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Multilingual WooCommerce

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Multilingual WooCommerce

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+ Why E-Commerce Multilingual
+ Challenges in WooCommerce Multilingual sites
+ Introduction to WooCommerce Multilingual plugin:
- how to install
- basic settings
- features
- examples

Content credit to: Agnes Bury @agnesbury
Saigon, April 19, 2014
Event: http://www.meetup.com/Saigon-WordPress/events/172553212/

+ Why E-Commerce Multilingual
+ Challenges in WooCommerce Multilingual sites
+ Introduction to WooCommerce Multilingual plugin:
- how to install
- basic settings
- features
- examples

Content credit to: Agnes Bury @agnesbury
Saigon, April 19, 2014
Event: http://www.meetup.com/Saigon-WordPress/events/172553212/

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Multilingual WooCommerce

  1. 1. WooCommerce Multilingual sell global with WordPress WooCommerce and WPML
  2. 2. About me and the company Dat Hoang ● Community & Support of OnTheGoSystems ● Marketing Online OnTheGoSystems ● WPML ● Toolset plugins ● ICanLocalize
  3. 3. Agenda ● Why E-Commerce Multilingual ● Challenges in WooCommerce Multilingual sites ● Introduction to WooCommerce Multilingual plugin
  4. 4. Why E-Commerce Multilingual ● Enhance your customer reach sell products to all customers, irrespective of the language they speak ● Increase competitiveness ● Gain business credibility and customer trust ● Be professional Keep all your multilingual elements in different languages, including products ● Let yourself grow discovering different customers needs
  5. 5. Getting ready for multilingual E-Commerce What matters for site visitors ● each single page in visitor’s language ● language switching made easily ● site for different languages on separate URLs ● multi-currencies What to translate ● pages listing all products ● product description ● product categories ● product fields ● product attributes (size, weight, ...) ● currencies ● images
  6. 6. Getting ready for multilingual E-Commerce What matters for WordPress editors ● users expect to create the store once, in site main language ● then they should only care of product translations ● product translation management should be easy both to configure and to translate
  7. 7. Easy product translation management ● configuration - all product elements which require translation gathered in one place ● filter options to see missing translations ● preview original language when translating ● flexibility to translate all product information including currency, attributes, images ● manual work limited to minimum
  8. 8. WooCommerce Multilingual What you will need ● WooCommerce ● WPML 2.9.3 + ○ String Translation ○ Translation Management ○ Media Translation ● WooCommerce Multilingual 3.0+ it’s free in wordpress.org
  9. 9. How to configure ● make sure you have WooCommerce standard pages in your main language ● more info docs.woothemes. com/document/wooco mmerce-pages/
  10. 10. WooCommerce Multilingual - where to start ● go to WPML -> WooCommerce Multilingual to manage your product translations
  11. 11. WooCommerce Multilingual general settings plugin helps to ● check if you have all needed plugins installed ● create WooCommerce store pages for missing languages ● detect taxonomies missing translations
  12. 12. Translating categories, tags, attributes ● WooCommerce Multilingual can automatically detect WooCommerce: ○ product categories, ○ tags, ○ shipping classes, ○ and attributes for translation
  13. 13. Size and Color tabs added automatically
  14. 14. Product translations
  15. 15. Product translations ● you can manage all product translations in one panel ● plugin will identify products which miss translations ● easy access to product title, content, excerpt, images translations ● you can search products ● you can filter products by category ● you can view products in all languages or limit it to a specific language only
  16. 16. Front-end view (Vietnamese)
  17. 17. Front-end view (English)
  18. 18. WooCommerce Multilingual - other features ● support for WooCommerce product variations ● automatic inventory updates ● support for multi- currency ● Vietnamese admin interface ● two product translation interfaces to choose: ○ translation table (as presented before) ○ native WooCommerce product editing screen
  19. 19. Support and documentation ● WooCommerce Multilingual support at wpml.org ● support at wordpress.org ● documentation wpml.org/documentation/ related-projects/ woocommerce-multilingual/
  20. 20. WooCommerce extensions compatibility ● WPML makers work extensively with WooCommerce team to make WooCommerce extensions compatible with WooCommerce Multilingual plugin Multilingual ready ● Tab Manager ● Subscriptions ● Table rate shipping http://wpml.org/2014/02/woocommerce-extensions-wpml-tab- manager-subscription-table-rate-shipping/
  21. 21. Real sites with WooCommerce Multilingual? ● http://www.coupure-art.ch/ ● http://luontofurniture.com ● http://www.ceremonietea.co.il/ ● and many more...
  22. 22. coupure-art.ch [German] Source: http://www.coupure-art.ch/ by Neil Matthews, WebPolyglot.com
  23. 23. coupure-art.ch [English] Source: http://www.coupure-art.ch/ by Neil Matthews, WebPolyglot.com
  24. 24. ceremonietea.co.il [English] Source: ceremonietea.co.il by Yardena Epstein
  25. 25. ceremonietea.co.il [Hebrew] Source: ceremonietea.co.il by Yardena Epstein
  26. 26. Discussion Q & A
  27. 27. Big Thanks! Dat Hoang Community & Support Vietnam E: dat.h@icanlocalize.com W: wpml.org | wp-types.com | icanlocalize.com Saigon, April 19, 2014

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