Welcome presentation by Turkish Airlines about embracing Social Media

1. London 14-16 May 2010

2. We are lucky.Turkish Airlines has one of the best storiesin the world today.

3. The essence –or the moral of the story- is a very successful growth or globalization.

4. And it is not the growth story of a low cost airline.It is the global growth story of a quality carrier.

5. Our competitors know us buttravelers of the globe do not much have a clue about us

6. So we startedtalking to the world by mentioning our size and the kind of quality and service that we offer- despite that size.

7. So, “We are Turkish Airlines. We are globally yours.”

8. Now, we want to evolve this talk to a two way intimate conversation..

9. A conversation which willbuild a bond with our passengers and make us a part of the community

10. So, We are Turkish Airlines, We are socially yours...