1.
16.759.415
people Like our clients.
(10 February 2014 – h14:40)
BUILDERS OF ENGAGEMENT

2.
A COMPLETE SOCIAL MARKETING SYSTEM FOR ONLINE ENGAGEMENT.
THINK OF US AS THE SPECIALISTS IN SOCIAL PROMOTIONS
AND ENGAGEMENT CAMPAIGNS ON SOCIAL MEDIA.
SOCIAL MEDIA
STRATEGIES
SOCIAL MARKETING
CAMPAIGNS
CONTENT &
COMMUNITY
MANAGEMENT

3.
WE LIKE THEM & THEY LIKE US

4.
SOCIAL MARKETING CAMPAIGNS
WHAT'S TRENDY
[Fully compliant with the Italian regulations on prize promotions and Facebook promotion guidelines]

5.
PHOTO CONTEST
CAN USE
APPROVAL
BY CM
LIKE PAGE
SIGN UP
UPLOAD IMAGES
TO GALLERY
VIEW
VOTE
SHARE
JURORS
VOTE
SHORTLIST
INVITE FRIENDS
GALLERY

6.
PHOTO CONTEST
• Users Like the page
• Fill out the form
• Upload their images using Facebook, Instagram or Twitter (they can log in into
Instagram and Twitter from within the Facebook application)
• Images are approved and published in the gallery
• Users can vote and share images. The voting feature is built into the application
• The 10 (or more) most voted images make the shortlist
• Winners are picked by the client

7.
SOCIAL REWARD
LIKE PAGE
SIGN UP
PASS THE GAME
INVITE FRIENDS
SHARE THE LOVE
ENGAGE W/BRAND
WHEN PLAY
WHEN SHARE
WHEN USE APP
WHEN FRIENDS
SUBSCRIBE
MORE CHANCES
OF WINNING
GET POINTS

8.
SOCIAL REWARD
•
•
•
•
•
•
Users Like the page
Fill out the form
Pass the game (quiz, puzzle, memory game, etc.)
Invite their friends
Engage with brand (eg. browse products, services, destinations, promos, etc.)
Vote, Tweet, Share brand's content (eg. Vote products, tweet a destination, share
product images, etc.)
• Get points:
• when check in (check in = use the application)
• when pass the game (quiz, puzzle, etc.)
• when engage (eg. vote, tweet, share)
• when invited friends sign up
• Unlock Badges (1 Badge = 1 more chance to win)

9.
TRAVEL CONTEST
LIKE PAGE
INVITE 3 FRIENDS
WHEN SHARE
MORE CHANCES
OF WINNING
SIGN UP

10.
TRAVEL CONTEST
•
•
•
•
Users Like the page
Invite their friends to sign up
Fill out the form
Share an image on their timelines to unlock the Badge (and get one more chance to
win)

11.
PROMOFAN
LIKE PAGE
INVITE 3 FRIENDS
GADGETS
COUPONS
PRODUCTS
GET REWARD
SIGN UP

12.
PROMOFAN
•
•
•
•
Users Like the page
Fill out the form
Pass the game (eg. quiz, puzzle, alter photo, etc.)
Win the prize (usually a discount voucher, digital reward, download link, etc.)

13.
CHARITY
LIKE PAGE
OPTIONAL SIGN UP
JOIN THE CAUSE
UNLOCK DONATION
INVITE FRIENDS
& SHARE

14.
CHARITY
•
•
•
•
•
Users Like the page
A fill out form is not mandatory (but can be provided)
Join the cause (eg. adopt a dog, fill a glass, etc.)
Unlock the donation
Share an image on their timelines

15.
AFFINITY
WITH ANIMALS
WITH
STEREOTYPES
LIKE PAGE
SIGN UP
WITH PRODUCTS
CALCULATE AFFINITY
VIEW RESULTS
& SHARE

16.
AFFINITY
• Users Like the page
• Fill out the form
• Calculate affinity with a friend on Facebook (or with a character, with an animal, with a
stereotype, with a product, etc.)
• View the affinity
• Share the results on their timelines

17.
ABOUT US

18.
512
1M+
12M
FIND US IN
128M
1.7K
J ZERO
CAMPAIGNS
SIGN UPS
SOCIAL ACTIONS
INVITES SENT
LONDON
MILAN
ROME
TWEETS CREATED
14,448
COFFEES DRUNK
498K
AIR MILES FLOWN
WE ARE
PROUD CYCLISTS
COMPLAINTS
OUR FAVORITE FOOD
68% JAPANESE/PAN ASIAN
23% ITALIAN
8% LEBANESE
1% JUNK FOOD

19.
CAMPAIGN SAMPLES

20.
EURONICS ITALIA
SOCIAL REWARD

21.
EURONICS ITALIA
ENGAGEMENT CONTEST

22.
EURONICS ITALIA
SOCIAL REWARD

23.
MERIDIANA
TRAVEL CONTEST

24.
DISCOVERY CHANNEL
PHOTO CONTEST

25.
DISCOVERY CHANNEL
PHOTO CONTEST

26.
ALITALIA
TRAVEL CONTEST
150.000 new Likes
1st
Most Liked airline in Europe!

27.
ALITALIA
TRAVEL CONTEST

28.
ALITALIA
ENGAGEMENT CONTEST

29.
TOMMY HILFIGER
ENGAGEMENT CONTEST

30.
TOMMY HILFIGER
ENGAGEMENT CONTEST

31.
PEPE JEANS LONDON
ENGAGEMENT CONTEST

32.
PEPE JEANS LONDON
ENGAGEMENT CONTEST

33.
MAGGIORE
TRAVEL CONTEST

34.
MAGGIORE
ENGAGEMENT CONTEST

35.
IBL BANCA
CSR

36.
IBL BANCA
CHARITY

37.
IBL BANCA
CHARITY
52.000+ new
Likes

38.
6SICURO
TRAVEL CONTEST
30.000+ new likes

39.
www.webing.it
Main hub located at Google Campus London
45 Bonhill Street, London EC2A 4BX
LONDON
MILAN
ROME
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