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A Bird’s Eye View of
 Social Media for
 Education




Our social media
process with creative
multimedia students in




                         @topgold
LSAD-Clonmel.
I’m Bernie Goldbach
Limerick School of Art and Design




            @topgold
This presentation surveys the social networking process used by third
level creative students as they develop better communication skills
while completing modules in Media Writing, Public Relations, Social
Media, Multimedia Exhibition, e-publishing and Applied
Communications in a BSc degree programme.

KPI 1. Graduates must populate digital channels with their creative
work.

KPI 2. Students must develop a collaborative spirit to ensure they can
work with designers, art directors, copywriters, front end developers,
programmers, marketers, and analysts.

KPI 3. Students need to flourish in a BYOD environment.

                             @topgold
-- My research includes
                               continuous, informal interviews
                               with students.
The Process
                               -- Followed ethnographic
                               process recommended by
                               Spradley (1979).
                               -- Digital artifacts (Flickr,
This is the fundamental        LinkedIn, Google Plus, Twitter,
research behind blank screen
creativity.
                               Audioboo) assisted the data
                               collection process.



                               @topgold
The Creative
Experience–
Part Digital,
Part Analogue




Things worth sharing are often
original artwork.




                                 @topgold
Learning
Privacy




           @topgold
We have moved away
from Facebook as a
channel for sharing.



Facebook Messenger
remains a primary
communications
channel for students.




                        @topgold
A BYOD World


We have moved from
"atom-based" economy,
and towards one
focused around the
creation, manipulation,
communication and
storage of electronic
binary digits or "bits".

Nicholas Negroponte, 2000




                            @topgold
Skills

Literacies

Immersion




             @topgold
New
Literacies




Often are not specified on
today’s curriculum.




                             @topgold
@topgold
@topgold
@topgold
@topgold
Learning How to Build Trust




          @topgold
How to Affect Social Search




          @topgold
Making a Footprint




      @topgold
Establishing an Online Identity




            @topgold
Uploading Image Collateral




         @topgold
Add A-List Imagery




 Screenshots are often on student’s phone.




               @topgold
Contextual Studies
    Sharing imagery.




       @topgold
Drawing
Sharing work at check-in.




        @topgold
Google Plus
An online toolset you can trust.




           @topgold
Social
Networking
Fatigue
It’s a real problem.




                       @topgold
Creative Collaboration
Meeting creative people in Google Hangouts.




                 @topgold
In-Hand
Hangout


This is one of the most
engaging and active forms fo
communications that I’ve ever
used in-hand.




                                @topgold
Creative Collaboration
Meeting creative people in Google Hangouts.




                 @topgold
G+ Events




 @topgold
G+ Communities




    @topgold
G+ Post




@topgold
G+ Profile




  @topgold
G+ Talks to Twitter




      @topgold
Learning
from Circles


I get less noise and learn more
from G+ than any other social
network.




                                  @topgold
Notifications


You can turn them off.




                         @topgold
Notifications
on iOS


I can work my notifications
from a pocket-sized view.




                              @topgold
Notifications


Elegant on iOS and Android.




                              @topgold
Private
Community


This has proven to be more
efficient than BaseCamp or a
discussion board.




                               @topgold
Cross-Feed
Flickr


Images from the Voices
Community often become
public images in a Flickr group.




                                   @topgold
LinkedIn
Notifications


We place students into jobs
through LinkedIn connections.




                                @topgold
LinkedIn
Messages


Often more effective than
email.




                            @topgold
Social Audio

I am Audioboo.fm/topgold.




       @topgold
Audio Practical




Start simple.
Draft a response.
Record 90 second audio.



                 @topgold
Private Messages

Direct feedback into student’s ears.




             @topgold
Using Twitter for Hashtags

     Social Media is #litsm.




           @topgold
Using Twitter for Research

Our e-publishing connects to the #eprdctn realm.




                   @topgold
Internet of Things

We are headed towards a world where things share
                 automatically.




                   @topgold
Conclusion
Use the tool that fits.




       @topgold
Circle Me
Or follow me @topgold.




      @topgold
Let’s connect and share.




   Bgoldbach AT yahoo.com
   www.insideview.ie



                @topgold

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A birds eye view of social media for education

Notas do Editor

  1. A presentation by Bernie Goldbach.
  2. I blog at www.insideview.ie, talk at audioboo.fm/topgold and share videos at youtube.com/topgold
  3. conducted continuous, semi-structured and informal interviews with selected students and respondents. The researcher developed interviews using the ethnographic process recommended by Spradley (1979). The data that the researcher collected from classroom observations, exploration, investigation, and surveys of student attitudes toward such classroom environments assisted in preparing the analysis of findings. Artifacts (for example, tape recordings and computer software) also assisted in the data collection and analysis processes. http://www.amazon.com/Ethnographic-Interview-James-P-Spradley/dp/0030444969
  4. We need to cover essential learning about online privacy and identity. Slide from Steve Wheeler.
  5. Facebook is problematic when connecting lecturers to students.
  6. Nicholas Negroponte: From being digital to digital beings.  IBM Systems Journal 39 (3&4): 417-418 (2000)
  7. Hanging Out ,  Messing Around , and Geeking Out: Kids Living and Learning with New Media by Mizuko Ito. Slide from Steve Wheeler.
  8. From the beginning of time, creatives acted.
  9. Info from Steve Wheeler.
  10. We participate by sharing.
  11. Foot warmers optional.
  12. Snapped by cameraphone.
  13. More than 90% of the images created in our modules are available through Creative Commons licensing.
  14. We arrange guest lecturers through Google Hangouts.
  15. The photo is a screenshot snapped on my iTouch during a Google Hangout.
  16. We connect with lecturers in other third level institutions through Google Plus.
  17. I am http://gplus.to/topgold
  18. I am http://gplus.to/topgold
  19. We connect with lecturers in other third level institutions through Google Plus.
  20. Snapped during an audio preparation session.
  21. We connect with lecturers in other third level institutions through Google Plus.
  22. We connect with lecturers in other third level institutions through Google Plus.
  23. We connect with lecturers in other third level institutions through Google Plus.
  24. We connect with lecturers in other third level institutions through Google Plus.
  25. I’m very findable.
  26. I’m very findable. I blog and talk about education, technology and being a dad to a very creative couple of kids.