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Social Media for Health Care 2.0

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Leader Networks
Leader Networks

a look at how healthcare can get into the web 2.0 conversation.

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Social Media for Health 2.0: Getting into the conversation Vanessa DiMauro President Leader Networks www.leadernetworks.com vdimauro@leadernetworks.com
Health Advocacy: Many are looking for information and opinions online 160 million people in the U.S. have gone online for health information  (National Research Corporation, 2007) ◦ The top four online health activities conducted by U.S. residents all involve the activity of researching: prescriptions (38% of people), treatment options (37%), medical procedures (37%) and disease/wellness information (31%). 34% of Americans turn to social media for health research (icrossing,  2008) © LeaderNetworks 2008
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0
Social Media for Health Care 2.0

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Social Media for Health Care 2.0

  • 1. Social Media for Health 2.0: Getting into the conversation Vanessa DiMauro President Leader Networks www.leadernetworks.com vdimauro@leadernetworks.com
  • 2. Health Advocacy: Many are looking for information and opinions online 160 million people in the U.S. have gone online for health information  (National Research Corporation, 2007) ◦ The top four online health activities conducted by U.S. residents all involve the activity of researching: prescriptions (38% of people), treatment options (37%), medical procedures (37%) and disease/wellness information (31%). 34% of Americans turn to social media for health research (icrossing,  2008) © LeaderNetworks 2008