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HATE20
EventPlanning
your guests
Fails
Ifyouplan
events
you will
be familiar
with failure.
of our event
It is around
the corner at
every moment
you have
to embrace it
Failureis your friend
The difference
between
Failure
and
Repeated Mistakes
Repeated
Mistakes
are not cool
20eventplanning
mistakes
Here are
you can do
without
the Same
Speakers/Performers
1
Always
Don’t hire always
the same people
1
talking about
the same stuff
2
not
Wor
kingWifi
Wifi is as much of a
requirement
for any venue RFP
as toilets are.
‘We’re having issues
with the Wifi’
is a mantra
that does not apply anymore
2
PDF
3
schedule
having a dynamic schedule
can be very
easily achieved in
hundreds of ways,
event mobile apps
included.
3
4No Slides
in ONE
place
Collected
use slideshare
Create a Content Hub
on Your website
4
5
NOT
KNOWING
WheretoGo
and
WhatToDo
5
Clearly
communicate the schedule
make sure everybody
is informed about
what happens next
6
THEHASHTAG
Not knowing
6
communicate
the Hashtag Clearly
Pick an
Easy and Short one
everybody understands
7
Crappy
EVENT
Website
7
The event website
is your home base.
Make it
clean, easy and
simple to read
Make it responsive
8
fromPrevious EventsNo Video
8
technology
does a great job in easing
the risk we feel
when we attend an
event.
that is especially true
for video.
9
Too Much
Technology
&
Social
Know what
technology and social
networks
your attendees use
Choose wisely where to
engage
9
10
No
Tech
at all
10
Embracing
the basic tech
that makes events modern
is a requirement.
11
White Male
Speakers
11
Diversity is Crucial
here are some pointers
for you to reflect,
oneandtwo.
12
Registration
Forms
Faxing
12
inline event registration
is all around us
Use this to choose
yours
13
Not
Catering
with Disabilities
for people
13
Read the 56 comments
in this discussion
and change the world!
14
Slow
Registration
on-Site
14
There is nothing appealing
about waiting in line.
Nothing.
Have you done
everything in your power
to speed up
the registration process?
15
Usual
BORING formats
15
All events are special,
even recurring ones.
What are you
changing
in your format
to make it so?
Nervous
staff,
Manager
and
Coordinators
16
16
If you are feeling tired
it s often times better
to ask someone in your team
to cover rather than
turning up
on the show floor
to vomit your stress.
17
When
Alcohol
isthe
Objective
17
The promotion of
alcohol
to compensate
for lack of concept or content
is upsetting.
There are
much better ways
to foster networking
than making
everyone drunk.
18
Live
Rates
NOHotel
18
One of the biggest
trends
for 2014 is
live hotel options.
so what are you
waiting for?
19 aboutthe Environment
NOTTHINKING
19
There are terrific events
where you can learn more about
green events
such as SESfrom GMIC.
20
ATTENDEES’
DATA
Giving Away
for Wild Marketing
20
Setting rules and
restricting what
sponsors and partners
can and can’t do
with data means
protecting your
attendees
and securing repeated
business.
In
conclusion
TOCHANGE
It’s easy
these recurring
mistakes
andeager
tolearn.
just beinga bit more curious
by
Julius Solaris
Read
the article
HERE

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20 Event Planning Fails Our Guests Hate