1.
WooCommerce
Multilingual
sell global with WordPress
WooCommerce and WPML

2.
About me and the company
Dat Hoang
● Community & Support
of OnTheGoSystems
● Marketing Online
OnTheGoSystems
● WPML
● Toolset plugins
● ICanLocalize

3.
Agenda
● Why E-Commerce Multilingual
● Challenges in WooCommerce Multilingual
sites
● Introduction to WooCommerce Multilingual
plugin

4.
Why E-Commerce Multilingual
● Enhance your
customer reach
sell products to all
customers, irrespective of
the language they speak
● Increase
competitiveness
● Gain business
credibility and
customer trust
● Be professional
Keep all your
multilingual
elements in
different languages,
including products
● Let yourself grow
discovering
different customers
needs

5.
Getting ready for multilingual E-Commerce
What matters for site
visitors
● each single page in
visitor’s language
● language switching
made easily
● site for different
languages on
separate URLs
● multi-currencies
What to translate
● pages listing all
products
● product description
● product categories
● product fields
● product attributes
(size, weight, ...)
● currencies
● images

6.
Getting ready for multilingual E-Commerce
What matters for
WordPress editors
● users expect to
create the store
once, in site main
language
● then they should
only care of product
translations
● product translation
management should
be easy both to
configure and to
translate

7.
Easy product translation management
● configuration - all
product elements
which require
translation gathered
in one place
● filter options to see
missing translations
● preview original
language when
translating
● flexibility to
translate all product
information
including currency,
attributes, images
● manual work limited
to minimum

8.
WooCommerce Multilingual
What you will need
● WooCommerce
● WPML 2.9.3 +
○ String Translation
○ Translation
Management
○ Media Translation
● WooCommerce
Multilingual 3.0+
it’s free in wordpress.org

9.
How to configure
● make sure you have
WooCommerce
standard pages in
your main language
● more info
docs.woothemes.
com/document/wooco
mmerce-pages/

10.
WooCommerce Multilingual - where to start
● go to WPML ->
WooCommerce
Multilingual to
manage your
product translations

11.
WooCommerce Multilingual general settings
plugin helps to
● check if you have all
needed plugins
installed
● create
WooCommerce store
pages for missing
languages
● detect taxonomies
missing translations

12.
Translating categories, tags, attributes
● WooCommerce
Multilingual can
automatically detect
WooCommerce:
○ product categories,
○ tags,
○ shipping classes,
○ and attributes
for translation

13.
Size and Color tabs added automatically

14.
Product translations

15.
Product translations
● you can manage all
product translations
in one panel
● plugin will identify
products which miss
translations
● easy access to
product title,
content, excerpt,
images translations
● you can search
products
● you can filter
products by
category
● you can view
products in all
languages or limit it
to a specific
language only

16.
Front-end view (Vietnamese)

17.
Front-end view (English)

18.
WooCommerce Multilingual - other features
● support for
WooCommerce
product variations
● automatic inventory
updates
● support for multi-
currency
● Vietnamese admin
interface
● two product
translation
interfaces to
choose:
○ translation table (as
presented before)
○ native WooCommerce
product editing
screen

19.
Support and documentation
● WooCommerce
Multilingual support
at wpml.org
● support at
wordpress.org
● documentation
wpml.org/documentation/
related-projects/
woocommerce-multilingual/

20.
WooCommerce extensions compatibility
● WPML makers work
extensively with
WooCommerce team
to make
WooCommerce
extensions
compatible with
WooCommerce
Multilingual plugin
Multilingual ready
● Tab Manager
● Subscriptions
● Table rate shipping
http://wpml.org/2014/02/woocommerce-extensions-wpml-tab-
manager-subscription-table-rate-shipping/

21.
Real sites with WooCommerce Multilingual?
● http://www.coupure-art.ch/
● http://luontofurniture.com
● http://www.ceremonietea.co.il/
● and many more...

22.
coupure-art.ch [German]
Source: http://www.coupure-art.ch/ by Neil Matthews, WebPolyglot.com

23.
coupure-art.ch [English]
Source: http://www.coupure-art.ch/ by Neil Matthews, WebPolyglot.com

24.
ceremonietea.co.il [English]
Source: ceremonietea.co.il by Yardena Epstein

25.
ceremonietea.co.il [Hebrew]
Source: ceremonietea.co.il by Yardena Epstein

26.
Discussion
Q & A

27.
Big Thanks!
Dat Hoang
Community & Support Vietnam
E: dat.h@icanlocalize.com
W: wpml.org | wp-types.com | icanlocalize.com
Saigon, April 19, 2014