2. Let IOL Digital Marketing help you increase your
sales using Google AdWords
IOL Digital
Marketing
3. What happens when you enter a query into
Google?
If Google goes through
billions of blogs and
webpages for results, how
will my website feature in
top results?
Google goes through billions
of blogs, webpages other
listings to find the ones most
relevant to your search, in this
case – Hotels in Bangalore
4. Google AdWords is Google’s online advertising
platform that can help you get people who are
interested in products or services similar to
yours to your website
5. So how does Google AdWords work?
The concept is simple, you bid for keywords relevant to your products & create
ads for your business. AdWords will serves your ad whenever someone
searches for products or services similar to what your business offers
Higher visibility to
prospective customers
6. For example – Lets say you own Hotel Matthan in
Bangalore
A prospective customer queries
on Google about hotels in
Bangalore
Your Hotel does not feature in
Google’s top result, meaning –
YOU ARE LOSING A POTENTIAL
CLIENT!
7. How do I get my ads feature as top results on
Google?
Step 1 - create a list of Keywords
• hotels in bangalore
• hotels near bangalore
• hotels near kodihalli bangalore
• hotels near hal bangalore
• hotels near yemlur bangalore
Step 2 - create ads for your Hotel
• Matthan Hotel - Bengaluru
Save on Matthan Hotel in Bengaluru
Book Now – Great Rates Guaranteed!
Matthan.in
8. By using Google AdWords you get visibility to
thousands of potential clients
Your Ad on the first on the
first page of Google search
results
9. What IOL Digital Marketing Offers?
• We help you research for most relevant keywords for your
product and service
• Help you with creating engaging Ads for your business
• Bidding the right amount for each keyword – maximizing the
number of clicks while minimizing the cost
• Improve your quality score on Google which eventually leads
to lower cost and higher positioning of your ads
• Weekly reports for your Ads campaign on Google
10. So if you looking to
maximize your sales
using World’s most
popular search
engine