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In my continued efforts to bring the most value to the entrepreneurs, operators, and marketers of the world, today on my 44th birthday, I’m releasing a deck that the team and I have worked on extensively over a couple of months. We did it to inspire and, more importantly, to create the tactics and details around how you, your organization, your startup, or your Fortune 500 company can push the envelope to create more content than you ever thought possible. In a volume-centric creative world, it’s about creating more context for the audience you’re trying to reach and more context on the platforms that you’re distributing on. I hope you find this new deck massively valuable, and I’m extremely proud that it’s free. Please enjoy and share this with entrepreneurs, executives, and your friends – I genuinely believe this deck will help so many.
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How To Make 64 Pieces Of Content In A Day
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With six (amazing) years of attending South by Southwest under my belt, I feel like I am pretty well qualified to give you all some tips. Every item in this deck is something you absolutely positively MUST do while you're in Austin. Trust me. You'll thank me later.
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So I was spoke at an automotive event, and it reminded me of some work that I did with my team over the holidays. We gathered some examples of what various car dealerships have been doing on their social channels, and I added comment in the style of my book, Jab, Jab, Jab, Right Hook. Today I decided to re-release the case studies in a new format specifically for Slideshare! Whether you're in the automotive industry or not, these critiques should provide some substantial value to anybody looking to improve the quality of their social content.
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In my continued efforts to bring the most value to the entrepreneurs, operators, and marketers of the world, today on my 44th birthday, I’m releasing a deck that the team and I have worked on extensively over a couple of months. We did it to inspire and, more importantly, to create the tactics and details around how you, your organization, your startup, or your Fortune 500 company can push the envelope to create more content than you ever thought possible. In a volume-centric creative world, it’s about creating more context for the audience you’re trying to reach and more context on the platforms that you’re distributing on. I hope you find this new deck massively valuable, and I’m extremely proud that it’s free. Please enjoy and share this with entrepreneurs, executives, and your friends – I genuinely believe this deck will help so many.
How To Make 64 Pieces Of Content In A Day
How To Make 64 Pieces Of Content In A Day
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With six (amazing) years of attending South by Southwest under my belt, I feel like I am pretty well qualified to give you all some tips. Every item in this deck is something you absolutely positively MUST do while you're in Austin. Trust me. You'll thank me later.
How to Rock SXSW
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Gary Vaynerchuk
So I was spoke at an automotive event, and it reminded me of some work that I did with my team over the holidays. We gathered some examples of what various car dealerships have been doing on their social channels, and I added comment in the style of my book, Jab, Jab, Jab, Right Hook. Today I decided to re-release the case studies in a new format specifically for Slideshare! Whether you're in the automotive industry or not, these critiques should provide some substantial value to anybody looking to improve the quality of their social content.
Car Dealership Micro-Content Critiques
Car Dealership Micro-Content Critiques
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I can't believe that so many people misunderstand a super fundamental piece of Twitter's functionality. It's shocking.
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The Number One Mistake Everybody Makes on Twitter
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What's the ROI of a Piano? What's the ROI of a YouTube channel? What's the ROI of anything!? After you read this deck you'll be able to answer all these questions easily.
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If you want your content marketing to take your business closer to its goals, it helps to have a game plan – a strategic selection of plays you can rely on to help you beat the competition and score points with your target audience. Each year, our Benchmarks, Budgets, and Trends research reveals which tactics marketers are currently using. And while it’s clear that certain platforms and plays are likely to cycle in and out of popularity over time, we’ve noticed an alarmingly consistent trend that seems to impact nearly all of them: Content marketers are experiencing a large gap between using a tactic and getting effective results from it. Our newest Playbook aims to help all content marketers better understand the value proposition of content marketing tactics and achieve greater success with their efforts.
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Hi! We're the creative team behind Hypothesis's reports, presentations, and infographics, and we're sharing out our best tips. Please share with someone you think would enjoy this slideshow. www.hypothesisgroup.com www.linkedin.com/companies/hypothesis-group www.instagram.com/hypothesisgroup
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The attention of the consumer has changed, so why hasn't the attention of the marketers? Learn to communicate with your consumers like the year that it actually is...
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11 Stats You Didn’t Know About Employee Recognition
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10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
Yuan Wang
It's not just enough to make a movie, market it with trailers, and call it a day. Check out how the team behind Anchorman 2 went above and beyond to change the way movies are sold.
Anchorman 2 Changed what it Means to Be a Movie
Anchorman 2 Changed what it Means to Be a Movie
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40 Tools in 20 Minutes: Hacking your Marketing Career
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28 Pitching Essentials
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Crap. The Content Marketing Deluge.
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25 Need-to-Know Marketing Stats
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Product Launch 101 - Nik Sharma
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Five Apps You Should Download Today
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Go Viral on the Social Web: The Definitive How-To guide!
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Go Big on Community Management!
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The Minimum Loveable Product
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People Don't Care About Your Brand
How to Create and Use Snapchat's New Custom Geofilters
How to Create and Use Snapchat's New Custom Geofilters
6 Snapchat Hacks Too Easy To Ignore
6 Snapchat Hacks Too Easy To Ignore
Five Killer Ways to Design The Same Slide
Five Killer Ways to Design The Same Slide
11 Stats You Didn’t Know About Employee Recognition
11 Stats You Didn’t Know About Employee Recognition
10 Insightful Quotes On Designing A Better Customer Experience
10 Insightful Quotes On Designing A Better Customer Experience
Anchorman 2 Changed what it Means to Be a Movie
Anchorman 2 Changed what it Means to Be a Movie
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
How I got 2.5 Million views on Slideshare (by @nickdemey - Board of Innovation)
The GaryVee Content Model
1.
