6. … consider what these
interests and aspirations
entail.
Policy Primer
7. It is quite common for web
users to disregard vital
contractual information.
(Halbert, 2009)
Policy Primer
8. A Terms of Service (TOS) agreement
acts as a “Social Contract” to govern
users within an online community.
(Halbert, 2009)
Policy Primer
9. For Vine users, the TOS may raise
some interesting points.
Policy Primer
10. Let’s take a closer look...
Flickr Image By: Tall Chris. CC By 2.0
Policy Primer
11. Upon signing up, you will be asked to verify
your identity using an email or Twitter
account.
(Vine, 2013a)
Policy Primer
12. Your user profile information is optional. As Vine
is a video sharing platform, all of this information
will be made public. So choose wisely!
(Vine, 2013a)
Policy Primer
13. You are solely responsible for your own
public and private content creations. (Vine, 2013b)
Policy Primer
19. Did you know Vine can use
any of your content,
however it wishes?
Policy Primer
20. By submitting through its services, Vine gain a worldwide
licence to distribute and manipulate your content however
it desires. (Vine, 2013b)
Policy Primer
21. This licence also applies to partnering
individuals or organisations such as
Twitter.
(Vine, 2013b)
Policy Primer
22. Promoting and advertising of content comes free of charge
with zero compensation to you. (Vine, 2013b)
$
Policy Primer
23. This leaves the door open for Vine to EXPLOIT
your content commercially!
Policy Primer
24. Following a similar line to
Twitter’s Anti-Censorship
policy, Vine has applied
fairly
minimal
content
restriction terms.
(Worstall, 2013)
Policy Primer
25. These are your current content restrictions:
➔ Deception of others.
➔ Violation of the rights of a third party.
➔ Threats of violence to others.
➔ Is furtherance of illegal activities.
➔ Harassment and Spam.(Vine, 2013b)
Policy Primer
26. Some believe that these relaxed content
restrictions combined with the affordances
of Vine, have lead to a problem with
pornography. (Worstall, 2013)
Policy Primer
27. #
Currently, Vine affords you
the ability to search for
content via hashtags.
Policy Primer
(Worstall, 2013)
#
28. Vine can also limit your
storage and usage at any
time without notice.
(Vine, 2013b)
Policy Primer
29. You could wake up one day,
only to have a limited
amount of your content
available.
Policy Primer
30. In fact, all services provided by Vine may
change without any notice… (Vine, 2013b)
Policy Primer
31. Vine is a very public
platform that is constantly
evolving in its terms,
services and policies.
Policy Primer
32. Along with other users, you have
the option to decide if this Vine is
growing in the right direction for
your needs.
Policy Primer
35. References
Halbert, D. (2009). Public lives and private communities: The terms of service agreement and life in virtual
worlds. First Monday, 14(12). doi:10.5210/fm.v14i12.2601
Olanoff, D. (2013). Just Six Months After Being Acquired, Twitter’s Vine Hits #1 Free Spot On Apple’s App
Store. Retrieved from http://techcrunch.com/2013/04/08/just-six-months-after-being-acquiredtwitters-vine-hits-1-free-spot-on-apples-app-store/
Pathak, S. (2013). These Vine Celebs Made $10,000 in Six Seconds on Their Mobile Phones. Retrieved from
http://adage.com/article/digital/vine-users-team-brands-talent-agency/243773/
Tall Chris. (2005). “Magnifying Glass” [Image]. Retrieved from
http://www.flickr.com/photos/tallchris/14288135/
Van Grove, J. (2013). Vine famous: Twitter's quirky app unleashes a new wave of video stars. Retrieved
fromhttp://news.cnet.com/8301-1023_3-57598951-93/vine-famous-twitters-quirky-app-unleashes-anew-wave-of-video-stars/
36. References
Vine. (2013a). Privacy Policy. Retrieved from https://vine.co/privacy
Vine. (2013b) Terms of Service. Retrieved from https://vine.co/terms
Worstall, T. (2013). Twitter's Got A Serious Problem With Vine And Pornography. Retrieved from
http://www.forbes.com/sites/timworstall/2013/01/28/twitters-got-a-serious-problem-with-vine-andpornography/
Yusupov, R. (2013). “Vine tops charts” [Image]. Retrieved from
https://twitter.com/rus/status/321406005076451328/photo/1