the backyards in Cebu
  • 27. Blogs for Teaching and Learning Technologies do NOT change teaching & learning, but can help us to introduce new methodologies and learning environments
  • 28. Blogging benefits & opportunities? Blog talks to people openly , sincerely and authentically – and we get to talk back .
  • 29.  
  • 30.  
  • 31.  
  • 32.  
  • 33.  
  • 34.  
  • 35. 7: ICT-Information & Communications Technologies
  • 36. 8: Jobs ~ Freelance Outsourcing or HR Sourcing
  • 37. 9: Customer Relations & Acquisition
  • 38. FUTURE SIGHT Think about your FUTURE Clients “ Those who are born today and belong to the Internet Generation will continue to adapt, use and look for more Social Media Applications; be it another social network, Blogs, and the like; it doesn’t matter whether you are late adopters, because late adoption is still ADOPTION nonetheless. Therefore, those who grew up using these technologies will definitely still use MORE in the near or distant future.. Will you choose to prepare now or procrastinate later? ” -Vernon Joseph Go =P
  • 39. LET’S SET-UP!!!>> Getting started
  • 40. [THE BLOG] How do we make this work?
  • 41.  
  • 42.  
  • 43.  
  • 44.
  • 45. Design is secondary but still necessary..
  • 46. It’s all about the people and connecting. It’s a constant learning process though.. So Enjoy :-) Let your passion shape your Blog. Happy blogging!
  • 47.
  • 48. GEOHMEDIA.COM {Industrial Engineer} [Emerging Media Social Strategist] +639228187103 [email_address] investinghabits.com www.vernongo.com www.iknowryt.com www.eventgeek.net tweet.me @VernonGo or @geohmedia Spring Woods Subd. Blk.14 Lot 5 Phase 2 , Minglanilla, Cebu, Philippines Vernon Joseph M. Go “ What we do best, is share our enthusiasm.”

Editor's Notes

  1. Source: Yahoo, Internet World Stats, AGB Nielsen 2008, Asia Digital Marketing Association, Smart, Globe One of fastest growing broadband countries in asia