THE GARYVEE CONTENT MODEL
2.
1. THE CONTENT PYRAMID
3.
THE CONTENT PYRAMID
4.
THE CONTENT PYRAMID
5.
THE CONTENT PYRAMID
6.
THE CONTENT PYRAMID
7.
1. 1ESTABLISH PILLAR CONTENT
8.
1. ESTABLISH PILLAR
CONTENT1.1. ESTABLISH PILLAR CONTENT
9.
1. ESTABLISH PILLAR
CONTENT1.
10.
1. 2CREATE MICRO CONTENT
11.
2. CREATE MICRO
CONTENT
12.
2. CREATE MICRO
CONTENT
13.
5. CREATE MICRO
CONTENT2.
14.
1. 3DISTRIBUTE PILLAR &
MICRO CONTENT
15.
1. 3DISTRIBUTE PILLAR &
MICRO CONTENT
16.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
17.
3. DISTRIBUTE PILLAR
& MICRO CONTENT3.
18.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
19.
DISTRIBUTE PILLAR &
MICRO CONTENT3.
20.
1. 4GET COMMUNITY INSIGHTS
21.
1. 4GET COMMUNITY INSIGHTS
22.
4. GET COMMUNITY
INSIGHTS FROM PILLAR CONTENT KEY COMMENTS
23.
KEY COMMENTS 4. GET
COMMUNITY INSIGHTS FROM PILLAR CONTENT
24.
KEY COMMENTS 4. GET
COMMUNITY INSIGHTS FROM PILLAR CONTENT
25.
1. 5COMMUNITY DRIVEN MICRO
CONTENT
26.
1. 5COMMUNITY DRIVEN MICRO
CONTENT
27.
5. COMMUNITY DRIVEN
MICRO CONTENT EXAMPLE5.
28.
1. 6DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT
29.
1. 6DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT
30.
DISTRIBUTE SECOND-ROUND OF
MICRO CONTENT6. COMMUNITY DRIVEN MICRO CONTENT
31.
NOW LET’S SEE
HOW THE SAUSAGE GETS MADE IN REAL LIFE
32.
1. NOW ENTERING THE
GARYVEE CONTENT MACHINE:
33.
1. 1THE GARYVEE VIDEO
EXPERIENCE
34.
GV VIDEO EXPERIENCE1.
35.
GV VIDEO EXPERIENCE1.
36.
GV VIDEO EXPERIENCE1.
37.
1. 2THE GARYVEE AUDIO
EXPERIENCE
38.
2. GV AUDIO
EXPERIENCE
39.
1. 3FIRST ROUND OF
STORIES & MICRO CONTENT
40.
FIRST ROUND OF
STORIES AND MICRO3.
41.
1. 4DISTRIBUTION
42.
DISTRIBUTION: GV VIDEO EXPERIENCE 4.
43.
4. DISTRIBUTION: GV AUDIO
EXPERIENCE
44.
4. DISTRIBUTION: GV AUDIO
EXPERIENCE
45.
DISTRIBUTION: GV AUDIO EXPERIENCE 4.
46.
4. DISTRIBUTION: MICRO CONTENT
& STORIES
47.
1. 5COMMUNITY INSIGHTS
48.
5. LISTEN LISTEN
LISTEN KEY COMMENTS
49.
5. APPLY INSIGHTS
TO MICRO CONTENT5.
50.
5. APPLY INSIGHTS
TO MICRO CONTENT5.
51.
1. 6FACEBOOK MICRO
52.
FACEBOOK MICRO6.
53.
FACEBOOK MICRO6.
54.
FACEBOOK MICRO6.
55.
1. 7INSTAGRAM MICRO
56.
INSTAGRAM MICRO7.
57.
7. INSTAGRAM MICRO
58.
1. 8INSTAGRAM QUOTES
59.
INSTAGRAM QUOTES8.
60.
1. 9TWITTER QUOTES
61.
TWITTER QUOTES9.
62.
1. 10INSTAGRAM STORIES
63.
INSTAGRAM STORIES10.
64.
INSTAGRAM STORIES10.
65.
1. 11SNAPCHAT STORIES
66.
SNAPCHAT STORIES11.
67.
1. 12GIF CONTENT
68.
GIF CONTENT12.
69.
GIF CONTENT12.
70.
1. 13WRITTEN WORD
71.
GV.com WRITTEN WORD13.
72.
WRITTEN WORD13. GV.com
73.
WRITTEN WORD13. GV.com
74.
HERE ARE THE
RESULTS ;)
75.
1 KEYNOTE BECAME
OVER 30 PIECES OF CONTENT
76.
RESULTING IN OVER 35
MILLION VIEWS
77.
ACROSS MORE THAN
20 DIFFERENT SOCIAL PLATFORMS
78.
CONTENT
79.
CONTENT CONTENT
80.
CONTENT CONTENT CONTENT
81.
OH WAIT...
82.
MORE CONTENT!
83.
MORE CONTENT!
84.
THANK YOU FOR
YOUR ATTENTION GV.com
85.
GLOSSARY
86.
GLOSSARY
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